森の木琴
ドコモのサイトでステキな映像発見。

TOUCHWOOD SH-08C
http://answer.nttdocomo.co.jp/touchwood/

上位コメント ( 集計コメント数 : 2702件 )

  • ： wood（　206件　）
    • ・Forest of Paneveggio, Trentino Alto Adige (Italy), also called the Harmonic Forest because the wood that comes from here has these very unique properties and it was also used for building the Stradivari's violins. Home sweet home. Thanks to the Japanese brothers for choosing Trentino for this majestic project.
    • ・AWESOME and magnificent music in the woods. Remarkable, inventive, unique. Thank you.
    • ・Was your wood touched?
    • ・waste too much wood!
    • ・普通にtouchwood欲しいんだけど…売って…無いよなぁw
    • ・Imagine being alone in the woods and hearing a magical xylophone tapping out Bach in the distance.
    • ・If a ball falls on a ramp in the woods, is the beauty of music heard? YES! Thank you!!
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・Got wood?
    • ・tauriel of mirkwood - i mean, evangeline lilly - brought me here :3 she is truly a daughter of the forest!
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・@BadRonald1 At the end of CM it is said that the woods come from thinning (間伐). http://oregonforests.org/content/thinning
    • ・Looks like a bunch of people have wood for this commercial.
    • ・They should pay like 60 wood balls on lol but its still awesome
    • ・Who pay this guy's to do this, whaist of wood ,very good quality of wood
    • ・Nice way to waste wood in nothing. How many trees to make this gravity based musical instrument?
    • ・nice way of showing to the forest what we do with the wood we chop off there. spirit of mother nature vibrating at its finest..lol. terrible fail in my opinion.
    • ・VEry cool.  I wonder what kind of wood was used for the notes.
    • ・I love music and art, but I really can't believe how they used that quantity of wood just to do that... I think it's a sad waste
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・With all the problems of my Adobe Flash Player , which will not download in updated form because I use the Chrome browser. This is not that good as other videos of this kind. An awful lot of wood for an environmentally challenged country.
    • ・They state they used timber from forest thinning to keep the woods healthier.
    • ・I ain't saying its a bad video or something , it's really epic what they have done, all I'm saying is that a lot of wood was wasted . I am in now criticising the work of these fine artists here
    • ・you wasted a lot of wood for this :(
    • ・Don't be silly, there is nothing typical Japan about this. Could of been made in any country that has wood.
    • ・Any one care to say what piece of music this is? I know the composer is is J.S. Bach but can't come up with the right title. The challenge here is: that it is not the original score it is an arrangement, it is a transcription for a different instrument, this new instrument needs a new piece of wood for every note and may need a new angle for the channel (to keep the tempo) when the ball moves to hit the next piece of wood. This is so complex that explain why several notes are out of tune.
    • ・that is true it s wonderful, but we should make a choice between plastic and wood! between the forest and the technology! but we keep the music!
    • ・Touch wood? dont take that out of contecst
    • ・This video made me want to touchwood.
    • ・Touch Wood... I'm touching wood right now :)
    • ・Beautiful!, even though the music was somewhat out of tune. Btw, where did the wood they used come from?
    • ・WOODYBACH＿
    • ・Cute, but what a waste of wood which made me upset and to find out it was all done for a silly commercial really made me angry.
    • ・You know, when it said 'Touch Wood' at the end, I thought for a second it said 'Torchwood'? Anyone
    • ・omg! all that for a cell phone made of wood? you Asians so funny lol
    • ・Hey, whoever mentioned "publicity" - which is PR - Public Relations. This is ADVERTISING and a good Ad at that. And, by the way, what's WRONG with selling a cell phone made out of wood...? Also, Advertising is NOT cynical - unless you live in Russia, that is...
    • ・Touch wood.......if you know what i mean
    • ・This says "hey trees, were going to cut your nuts off, and roll them down hill over little pieces off wood cut out of your friends."
    • ・and this is how they end it?!: "Touch wood"
    • ・touch wood? no tnx
    • ・If that happened in the woods and there was no one around to hear it, would it still have made that noise?
    • ・Touchwood? Sounds suspiciously like Torchwood...
    • ・Even though they couldn't keep the rhythm straight, making it sound awkward, there is something very relaxing about the way this piece is performed as the lonely clacking of wood in the middle of a forest.
    • ・funny how asians can take pieces of wood, put them in a forest and roll a ball on them...and it's better than 65% of music on American radios...
    • ・i think of all the wood we have to cut off to make this :((
    • ・Despite it being a waste of wood, I still found it creative and beautiful!
    • ・Great fun, but must have driven the woodpeckers crazy.
    • ・To those complaining about the waste of wood. Please, do the world a favour and go walk out into traffic because if something this creative is lost on you, then you really are just taking up space. And spare us your bullshit environmental diatribes.
    • ・LOL Touchwood phone :3 I'd get one coz it reminds me of a certain programme :D Dont think I need to say what one LOL!!!
    • ・You spend too much wood!
    • ・People who are complaining about the wood are the probably same people that don't recycle and waste things every day of their lives.
    • ・there is no wood used in the making of the video...it is all special effects
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・...well, I guess if Honda can do the Cog, then a friggen cellphone can make music out of wood.
    • ・Touch wood? Amazing.
    • ・Lol, am I the only one thinking of the wood panelling on old station wagons?
    • ・I was waiting for the end of the wooden trail and when I saw that it was a cell phone...... O_O
    • ・Touch Wood? OCD?
    • ・I touch wood every morning
    • ・I got as much wood as was in this commercial while watching it.
    • ・Ha! touch wood... giggidy
    • ・Wasted a lot of wood this ad~
    • ・Touch wood eh? Let me just go lock my door.....
    • ・Touch wood... how kinky.
    • ・@jray926 It's up to you to consider it time-/energy-wasting. But mentioning it as waste of natural resources is wrong. Do you know where the idea of a wood encased phone this ad is for came from? Man-made forests in Japan are now endangerd by lack of proper care and thinning due to domestic forestry decline impacted by cheaper imported woods. The manufacturer developed this product so as to utilize thinned woods to encourage the industry to thinning, thus leading to healthier forests.
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・My first thought was a CGI construct. But, it would seem it is built entirely from scrap lumber. I liked the tune, Bach’s Cantata 147 also known as “Jesu, Joy of Man’s Desire.” The commercial itself seemed to have a higher coolness level than the product attached to it. A kidney shaped wood encased phone?
    • ・Brilliant! And clever. I can appreciate ads when this well thought out and executed, and it is a good, "green" message. Consider this: the plastic casings for typical phones use a great deal of OIL, which is a limited non-renewable resource, and these use wood, a more beautiful, warmer to the touch renewable resource. I would buy one of these over the plastic models.
    • ・Er..., this phone is sold to raise some money to maintain healthy forests, and the frame of the phone was made by the woods which were cut down for the purpose. It is written as such in Japanese.
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach.
    • ・@hedX89 @BassDementia This is an advertisement, but it contain an eye-opning message for japanese people. Japan has wide areas of man-maid forests. Keeping the forests require some costs, time, and man power, but the trees don't sell well because of cheaper tropical woods are coming in. Some thin woods are cut down in the process to maintain healthy forests, anyways. So, the phone and the instrument are made using those cheapest woods and the phone is sold to raise money for the forests.
    • ・Very creative and time consuming to build this wood path for the presentation...******Great work!
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach. (on a Xylophone)
    • ・@RealWorldDesign Hi! In Japan, there is (was?) a TV program regarding to making this kind of toy. Domino topple-like system making is really interesting. Check this out <3 /watch?v=VD44QhKuG1U&feature=related Many people obviously are not going to read all the comments, so I write this again but they made this system using woods that were cut down to maintain healthy forests. Taking care of forests all over a country takes much money, so they want to raise money by selling the phone.
    • ・Very beautiful, but I didn't like the fact of it being a propaganda of something. I prefer the music, and the wood structure, and the little ball by themselves.
    • ・Hehe, touch "wood"
    • ・The instrument and the frame of the phone are made from the woods that were cut down for thinning the forest to maintain healthy environment. Too many trees in the wet land block the sun and wind, and that could weaken the forest.
    • ・It's a cool concept, but like a lot of corporate viral concepts, it's a fake. If you listen carefully you can hear the click/clack sound of the ball dropping onto each piece of wood, but the musical notes have been clearly added in post-production.
    • ・So much wood sacrified for a not very convincing result.
    • ・Woods will have been used for reforestation?
    • ・@Aquacoon this phone is made of surplus wood of trees culled during thinning operations to maintain healthy forests, thinning is not cutting for production, it means the phone is made of a wood that is cut anyway in the aim of healthier forest development. You could make a little research before posting arrogant comments. Same wood was used in the clip to make the installation...
    • ・@notablegoat you need wood to make and apple!
    • ・I could barely make a cutting board in wood shop.......
    • ・@BPinard Do you really think that cutting a tree and using that small piece of wood for the phones is much worse for the forest or environment than the plastic or other components used otherwise?
    • ・@BPinard Is it real wood? Or is it imitation/fake wood?
    • ・>>woodyinthecalley This xylophone and chopsticks are made with thinned wood. A forest is kept soundly by thinning the forests.
    • ・I hope that's sustainable wood they're using to make that phone; otherwise, this ad just pisses me off.
    • ・Touch wood ;)
    • ・I'm japanese.We call "wood" Nikubou. It's mean "meat stick". I thought everyone has the same idea.
    • ・great ad. but touch wood? LOL
    • ・They should use the wood from all the Pine Beetle kill here in the Rocky Mountains--dead trees from Northern Canada to New Mexico. The wood is a beautiful blue pine.
    • ・I like the irony of telling the woods "this is how you're gonna end up, wood for worthless thing by humans". Don't get me wrong, its an inspiring/cool video, if you don't care about the nature.
    • ・@matlot22 The video itself is good enough to legitimate this little amount of wood.
    • ・Such heartfelt communion - wood - sound created - dedication to the gift. Thank them for me - should you meet.
    • ・@stevethomas277 It made with sustainably harvested wood.
    • ・This forest was made by DOCOMO, cellular carrier to protect nature. A forest sometimes needs cut down own trees to grow up other trees. This is CM of SH-06B, mobilephone made with that wood. This art is made with the rest of that wood.
    • ・@innocentquasimodo It's a kind of recycling because this production uses forest thinnings and this company 'docomo' tries to promote to use that kind of woods.
    • ・@LayneTheMathNerd yeah something beautiful but something provocating everyone to use wood as a material. Come on ! How about recycling material?
    • ・I can touch my wood for free xD
    • ・How many tons of wood did you spend for it ? Half of the FOREST? Ironic !!!
    • ・If a ball rolls in teh woods, and nobody cares, did it really roll?
    • ・@innocentquasimodo dude, if you want to keep forest healthy, you NEED to cut down certain amount of trees. These woods are often NOT USED, because it's not large enough for making furniture or etc. Wouldn't it be better to use them dont you think.
    • ・Wood that goes viral - how bazaar :)
    • ・so boring, amazing so many people watched this. omg people can make music with wood.zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
    • ・Muita madeira gasta para perder algumas notas musicais principalmente nos 20 segundos finais, embora como idéia seja magnífica! Much wood spent but with loss of some musical sounds especially in the last 20s, but a magnificent idea!
    • ・wood is way better than metal. bring back nature
    • ・Why not wood? Looks great...nice to touch/hold! Sure more elegant than most cell phones. Really nice ad, too!!!
    • ・@anjleone It says in the end that it needs to thin trees for the health of managed forest, and those woods are recycled (used) here and thus produce income to make the thining possible..
    • ・Wood: More creative than Apple since 8,000 BC
    • ・wonderful, peaceful and amazing work! The mix of the wooden sound of Bachs Jesu, joy of mans desiring (Kantate 147), the running water and the forest pictures was very well made. Best commercial I've seen for a long, long time!
    • ・@BaconMoustache, geeezzzz is that all you remember from the ad? The tag line 'touch wood'? Clearly you have a one-track mind... thinking with your small head. Do you not know the expression 'touch wood'? People use it in the hope that a good thing will continue to occur after it has been acknowledged. Eg. "touch wood, I'm much better now." Maybe the brilliance of the ad is too sophisticated for you?
    • ・@anjleone trees are a sustainable source if plant more than we harvest..better wood than pvc
    • ・very creative and well done, but I wish they wouldn't cut down trees just so people can have the sensual pleasure of touching wood on their cell phones.Otherwise they're are going to be no pretty forests left to make films like this one
    • ・@fakewowguy 1st of all, u need to try to stay on topic. u completely avoided making a comeback relative to the argument. u sound like an 8 year old kid who just learned his first curse word... 2nd, why are you so angry? 3rd, if im a dumbass for not knowing why plastic is better than wood, then why havent u been able to come up with one reason why plastic is better than wood?
    • ・so much wood was chopped just to make that music which could have been done with an electronic keyboard. save the enviornment!!
    • ・touch wood ? OK!
    • ・@hathiphnath it says so in the making. you can see it following the link in the "show more" section of this video to the docomo site, than open the dropdown menu saying "play wood" and watch the second video. it felt longer though..
    • ・The creation is pure genius. I am a musician. I would like to know how the instrument was constructed in terms of how far apart to place the individual pieces of wood from each other. The people on here complaining about a waste of wood are just plain crazy!
    • ・@excellinkus not cgi! click 'show more' there is the source of the video. under 'play wood' on that side are two vids: the spot and the making. the reason some plates are out of tune is that the woods own frequency interfered with the frequency of the length (at least i figure that is why the lower tones were especially difficult to make: you simply can't hear it under the louder,high 'wood-sound', the frquency-meters worked good in high range but showed nearly random stuff for the low tones).
    • ・10,000 mf touched wood. nice one.
    • ・@ShinWMC Do you even know what eco-firendly means? This cellphone defines eco-friendliness. Wood rots and returns back into the cycle of nature fast. Metal rusts and so it does too, though it's a slower process. Plastic however, you can wait 500 years for it to rot and it still won't. Also, wood is a material that grows back, it is considered eco-friendly to use it and replant forests.
    • ・Maybe they DIDN'T waste wood. Maybe they used left over wood. Think about that my fellow green tree lovers =]
    • ・This video is so amazing it made me touch wood.
    • ・Where are these woods?
    • ・lol. touch wood.
    • ・SUCH A HUGE WASTE OF WOOD!
    • ・Yeah! Touch wood... MY MORNING WOOD THAT IS!!
    • ・Oh great, woods from Sarawak illegal jungle logging.
    • ・@EphraimJWitchwood take two.
    • ・Touch wood...sounds dirty
    • ・@KlingonSpider beat me to it ahaha. doesn't this commercial gives you WOODS?
    • ・@SpencervdM What about all the wood they used to make the xylophone?
    • ・If a ball rolls down a wodden xylophone in the forrest and no-one's around to hear it.. - does it make a sound?..
    • ・LMFAO!! "Touch wood"
    • ・122 people have no cell wood.
    • ・I love this! only - all that wasted wood in the forest, kinda cannibalistic, y'know?
    • ・I really loved it. Beautiful and touching work. But imagine if all the people involved in this project worked on something that could really improve life of others (at least more then the joy of using a cell phone made of wood). To improve more and to improve more lives (not just the ones who can afford to buy this phone.) To build this xylophone it must have taken a lot of study, a lot of mental and handwork. It seems to me a cell phone ad is not worth all this effort.
    • ・English translation Title: Xylophone of the Forest Description: I found a lovely video on Docomo's site 2:53 : Thinning is essential for the maintenance of planted forests. Currently raising the funds needed for this purpose has become a problem. The TOUCHWOOD SH-08C is a product born from Docomo's desire to contribute to the preservation of forests, through the development of a new practical use for the wood gained from thinning the forests. Kudos to Docomo's initiative. And I love the design.
    • ・@kaiser877 No. This product is made of thinned wood for "local production for local consumption" in Shimanto river area. This area is located in southern Japan, a region richly endowed with nature.
    • ・I'm a marimbist and love this video. it reminds me of a primal marimba I found by chance deep in the redwoods near Larkspur, CA.
    • ・@coolbones um - making a joke - also called anthropomorphizing, a common practice - and using cut trimmed shaved sawed built wood surrounded by the trees whose wood may have provided those pieces of brilliantly tuned notes does seem a little odd, kinda like grinding meat and eggs into animal feed - but that doesn't mean I didn't enjoy the video or appreciate the work detail and the musicality. It's fun but weird.
    • ・If a tree falls in the forest, does it make a sound? It makes a fucking masterpiece.
    • ・Touch wood, - chop it!
    • ・"Touch wood"
    • ・@jlacocq You are a hypocrite. You shelter in structures made with wood for warmth and comfort. Wood is a renewable resource! they grow vast tracts of trees for building purposes. Shut your fat hypocrite mouth.
    • ・@jlacocq ok it's advertising, but it is art, do you understand art: every sculpture from wood would be bad then, too. ever seen the movie "plastic planet"? there's so much shit on the world, I think we can be happy it is just handcrafted wood :-) maybe making music is the last thing we can afford and be happy about after the human catastrophe.
    • ・WHAT THE FUCK is this meant to be?!!! 'let's carry heavy equipment and a forrest worth of perfectly good wood into nature to create an out-of-tune peace of completely non-creative shit that'll probably be left in place after the cameras gone to rot away... in order to sell a mobile where you have to knock on wood for it work?!!! Makes me want to strap one of those corporate arseholes to their construction and play a tune on his botty...! But it's so cuuuuute, isn't it? NO, IT IS NOT
    • ・YEAH, wanna touch my wood?
    • ・The dropping maybe real, I doubt the sound.
    • ・@SingerAR Regarding sustainable wood, purely symbolic since the energy used to plan and design this project, cut and shape the wood, drive the crew to the site, film the project, post to You Tube and for us to operate our computers to watch it far outweigh any loss of forestry. The least amount of energy would have been used by not filming a commercial at all. In fact if people were really truthful about using less energy they would stay in bed every day. Like my lazy cousin.
    • ・@Alucard0715 Yes I know, are you not understanding what I'm saying... whether it's a wooden case or a half wooden phone, Asia is really into wood.
    • ・The fact that this use a tons of wood and play in a wood is quite irony
    • ・@ampay4 Responsibly cut wood (ie not rainforest wood) is a better choice than plastic because plastic does not biodegrade, it comes from oil (oil spills, and is not a renewable resource), both plastic and oil release toxins and are devastating to the ocean.
    • ・@EauClaireBoys Touche! Come to think of it, I'm not opposed to burning wood either. Was trying to make a point that it wasn't wasting wood and chose a bad contrasting example. :-)
    • ・Nice sound.
    • ・@mydays2 you see those sticks in different lengths? those provide different sound waves. the smaller they are the lighter sound it provides :) it works like a bottle with just a little bit water :) so there ya go :) happy to help man! all tho i may not be understandable because my lack of English skills, but better then nothing ;)
    • ・Woody's are just not for mornings anymore!
    • ・@ydane The discarded wood comes from a process called "Kanbatsu". It is to make cedar forest healthy. Some random smaller trees are cut down to maintain the forest. The demand for these thin short wood is small (I heard some companies make chop sticks out of it... ), and they are often discarded. The commercial claims that the "Kanbatsu" wood was used to make the instrument and the cell phones.
    • ・@chans387 Yeah, good point. My attempt at coming up with an example of how to waste wood was ill conceived. I was mostly trying to respond to the people saying this was a waste of wood.
    • ・@masterstghm Maybe so, but it might be bad to the environment if taken from an unstable ecosystem. However, that phone pollutes more than that wood...
    • ・How can people take my comment seriously? This is a fantastic example of human creativety and ingenuity, If it takes some wood to do it than I say wood well spent! the only sad part is that people who make these kind of unique things have to rely upon ad-money and big business to be (financially) able to do these kind of things.
    • ・@tomphillips93 A tree doesn't release all CO2 when it gets cut down, dies and is used for an instrument like this or as material for a building, just a fraction of it. Only when the wood is ignited and burned the carbon dioxide releases... Also during it's lifetime it has already converted alot of CO2 to oxygen...
    • ・How much wood would a woodchuck chuck if a woodchuck could....make a giant ass xylophone that plays Bach's Cantana 147 .
    • ・i'm touching my wood right now!
    • ・@bluenerve I like it. It looks like a wooden bean.
    • ・This isn't wasting wood. Burning wood is wasting wood. This is also known as the melody Jesu Joy of Man's Desiring.
    • ・touch wood... someone needs to get these japanese business guys english translation less.... i know i know things will be less unintentionally hilarious but still!
    • ・Who's saying this is a waste of wood, wood is better to use than plastic. Plastic pollutes, wood doesn't.
    • ・This is no more a waste of wood than a violin or a guitar is a waste of wood, or the Lincoln memorial is a waste of stone, or a roller coaster is a waste of metal.
    • ・I wish my iphone was encased in wood rather than aluminum and glass!
    • ・How does the tempo change when all the wood is spaced equally apart?
    • ・@pyromcr You're mad because it's shaped like a bean. Who cares maybe it feels better in the hand, who knows. Besides the wood is beautiful.
    • ・@solidcg I think they have different lengths of wood between each of the note bars.
    • ・Since trees are not sentient beings, I doubt they were pissed at how much wood was used. Well done!
    • ・For those who don't speak Japanese,at the end of this video, it says that that the company only uses the discarded wood to manufacture this new cell phones.
    • ・@Caquinhocc Does not. "Touch wood" is superstitious and wards off things you hope won't happen; means the same thing as "knock of wood." I suppose you think that means "make pregnant"?
    • ・@funkendub Hummm... interesting. Translating it directly to portuguese, it's a expression close to "Touch my cock" or something... But there's also this expression "Knock of wood" on my mother anguage. Although, the word "touch", in portuguese, brings brand new meaning to this sentence. LOL. Regards...
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      • ・these woods
      • ・WOOD
      • ・@EphraimJWitchwood
      • ・MY MORNING WOOD THAT
      • ・WOODS
      • ・a sound
      • ・no cell wood
      • ・the redwoods
      • ・whose wood
      • ・wood :-)
      • ・the sound
      • ・wood and play
      • ・@ampay4 Responsibly cut wood
      • ・burning wood
      • ・sound
      • ・different sound waves
      • ・Woody
      • ・The discarded wood
      • ・the lighter sound
      • ・these thin short wood
      • ・a woodchuck chuck
      • ・a woodchuck
      • ・a wooden bean
      • ・Burning wood
      • ・the discarded wood
  • ： They（　181件　）
    • ・No cats or other felines around, or they'd be likely to pounce on the ball!
    • ・Pitch meeting: Client: Guys - we've got this new phone. We need an ad for it. US ad agency: Cool! let's make it shouty and spendy and not tell anyone about anything except how much better their lives will be if they buy this phone and ditch their existing phone that isn't really any different from this one, but we just don't want to actually go out there and tell them what we believe about the transitory nature of the relationship between a fool and his money. Japanese ad agency: We could do that, sure. But, you know, why don't we just make something beautiful?
    • ・Why wooden they do this more often??
    • ・They should get Spruce Willis to sponsor.
    • ・They should branch out their talents.
    • ・Ok... I guess... but why? They clearly have too much time on their hands....
    • ・It's just Bach now, but hopefully they branch out. Some of the tempo leaves room for improvement, but I bet they'll get to the root of the problem.
    • ・They had to make a casing for the wooden balls? Someone couldn't have put them in their pockets?
    • ・Pretty much everyone who moans about trees dying is dumb. They obviously arent aware everything they use is wooden furniture. Even their phones or computers are made of a little bit of wood
    • ・I feel like this didn't turn out half as well as had been planned but it was so much time and effort to do that they just had to post it anyway.
    • ・Japanese cedar forests need to get pruning. So, they can maintain the forest healthy.
    • ・+bigbluedog0 maybe, but u forgot something. they are japanese.
    • ・I'm probably being overly skeptical but is there not a possibility that this isn't what it seems to be? say if they built 5 meters of this system, filmed it over and over again from different angles, got some background forest noise, then just got into the studio and had someone play the song over it.... or am I missing something? it is an ad after all.
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・@Dogman For one,.Trees clean the air and help us breath.When trees are cut down they don't do anything.Cutting down trees can cause soil erosion.Trees are important to the water cycle. They absorb rain fall and produce water vapor that is released into the atmosphere. Trees also lessen the pollution in water. How old are you ?  16 , 18.?  
    • ・Vulgar s DON´T BE STUPID! THEY ALSO USED BRANCHES !! DON´T YOU SEE THE LITTLE PEACES OF WOOD...??
    • ・Isn't it ironic that the 森の木琴 was installed and played in a forest. If all the trees could speak, they might say "How many trees have you guys cut down to make something like this?"
    • ・Was this done with CGI or did they actually build this thing?
    • ・They should pay like 60 wood balls on lol but its still awesome
    • ・I love music and art, but I really can't believe how they used that quantity of wood just to do that... I think it's a sad waste
    • ・For a tv commercial they managed to avoid music royalty payments.
    • ・They state they used timber from forest thinning to keep the woods healthier.
    • ・I ain't saying its a bad video or something , it's really epic what they have done, all I'm saying is that a lot of wood was wasted . I am in now criticising the work of these fine artists here
    • ・Docomo. They have he budget to do this. I hope they planted a few trees afterwards. :)
    • ・Beautiful!, even though the music was somewhat out of tune. Btw, where did the wood they used come from?
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・I don't know, they entertained me so I don't mind so much.
    • ・the things they do to sell stuff.....but that was epic! I WANT ONE!
    • ・Haters gonna hate...as they usually do, no matter what.
    • ・Yes, and they also have a "log" of all posts here.
    • ・I still don't see whats wrong with it though? Whether or not they turn it into an amazing advert or not, they will still be publicizing their products. So why not just praise the efforts they went through to make it more entertaining for the public.
    • ・Anyone know the song\music\tune\theme they're using here? it's so darn familiar!?!
    • ・they're really gonna stick with the slogan: "touch wood" ?
    • ・@Hidole555 Or a hell of a lot worse, 'cause it would make even more people buy crap without them realizing they didn't wanna buy it.
    • ・@mellkiades but.. Picasso and Dali and a lot of other, they were drawing for ads... by the way i think, ads is one of the most interesting art in the world. I really love art and "being sold things" too.
    • ・and this is how they end it?!: "Touch wood"
    • ・@elerico yes, I know, they were brilliant. I recognize the talent. This is not my point. I am tired of being sold things. If you're an artist, express yourself with art, not publicity. Picasso didn't work in an Ad agency trying to figure out how his work could be used to sell a product with the maximum efficiency. He simply expressed himself through paintings and left us with a magnificent heritage, and even if no one had ever bought one of his paintings, he would still have done them.
    • ・Good grief. I'd buy that... whatever it is they're selling, just as a thank you for the huge grin this commercial gave me. :D
    • ・WHY ARE THEY DOING THIS
    • ・How many trees did they cut to make this?
    • ・lol i see that they have to much free time :S
    • ・these guys must have had a lot of free time on their hand. They probably haven't heard of the word "work".
    • ・@Alexjr1543 they have. but thank you.
    • ・Even though they couldn't keep the rhythm straight, making it sound awkward, there is something very relaxing about the way this piece is performed as the lonely clacking of wood in the middle of a forest.
    • ・Fabulous, but I kind a wonder: Do they have to much time on their own ;-p The setting is beyond compare. Beautiful!
    • ・They did one of these for Dragonforce, and the track was nearly vertical.
    • ・@KingCuervo88 Your "facts" have no foundation to support them. This is the whole reason we've been going back and forth. "just pointing out facts"... Again, your "facts" are just opinions, nothing more. We can argue about this all day long. Also, my comment about "religious idiots" still stands. Think about it, they try and make you accept something without evidence. You said "realize my statement is true", that is exactly how you sounded.
    • ・@hellboy1976 I agree, that stretching of a mindset is needed to break boundaries. I wouldnt say that not understanding this approach is narrow minded. narrow minded is, if you are not able to see possibilities. To me, you could reach the the same goal with a xylophon. why making it complicated by this approach? its true, art is something i probably will never understand, even I try to accept arts. I see things as they are - this is and advantage and a disadvantage - depending on the situation.
    • ・Wow Great video. Sorry to say I did not understand the words or what language they were written in at the end. But it was wonderful.
    • ・@hellboy1976 lol you are interpreting something into that? of course you can do, but its just a/some wodden balls running down a xylophon. I dont understand that: You can make the music with a xylophon. there is no need to to that this way they made. There is no reason? It just a waste of time and strength to me. sry to say that but I dont understand it at all.
    • ・@wearNair Exactly. You don't understand it, because you see things as they are and not as they could be. Narrow minded and lacking any artistic clue. It's the stretching of a mindset, to break boundaries and see what can be accomplished with a little thought. This is art, but that mindset can be spread across any discipline.
    • ・@IreneNY2 O.o you're not reading the most popular comment... They needed to be cut down anyway.
    • ・does anyone know the name of the camera that they used?
    • ・331 people realize how many trees they probably took out of that forest to make this stupid shit for a phone commercial.
    • ・They killed all the animals in the surroundings before recording this.
    • ・they should do this again but instead make it sound like the instrumental of a lady gaga song. :)
    • ・Oh god... and it's not even CGI?!?!! They really built this thing?!!? For a commercial? A 3 minute commercial, nonetheless? I don't even want to know what all this has cost...
    • ・Okay, you have anything better to do....Then this is great! O' it's just for fun. Then that's okay! Did they keep it up so anyone who is there can hear it again and again?
    • ・Kinda like the organic shape of the phone, but the model shown is for the left ear only. Wonder if they have models for the right ear.
    • ・@jray926 This is true art they are not wasting anything!
    • ・ALL THIS FOR a PHONE?!?! but still jesu joy is a good song glad they choce tht :D
    • ・@ejcigars also, this particular video was posted one day before the earthquake; they most likely had no idea it was going to hit at the time this video was shot. But sure, let's all prepare for things that have a hugely unlikely chance of ever happening... I'll see you later ejcigars, I'm gonna go get my pig-poop-proof umbrella for when swine do grow wings =] if you want me to get you one, give me a holla
    • ・It'll be great when they getb it in tune !! :-)
    • ・Impressive, but was wondering who did this and how they could afford all the time, effort and costs. So it was a marketing device. At least they paid for something impressive and entertaining vs. plain old stupid.
    • ・It'll be great when they get it in tune !! :-)
    • ・they only had to cut down half the forest to make the video.
    • ・@LBC3892 They are Japanese, not Chinese!
    • ・OK - so I was wrong about it being an animation - so they wasted a load of money making the thing - when they could have done it by animation like the "Amazing Musical Machine" - do a search for it...
    • ・@sebatianbode LOL at "finding Bieber's musical talent". Why look for something that doesn't exist? I'd rather they look for the lochness monster or big foot. At least if they find something, it's sure to be interesting...
    • ・@RealWorldDesign Hi! In Japan, there is (was?) a TV program regarding to making this kind of toy. Domino topple-like system making is really interesting. Check this out <3 /watch?v=VD44QhKuG1U&feature=related Many people obviously are not going to read all the comments, so I write this again but they made this system using woods that were cut down to maintain healthy forests. Taking care of forests all over a country takes much money, so they want to raise money by selling the phone.
    • ・Hi Kenny Do you really think they can arrange a few ousand bits of sticks and get a consistent note ? Notie how the temp changes because the rate at which the ball actually drops and hits the next step is randomised by the slight lack of uniformity in the steps. There's nothing wrong with the clip.it's great. But (I don't think) the notes were generated for real
    • ・@videogamebrvs1 Yeah , people too lazy to verify anything they're tiny brain hasn't seen before, crying "fake" like yourself. Do some research first or STFU.
    • ・Think of it like this: they can use all that lumber in the fireplaces at orphanages to warm the children. It will not go to waste.
    • ・How many trees they have devastated to make this comercial?
    • ・@RealWorldDesign Don't you think they'd have bothered to remove that sound in post-production as well?
    • ・@warbongkingfu I got here from a page with this vid imbedded, even they wrote that it playes Bach o.O
    • ・Amazing guys, the Japanese mountains look like they beautiful also, along with the music. That had to have taken a lot of work.
    • ・@pritzi101 I see, I just misunderstood you. And your right, many Americans I've met aren't always huge fans of Canada, but they don't like their own country much either. And in thier defense, many of my friends back home don't like America much. Americans are really no better or worse than the rest of the people in the world.
    • ・@chonmage5 they are? icic... thanks for telling :)
    • ・@pritzi101 This also looks like a lot of the forests here in the states. Who cares where they shot it?
    • ・Amazing - that much work for a commercial! But it is a beautiful idea and I'm glad they did it.
    • ・If trees were conscious they would be horrified.
    • ・I hope that's sustainable wood they're using to make that phone; otherwise, this ad just pisses me off.
    • ・Now why on earth don't they make commercials like that here?
    • ・They should use the wood from all the Pine Beetle kill here in the Rocky Mountains--dead trees from Northern Canada to New Mexico. The wood is a beautiful blue pine.
    • ・@benbenaiai they are not cutting rotting trees. They are using wood waste that would originally be thrown away, which is all the product and this clip are about. Learn Japanese
    • ・@matlot22 they just wanted to show how to use the forest thinnings.
    • ・They need a slightly steeper mountain, the tempo's off.
    • ・They have way too much time on their hands
    • ・Where did they shot this?
    • ・awesome.....wait.....do they have a mic in the ball?really, how did they do this?
    • ・Man, they could have put any product at the end there and it would have seemed awesome! :)
    • ・@PaigeSundanceMom Thanks for the clarification. I'm glad to hear it; if it is truly a sustainable business, may they long thrive and be happy.
    • ・@brownmunki they kind of asked for it when their slogan is "Touch wood"... I mean touch wood? really? I've got some wood they can touch... see? I didn't event want to write anything vulgar but look at me! It was too easy.
    • ・Rather than flat angles like > I bet the ball would stay closer to the center and so fall at a more uniform rate if they were curved upwards on the sides, like }
    • ・very creative and well done, but I wish they wouldn't cut down trees just so people can have the sensual pleasure of touching wood on their cell phones.Otherwise they're are going to be no pretty forests left to make films like this one
    • ・They could've picked a better song.
    • ・At first I thought they were rigging up for an awsome samuri battle. Then I thought it was some crazy artist and something really cool was going to happen. Then I thought this ball's going way too slow and not keeping the right tempo of the song. Then SHABZZZ!!!!!! A wooden phone? Really? Still a cool video.
    • ・It was bad enough that they automated the Stalacpipe Organ in Luray Caverns. :)
    • ・@Kukkii1337 if the trees were felled for other reasons, they would have been used for those reasons. :P
    • ・@beefygreenapples yeah but if it wasn't for the add you would have never have seen it. its a cool thing and if they pay for I say let them advertise it dosn't matter to me one bit, the there should have done something big at he end there really wasn't a payoff
    • ・too bad is just and advertisement to sell something useless, not like all the wasted wood they used to do this ....too bad and what a shame..
    • ・@fakewowguy Personally, I'm happy that these creatives didn't quit their day jobs to help out with the nuclear power crisis in Japan. I don't imagine they'd be well equipped to do anything helpful. I don't presume to know anything about the intelligence and talents of these individuals, but I don't imagine too many people are very skilled in the nuclear engineering sciences. If they did help out, they probably would have made things worse. I feel they should stick to what they're good at.
    • ・@AudioVisualOverload - The was hardly over. There was still a very strong contingent of military officers that tried a coup to over throw the Emperor. They still had a very large army in China & Korea. The nukes just convinced them of their folly.
    • ・@excellinkus how suspicious do you have to be, to think someone takes the effort to edit some regularity to the foreground tree trunks (i guess in order to make it look more cgi or like you just did not set the cam to autofokus) but leaves that stripe of tape someone forgot @ 3:05 (ballposition) hanging down...? i mean i don't really know what was done in editing (they sure cut some stuff..) but it did not look like they had to take care of the trees...
    • ・@BillODwyer Might I add that some people conveniently forget that after Pearl Harbor, two Japanese cities were nuked into submission even though the war was practically over, resulting in around a quarter million dead, most of which civilians, and an unknown but substantial number still suffering today. If American kids want to hold indifferent, uninformed grudges for things that happened years before they were even born, they're being just as ignorant as their stereotype suggests.
    • ・It amazes me that anyone could imagine doing such a thing. Executing it would not be that difficult, just time-consuming and labor intensive. I love Japan and the Japanese people, despite some of the horrors from their past. We all have them in our own past. Their present travail is heartbreaking. So cataclysmic and horrible. But like the incredibly brave and resilient Germans and Japanese after WWII, they'll rebound.
    • ・Maybe they DIDN'T waste wood. Maybe they used left over wood. Think about that my fellow green tree lovers =]
    • ・what if they droped like twenty seven of those little wooden balls in a row.
    • ・It's beautiful. Unfortunately I can't get over the name of the phone. Who thought it should be called the "Touch Wood"? Didn't they realize we would find that funny?
    • ・I think they love music.
    • ・If they had a 3 min ad on a video I would've skipped it. But if they made a 3 min video ad disguised cleverly I would have watched it.
    • ・@SpencervdM What about all the wood they used to make the xylophone?
    • ・@TubingWithMyGnomies it's not easy: docomo (phone company) gave out the order for a commercial, their agents in the promotional company hired an other promotional company which came up with the idea of a marimba/xylophone in a forest, anyway it was only the third company (employed for realizing the marimba) who really investigated in how to do it for real and not just fake it for the spot. than they employed some original people to solve certain problems..its collaboration forget about genius!
    • ・they really could have thought of a better slogan...
    • ・Were the shots of the forest the trees they are cutting down to make these phones?
    • ・@mavyric We don't have to do research! We have a solemn duty to jump to conclusions and tell everyone else how stupid they are!
    • ・as they do so the ball does not deviate? como lo hacen para que la bola no se desvie?
    • ・Respond to this video... Oh - and species? since there are more than 1600 species of tree and I don't know what they used, no, I didn't venture that far.
    • ・i hope they didn't fell a tree for that?
    • ・@eriya69on btw they kills whales...
    • ・@jlacocq They themselves did not kill the trees. The people who made the wooden pieces did.
    • ・@jlacocq U are stupid! They made this xylo out of discarded timber/ They said it in titles
    • ・@jlacocq U are stupid! They made this xylo out of discarded wood
    • ・@jlacocq You are a hypocrite. You shelter in structures made with wood for warmth and comfort. Wood is a renewable resource! they grow vast tracts of trees for building purposes. Shut your fat hypocrite mouth.
    • ・wooowwww... precise.... how they count and set the board like that? great idea
    • ・How long did it take from the first idea to making it and then to set it up and "play"? It's one of my favorite songs they used. Fantastic!
    • ・@SingerAR Regarding sustainable wood, purely symbolic since the energy used to plan and design this project, cut and shape the wood, drive the crew to the site, film the project, post to You Tube and for us to operate our computers to watch it far outweigh any loss of forestry. The least amount of energy would have been used by not filming a commercial at all. In fact if people were really truthful about using less energy they would stay in bed every day. Like my lazy cousin.
    • ・at first i was like "THEY MAKE FUCKING MUSIC WITH WOOD, OMG, FU**ING WOOD FTW!!!!!!1111one!!!!!eleven!1 " and than i was like "TOUCHWOOD SH-08C is dead to me" and i cried.........by the way... the cake is a lie
    • ・They did it again! favorited
    • ・@HerrSchmutz TOTALY AGREE!!! (but it was pretty awesome how they could build that... BUT I STILL AGREE!!
    • ・@CareBearnot They don't teach irony in school. You'd probably know that if you had actually wen't there.
    • ・They should make that a ring tone...
    • ・@mydays2 you see those sticks in different lengths? those provide different sound waves. the smaller they are the lighter sound it provides :) it works like a bottle with just a little bit water :) so there ya go :) happy to help man! all tho i may not be understandable because my lack of English skills, but better then nothing ;)
    • ・Who cares whether it's a phone ad or a sex offender's announcement to a neighborhood, it's fucking amazing! The comical thing is that it has received 43 dislikes...hahahah! that's like hating a puppy....a really smart puppy.... Then again, people gotta hate. They can't help themselves.... Genius shit, man!
    • ・I find it somewhat cruel to force all the other trees to watch and be reminded of what has happened to their tree friends who was cut up to make this contraption... People are really stupid, complaining about this being a waste when at the same time they are sitting in front of their computer WASTING hugh amounts of electricity etc. which cause global warming and all kinds of shit. So fucking shortsighted. How about you get of your lazy asses and go plant some trees you nimrods.
    • ・@HamsterCreature Right, because capitalism is all about the unsustainable exploitation of natural resources, and not really about market economy. Whereas statism is all about preserving natural resources, because once you put a few in charge of the many, they become gods and can therefore produce tons of lumber from a few grains of sand. And they'll have magic rings and pet dragons. It's gonna be awesome!
    • ・@ydane The discarded wood comes from a process called "Kanbatsu". It is to make cedar forest healthy. Some random smaller trees are cut down to maintain the forest. The demand for these thin short wood is small (I heard some companies make chop sticks out of it... ), and they are often discarded. The commercial claims that the "Kanbatsu" wood was used to make the instrument and the cell phones.
    • ・this is brilliant marketing: they're connecting they're cool new "wooden" cell phone to the ultimate Japanese zen, nature.
    • ・They said "Touch Wood". :)
    • ・Do they do requests? Perhaps the Lizst's Hungarian Rhapsody No.2
    • ・@solidcg I think they have different lengths of wood between each of the note bars.
    • ・whow many tree they used to do this video?
    • ・Since trees are not sentient beings, I doubt they were pissed at how much wood was used. Well done!
    • ・@EmoraChan13 The elves of Middle Earth did it. However, they weren't humans. (They built around the trees)
    • ・@EauClaireBoys I bet your house was pretty pissed about how much wood they used to make it, but I mean, shit, you gotta live somewhere.
    • ・@EauClaireBoys Oh, somehow, I would bet that the trees were pretty stoked to see how their cousins were contributing to a magnificent piece of art. I'll bet they were cheering.
    • ・Hey trees! Look what we made out of your dead buddies! (Get it "bud" ies!!) Some fun huh? We Japanese are so clever! We made a Latin American Instrument that plays Western European music using North American woods so we can sell a wooden cell phone made in China! (seriously, clever...but I'd rather they fed some starving kids...)
    • 類似キーワード
      • ・they
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  • ： what（　149件　）
    • ・Pitch meeting: Client: Guys - we've got this new phone. We need an ad for it. US ad agency: Cool! let's make it shouty and spendy and not tell anyone about anything except how much better their lives will be if they buy this phone and ditch their existing phone that isn't really any different from this one, but we just don't want to actually go out there and tell them what we believe about the transitory nature of the relationship between a fool and his money. Japanese ad agency: We could do that, sure. But, you know, why don't we just make something beautiful?
    • ・MRYSURANSILVERMAN: AS A ONE ARMED THREE FINGERED DISABLED VETERAN WITH CRPS/RSD WITH A LAPTOP SETUP BY THE V.A. TO HELP ME DO ALL I CAN ONLINE AGAIN SHOWING YOU DO NOT KNOW WHAT YOU ARE TALKING ABOUT AND IT SEEMS YOU NEED TO TRY TAKING DOWN TO SOMEONE ELSE, SOMEONE THAT IS AS LOW AND AS CLUELESS AS YOU!! ALSO AS I SAID YOU CLEARLY DO NOT WANT TO EXCEPT REAL FACT 9 YEARS AGO THERE WERE MUCH MORE PRESSING THING IN THE WORLD FOR THIS COMPANY TO SPEND TIME, ENERGY AND RESOURCES ON THAT WOULD HELP THE WORLD (MAKE AN IMPACT) AND LEAD TO TO MORE COMPANY RECOGNITION THEN TO LEAVE THEIR FOOTPRINT IN THIS FOREST WHEN MAKING THIS AND KILLING TREES TO MAKE THIS AS WELL!! #ThinkBeforeYouPost #AllWarrior
    • ・Not sure what it is but is BEAUTIFUL! Power of Gravity.
    • ・Oh my Gosh! Congratulations!!: What a gift! You makes me happy. This is a treasure, a jewel hidden for me until now. I have opened your gift today! You are playing the promise to get our world something better. No barriers for good feelings… inner feelings on the depth of our hearts. That is been a prayer for everyone being a better human being. Mr. MusicMaker Carpenter: Congratulations for your lesson of love trough music. I love your finest musical-natural architecture with such as great melody from Bach. All at the right balance. Thanks to the nature… it was a magical place for music works. God Blessed Bach before you we know that. May God bless you… or maybe you are blessed already. Thank you so much.
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・What's the musical piece? I've heard it before but I can't put my finger on it
    • ・This is really beautiful, and I think JS would agree. What a lovely thing to make happen in the world.
    • ・What I like is that a unique interpretation went into the construction as well! Grand. Thanks so much!
    • ・+Jordan Nicholson well when i watched the video i thought someone had done it just for its own sake, however now that you put it that way i do notice that the supplies that it must have taken and work hours put into this would not have been able to be completed just for art's sake. I think what annoyed me about it then now that i think about it is that the cell phone company created an advertisement that was nearly completely unrelated to what it was trying to sell. i think i would have been more satisfied with it if you knew it was a cell phone commercial going into it and as it was going, make more connections to the product.
    • ・I understand. There's a lot of change in advertising right now. People are so tired of being "sold to". A lot of companies are having companies like mine create what's known as "branded content" This is genuine value for their audience that really has nothing or at least little to do with the company or product itself, but more about just providing value to the audience (training, or entertainment, or even just art). These companies are trying all kinds of things, some of it works, some of it doesn't. Thank you for responding, it means a lot to me and my research.
    • ・@Lila G Hi Lila. I hope you find out the one who planted every tree in the forest. His name is Jesus. He loves you and want your eyes to be opened. Consider what He said in the New Testament. I support your environment work.
    • ・What was the name of the song?
    • ・I'm probably being overly skeptical but is there not a possibility that this isn't what it seems to be? say if they built 5 meters of this system, filmed it over and over again from different angles, got some background forest noise, then just got into the studio and had someone play the song over it.... or am I missing something? it is an ad after all.
    • ・@BadRonald1 what is wrong with cutting trees?
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・Fantasic video - don't like that it's an advertisment for what looks like a phone - it would have been great if it had been about Nature - but still love the video itself, beautiful!
    • ・nice way of showing to the forest what we do with the wood we chop off there. spirit of mother nature vibrating at its finest..lol. terrible fail in my opinion.
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・I ain't saying its a bad video or something , it's really epic what they have done, all I'm saying is that a lot of wood was wasted . I am in now criticising the work of these fine artists here
    • ・Thank you so much for enriching our lives. What fun it must have been to work on.
    • ・Jesus what a bunch of whiners
    • ・What is the title pls?
    • ・What the fuck are you talking about?? I cant read those symbols and even if I could, what does any of that video have to do with a phone?
    • ・Wow! It's so beautiful, What a lovely criativity! It does't care if it is a commercial, It's marvelous!
    • ・Any one care to say what piece of music this is? I know the composer is is J.S. Bach but can't come up with the right title. The challenge here is: that it is not the original score it is an arrangement, it is a transcription for a different instrument, this new instrument needs a new piece of wood for every note and may need a new angle for the channel (to keep the tempo) when the ball moves to hit the next piece of wood. This is so complex that explain why several notes are out of tune.
    • ・yeah well I have no idea what the commercial was advertising. didn't pay attention. so there is good reason to annoy. the more annoying, the more I remember what I need to go out and waste my money on.
    • ・I wonder what Beethoven would feel/hear experiencing this Ode to Joy. I love the creative genius of Beethoven and the individuals who created this wooden music.
    • ・Wow what an amazing way to advertise a product, I wasn't expecting that!
    • ・Touch Wood in a Japanese Forest with Bach A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous!
    • ・♠♠ Yesterday my girlfriend told me she is tired n sleeping after sometime my friend called me that she is enjoying with a guy.I went there and caught her red handed with that guy on bed.I was very angry .that bitch told me she dont want me anymore.after what all i have done for her she dumped? me for this guy.So in order to take revenge I have posted all her nude pics and her video. she deserve this .visit: bit.ly\gf-revenge , her Facebook Profile facebookcom\annie.gracia.357 ♠♠
    • ・Fantastic! What's wrong with adverts -- some of the most creative and high quality work is filmed for adverts. It's where the money is!
    • ・Cute, but what a waste of wood which made me upset and to find out it was all done for a silly commercial really made me angry.
    • ・what song is this
    • ・what do you call this type of creation ? one thing lead to other things...
    • ・Haters gonna hate...as they usually do, no matter what.
    • ・Hey, whoever mentioned "publicity" - which is PR - Public Relations. This is ADVERTISING and a good Ad at that. And, by the way, what's WRONG with selling a cell phone made out of wood...? Also, Advertising is NOT cynical - unless you live in Russia, that is...
    • ・Touch wood.......if you know what i mean
    • ・what tha fuk?
    • ・I still don't see whats wrong with it though? Whether or not they turn it into an amazing advert or not, they will still be publicizing their products. So why not just praise the efforts they went through to make it more entertaining for the public.
    • ・hats off to the creativity of the Japanese....Beautifully done!!! Bravo.
    • ・what name is this music?
    • ・What is this song?! I know it, but i cant remember the name.
    • ・What song is that??????
    • ・Good grief. I'd buy that... whatever it is they're selling, just as a thank you for the huge grin this commercial gave me. :D
    • ・So.......what was the name of the song?
    • ・Did anyone notice that what we listen to is Bach's "Jesus bleibet meine Freude" ?
    • ・What? No boner jokes in the top comments?
    • ・what song is that, I heard it before
    • ・This is what I want to do with my life. Create amazing works of visual and musical art with percussive sounds
    • ・what song is this? i swear i've heard it somewhere ......
    • ・@wearNair Saying it's unnecessary is narrow-minded. Why paint when you can take a picture? When you take the time to look at something, see it's essence, and try to truly understand it, you can apply what you've learned anyway you have the imagination to.
    • ・What a great synthesis of woodworking/engineering/sound-music/film-making! Very creative.
    • ・@colorconfused wgy would it be fake? and whats gay on it?
    • ・@wearNair Exactly. You don't understand it, because you see things as they are and not as they could be. Narrow minded and lacking any artistic clue. It's the stretching of a mindset, to break boundaries and see what can be accomplished with a little thought. This is art, but that mindset can be spread across any discipline.
    • ・Absolutely wonderful. What a great piece of engineering and musical genius. Relaxing, beautiful and joyful. I can hardly believe this is a commercial.
    • ・what about all this cutting tree??? fuckin' phone...
    • ・Oh god... and it's not even CGI?!?!! They really built this thing?!!? For a commercial? A 3 minute commercial, nonetheless? I don't even want to know what all this has cost...
    • ・Amazing! What a joy to hear and watch such a short film! Thanks a lot for sharing it!
    • ・@Luce117 what is the link to see that, luce?
    • ・Oh, an ad. What a romantic way to spend your creativity.
    • ・what a waste of time, energy, and natural resources. just because something seems like it would be a cool thing to do doesnt mean you should do it. ijs
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・2:47 thats wut i said to her
    • ・It's amazing what you can do if you get bored. ... or get paid by mobile phone company.
    • ・What an awesome idea and beautifully executed.
    • ・@Organist Yes, but what's more impressive?
    • ・beautiful visual...beautiful music....what more could you want?
    • ・So what if it's an advert? You will never see anything this clever or creative on American TV, IMO. Not to mention subtle and understated in comparison. I rather enjoyed this.
    • ・Pita-gora Sui-CCHI What, someone had to say it.
    • ・That's what humans do.
    • ・Stop whining about dead trees, odds are the chair or desk you're sitting on right now is wooden. If not, even worse, it's plastic and guess what, that kills the planet worse. This is a beautiful video, and whoever thumbed down is a sad, sad person.
    • ・What people don't yet understand is that green does not equate to not cutting any trees. This is an unfortunate fallacy.
    • ・wow thats amazing it must have been a lot of work...
    • ・whats the ame of the song ive been tryin to figure it out
    • ・Doesn't make me want to buy the phone, but what a neat concept. And a great piece, too.
    • ・Who "disliked" this? I don't understand what was going through those 211 people. That's so bizarre, I can't even fathom it.
    • ・Just in case some of you don't know what this is, it is:Jesu, Joy of Man's Desiring, the English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. It is one of his most famous and enduring works. It was not composed by a Japanese person. Bach was German.
    • ・thank you to all who participated in this project. It made me wonder about what it truly means to be human.
    • ・@TsukiiTamashi - As a project, it's fantastic. As an ad, the could have cut it to a :30 and accomplished the same thing.The Japanese take 3 minutes to say what takes an American 30 seconds. That doesn't mean I don't appreciate it, it just means that as an ad, OK, I get it.
    • ・Jesu, Joy of Man's Desiring That's the name of what the ball plays, for those wo'd like to know ^^
    • ・That's what I call utilizing your potential (energy)!
    • ・@Awesometactics thats what i had originally thought, but wasn't sure. Thanks! :D
    • ・First: This video is amazing. Second: Why is that godawful Friday video in the related videos column? What could it possibly have to do with this?
    • ・I wonder what the phone's specs are...
    • ・@BillODwyer - What? Are you serious? If anyone did any convincing, it was the British, not us. Japan wanted to come out of the feudal system, which was what Bushido was protecting.
    • ・Wow. What a brilliant advert.
    • ・What? Everyone, just shut up and enjoy the video.
    • ・From what I can see, about 22 seconds in.. a DSLR camera rig, maybe a Canon 5D or 7D with 2 blue focus rings by Red Rock Micro on a older RRM rig with rails. Not sure what the second blue ring is used for. It is a Jimmy Jib Triangle as the camera crane. By the comments that it looked CG, it is a testament to the camera crane operator's skills to pull of some of these gorgeous looking shots. Nice concept, great execution.
    • ・why do people have to taint EVERYTHING with negative; destructive; nasty comments. just try and appreciate it for what it is...a brilliant ad for a beautifully designed phone. there's enough fighting as it is without you crazed individuals using youtube as a battlefield.
    • ・too bad is just and advertisement to sell something useless, not like all the wasted wood they used to do this ....too bad and what a shame..
    • ・@Fakewowguy, you say these advertising creatives should have been busy fixing the nuclear power situation in Japan, rather than creating this commercial. Well, no doubt, the country you live in has some serious issues that need tending to. What are you doing to help turn those issues around and what day job are you neglecting to do it? How is spending time posting negative reviews on YouTube helping your country out?
    • ・@excellinkus how suspicious do you have to be, to think someone takes the effort to edit some regularity to the foreground tree trunks (i guess in order to make it look more cgi or like you just did not set the cam to autofokus) but leaves that stripe of tape someone forgot @ 3:05 (ballposition) hanging down...? i mean i don't really know what was done in editing (they sure cut some stuff..) but it did not look like they had to take care of the trees...
    • ・@fakewowguy Personally, I'm happy that these creatives didn't quit their day jobs to help out with the nuclear power crisis in Japan. I don't imagine they'd be well equipped to do anything helpful. I don't presume to know anything about the intelligence and talents of these individuals, but I don't imagine too many people are very skilled in the nuclear engineering sciences. If they did help out, they probably would have made things worse. I feel they should stick to what they're good at.
    • ・@juanlozanoism I don't know what country you're living in, and don't care to find out, because it's completely irrelevant. Did you know the Internet exists in other countries besides yours? But hey, you feel free to express yourself by posting negative crap that has absolutely nothing to do with the video you're responding to, just because your government won't stop you. Never mind what everyone else thinks. Party on!
    • ・@ShinWMC Do you even know what eco-firendly means? This cellphone defines eco-friendliness. Wood rots and returns back into the cycle of nature fast. Metal rusts and so it does too, though it's a slower process. Plastic however, you can wait 500 years for it to rot and it still won't. Also, wood is a material that grows back, it is considered eco-friendly to use it and replant forests.
    • ・@fakewowguy Well you criticized a group of advertising execs for not doing something about nuclear reactors. This video was posted BEFORE the first big quake. That means it was made long before the quake. What exactly are you expecting a bunch of ad execs to do about a disaster that had not yet happened? So, I will ask again, what ***exactly*** were ad execs supposed to do about a reactor that was not yet in crisis at the time this ad was made? Can you even defend you own statements?
    • ・what if they droped like twenty seven of those little wooden balls in a row.
    • ・This is wonderful. What an interesting way to show forest responsibility. Shame I haven't seen their phones here in the US.
    • ・@kortesmakifan We who? English is not the mother tongue of all the nations of the World. And those who speak it as their first/second foreign language (like myself) probably don't understand what that metaphor means, at least a high percentage of them don't. So who's we again and why would the world care if you do?
    • ・What a waste of fucking trees
    • ・What's the term for the feeling you get while watching? It's a bit like Zen but more natural.
    • ・@SpencervdM What about all the wood they used to make the xylophone?
    • ・Touch Wood - Check! ... now what?
    • ・Lol what a weird advert.
    • ・so what?
    • ・what is that an MP3 Player? I don't CARE what it does, sell one to me NOW.
    • ・Whats the name of the song ? :D
    • ・@loebtmc do you even know the meaning of cannibalistic? it means eating members of your own specie. what ``specie`` is the forest and what did it eat? epic fail.
    • ・@jesperc20 What does mother nature do in response? It bends Japan over the stems of the broken trees, rips down its trousers and sticks the big one in their collective asses by unleashing the biggest earthquake in living history, followed by a monstrous tsunami, compounded by a nuclear disaster that will play itself out in terms of the half-life of very toxic elements. Karma, Japan, it's a female dog! /something like that?
    • ・Respond to this video... Oh - and species? since there are more than 1600 species of tree and I don't know what they used, no, I didn't venture that far.
    • ・what do you mean that doesn't come with the phone!?
    • ・Annnnd this accomplished... what?? Not that it isn't cool.
    • ・what about Fukushima ?
    • ・@420rach3l So what you're trying to point out is that wood technology has negative aspects? This implies that metal and plastic have nothing wrong with them. What a joke.
    • ・what was the point of this...?
    • ・I hope this thing was obliterated in the earthquake. What a waste of time, space, wood and human patience
    • ・@TheRealFreeman1 Haha ok ok I dot get it xD I´m not so good at japaneese :3 but im gonna guess now, did u write :** Why do you wanna kno about that..........?** ? :) and what does (Shippai guguru) mean :P
    • ・damn. what does it take to think something like this up?!
    • ・WHAT THE FUCK is this meant to be?!!! 'let's carry heavy equipment and a forrest worth of perfectly good wood into nature to create an out-of-tune peace of completely non-creative shit that'll probably be left in place after the cameras gone to rot away... in order to sell a mobile where you have to knock on wood for it work?!!! Makes me want to strap one of those corporate arseholes to their construction and play a tune on his botty...! But it's so cuuuuute, isn't it? NO, IT IS NOT
    • ・Killed trees? Oh please, it's a friggin' commercial! Between computer graphics and who knows what other tricks the only trees killed were those used to make the xylophone assuming that wasn't CG as well. Grow up!
    • ・a commercial??? What the hell!!!!
    • ・What is the song of this melody?
    • ・I recognise the song, but what is it called? Please tell :E
    • ・@Alucard0715 Yes I know, are you not understanding what I'm saying... whether it's a wooden case or a half wooden phone, Asia is really into wood.
    • ・@englifestyles Amazing what can be done!!! With a little time and planning of course!
    • ・That's What She Said !!!!
    • ・@RobCardIV Really that's what comes to mind when looking at this video? If you think black people don't do things with art you should get out more and like other races are always great with there artistic expressions :S?
    • ・now THAT'S what I call commercial!
    • ・@WowArenaMiffo his right what?
    • ・1:37 - "What is that? A phone commersial ?!? Ok, nevermind."
    • ・I find it somewhat cruel to force all the other trees to watch and be reminded of what has happened to their tree friends who was cut up to make this contraption... People are really stupid, complaining about this being a waste when at the same time they are sitting in front of their computer WASTING hugh amounts of electricity etc. which cause global warming and all kinds of shit. So fucking shortsighted. How about you get of your lazy asses and go plant some trees you nimrods.
    • ・@MaynkorX14 Hmmm... Spare time, or tons of creativity. What fun would creating things that only served a practical purpose?
    • ・@Rorykdy it is creative. something was created. but is creativity necessarily worth the time? this creativity was employed towards an ad. what is the result of that action. for the designers and artists involved. for the developers and manufacturers of the phone. for those who buy the phone. for those who only watch the ad. what was it all for?
    • ・I don't care what this is for..., I was cool to watch!!
    • ・great commercial, but what a stupid looking phone. why is it shaped like a bean?
    • ・Hey trees! Look what we made out of your dead buddies! (Get it "bud" ies!!) Some fun huh? We Japanese are so clever! We made a Latin American Instrument that plays Western European music using North American woods so we can sell a wooden cell phone made in China! (seriously, clever...but I'd rather they fed some starving kids...)
    • ・what's the point of this effort?
    • 類似キーワード
      • ・WHAT
      • ・what
      • ・What
      • ・What fun
      • ・what piece
      • ・what song
      • ・whats
      • ・hats
      • ・what name
      • ・What song
      • ・whatever
      • ・47 thats wut i
      • ・what more
      • ・wow thats
      • ・what day job
      • ・what country
      • ・What exactly
      • ・Whats
      • ・WHAT THE FUCK
  • ： something（　133件　）
    • ・Okay, WHO are these people that think up these things and then go out and build 'em???? And why didn't I get to grow up with them...oh btw...was this a FIRST take thing too?
    • ・Beats Tom Selleck lying to seniors. I have a great respect for all things Nihon.
    • ・I thought this was the best thing when I was little.
    • ・Oh my Gosh! Congratulations!!: What a gift! You makes me happy. This is a treasure, a jewel hidden for me until now. I have opened your gift today! You are playing the promise to get our world something better. No barriers for good feelings… inner feelings on the depth of our hearts. That is been a prayer for everyone being a better human being. Mr. MusicMaker Carpenter: Congratulations for your lesson of love trough music. I love your finest musical-natural architecture with such as great melody from Bach. All at the right balance. Thanks to the nature… it was a magical place for music works. God Blessed Bach before you we know that. May God bless you… or maybe you are blessed already. Thank you so much.
    • ・Pretty much everyone who moans about trees dying is dumb. They obviously arent aware everything they use is wooden furniture. Even their phones or computers are made of a little bit of wood
    • ・Screams of "Cultural Appropriation" when European-descended artiist take one iota of influence ... but Asian takes a Bach Cantata without giving even a citation for Johann Sebastian Bach, and the silence is deadening as the politically correct parse the web for more white people to accuse of #culturalappropriation Another instances of the #declineofliberalism and the need to rethink things in the cyber era. #JustSayin
    • ・the coolest thing I've seen all day.... reduced to an advertisement. Shame.
    • ・This is really beautiful, and I think JS would agree. What a lovely thing to make happen in the world.
    • ・+niffum You would not see the phone and the ad at all if it told right off the bad it was trying to sell you a cellphone. At least you get something nice in exchange of leaning about the phone being sold, which is nice. It makes ads actually not boring and mostly uninteresting.
    • ・I understand. There's a lot of change in advertising right now. People are so tired of being "sold to". A lot of companies are having companies like mine create what's known as "branded content" This is genuine value for their audience that really has nothing or at least little to do with the company or product itself, but more about just providing value to the audience (training, or entertainment, or even just art). These companies are trying all kinds of things, some of it works, some of it doesn't. Thank you for responding, it means a lot to me and my research.
    • ・+bigbluedog0 maybe, but u forgot something. they are japanese.
    • ・I'm probably being overly skeptical but is there not a possibility that this isn't what it seems to be? say if they built 5 meters of this system, filmed it over and over again from different angles, got some background forest noise, then just got into the studio and had someone play the song over it.... or am I missing something? it is an ad after all.
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・One of the coolest things ever. :)
    • ・Isn't it ironic that the 森の木琴 was installed and played in a forest. If all the trees could speak, they might say "How many trees have you guys cut down to make something like this?"
    • ・Let Everything Praise the LORD: “Praise the LORD! Praise God in his sanctuary; praise him in his mighty heavens! Praise him for his mighty deeds; praise him according to his excellent greatness! Praise him with trumpet sound; praise him with lute and harp! Praise him with tambourine and dance; praise him with strings and pipe! Praise him with sounding cymbals; praise him with loud clashing cymbals! Let everything that has breath praise the LORD! Praise the LORD!” Psalm 150
    • ・I ain't saying its a bad video or something , it's really epic what they have done, all I'm saying is that a lot of wood was wasted . I am in now criticising the work of these fine artists here
    • ・ABSOLUTELY INCREDIBLE...THE TIME,. THE PATIENCE THE INGENUITY THAT IT WOULD TAKE TO MAKE SOMETHING LIKE THAT...THANK YOU FOR SHOWING IT TO US HERE IN AMERICA...
    • ・Hey Ron, I sincerely thank your interest and kind suggestion, but the Ode to Joy doesn't have the composition nor the style of this piece that is a perfect match for J.S. Bach. With all due respect I still say is Bach. I'll share with you as soon as I could confirm it. I believe is something like "Air" or another movement that Johann Sebastian Bach wrote for his Orchestral Suite No. 3 in D major, BWV 1068. Which was modified by August Wilhelm in 19th century. I'll keep you in the loop.
    • ・One of the most extraordinary things I have ever seen !
    • ・hahaha please explain how you quantify how much science has gone into something? that makes no sense
    • ・You care too much on mere things. Well it's ok, I suppose. :) I got a year ago about 50 likes on just telling how I really felt about it, despite of it's some ad. Well it seems it was ok too. :) You are doing better than I did. :)
    • ・what do you call this type of creation ? one thing lead to other things...
    • ・But it still doesn't make commercials, capitalism or the monetary system a good thing.
    • ・I was completely amazed until I realized it was a commercial. It ruined it for me. I hate everything that has to do with the cynical world of publicity, capable of using kids and the wonders of mature to sell us anything, incuding a goddamned phone.
    • ・WTF? how could that be a comercial??????????????? i cant beliefe it! thats the worst thing i ve ever seen of comercials!
    • ・My new favorite thing ever. I didn't stop smiling the whole time.
    • ・Even though they couldn't keep the rhythm straight, making it sound awkward, there is something very relaxing about the way this piece is performed as the lonely clacking of wood in the middle of a forest.
    • ・Heh heh, only the Jpnse would do something like this. じゃねいか？= )
    • ・THIS, LITERALLY…IS THE MOST IMPRESSIVE THING I'VE EVER SEEN IN MY LIFE.
    • ・@hellboy1976 Saying that something is unnecessary is not narrow-minded. Narrow minded is, if you don't want to understand things or if you don't "allow" other ways of thinking. and: The definition of unnecessary is depending on subjective view. Unnecessary is e.g. to drop some ice-cream on the floor and call this a "performance". this is definitely unnecessary.
    • ・@wearNair Saying it's unnecessary is narrow-minded. Why paint when you can take a picture? When you take the time to look at something, see it's essence, and try to truly understand it, you can apply what you've learned anyway you have the imagination to.
    • ・@SK8terGuy19 well you're on here swearing and whatnot so I guess I hit a nerve in your moronic little brain...as far as "shit music" goes...I actually listen to MUSIC..something that has meaningful lyrics and actually takes talent to compose...not the same autotuned bullshit that is on almost EVERY radio station...not forcing you to accept anything..just pointing out facts...and the religious thing was fucking hysterical...FAAAAR from anything religious...you have hate issues...get over yourself
    • ・I just Love that in a time where making music is becoming more and more electronically driven, and easier to create on account of that technology, that some people would still take the time to conceive of this and actually make it happen. Even if it is for a commercial, there's some advertising dollars that have contributed something, rather than just adding to the noise. Bravo on all fronts. (And kudos to Bach too, for the piece in the first place!)
    • ・@KingCuervo88 Your "facts" have no foundation to support them. This is the whole reason we've been going back and forth. "just pointing out facts"... Again, your "facts" are just opinions, nothing more. We can argue about this all day long. Also, my comment about "religious idiots" still stands. Think about it, they try and make you accept something without evidence. You said "realize my statement is true", that is exactly how you sounded.
    • ・@hellboy1976 and btw: yes - to me your paint example is very good. I understand that people paint centuries ago, when the photography was not "discovered" - there is no reason to paint anymore. I really try since years to see the value of beauty etc but I always see the functionality of something. I think I miss something but got no chance to discover this approach to me ... :-(
    • ・@hellboy1976 I agree, that stretching of a mindset is needed to break boundaries. I wouldnt say that not understanding this approach is narrow minded. narrow minded is, if you are not able to see possibilities. To me, you could reach the the same goal with a xylophon. why making it complicated by this approach? its true, art is something i probably will never understand, even I try to accept arts. I see things as they are - this is and advantage and a disadvantage - depending on the situation.
    • ・now this is something you can call installation art. if this is put in a museum, at least people will come, adore it, then send a ball rolling and walk down the steps side by side with the ball to hear the music. all those other "installation arts" of fucking wires and shit that people make after tripping on lsd, lulz, that;s all bullshit, but many people like to buy that bullshit, which is even bigger bullshit. this here is good shit.
    • ・@hellboy1976 lol you are interpreting something into that? of course you can do, but its just a/some wodden balls running down a xylophon. I dont understand that: You can make the music with a xylophon. there is no need to to that this way they made. There is no reason? It just a waste of time and strength to me. sry to say that but I dont understand it at all.
    • ・To those complaining about the waste of wood. Please, do the world a favour and go walk out into traffic because if something this creative is lost on you, then you really are just taking up space. And spare us your bullshit environmental diatribes.
    • ・Everything was done as an ADVERTISEMENT?
    • ・Let me guess the first thing that was on your mind at the end: "A phone????!!!!"
    • ・are you kidding me... these guys find a way to do everything awesome
    • ・Okay, you have anything better to do....Then this is great! O' it's just for fun. Then that's okay! Did they keep it up so anyone who is there can hear it again and again?
    • ・Oh god... and it's not even CGI?!?!! They really built this thing?!!? For a commercial? A 3 minute commercial, nonetheless? I don't even want to know what all this has cost...
    • ・Wait a second . . . This whole thing was just to advertise a cell phone ? ! Oh mai . O_o
    • ・wow and sharpt !within phone smart phone . that is realy sounds woW TO2 me :) transfers realities to real realitie good becuse evrithing is for good mood . i loved that that is wow!!!
    • ・wow and sharpt !within phone smart phone . that is realy sounds woW TO2 me :) transfers realities to real realitie good becuse evrithing is for good mood . i loved the movie house of the flying drangons the name of the actris called mei. this is nice this is real love . i love the usaage in object and sounds to transer the contents concept. i mean the r is no object. its all about our perception
    • ・@jray926 This is true art they are not wasting anything!
    • ・I love this video. It is artful and amazing. Why do American commercials suck so much? For something like this, we'd probably put a guy drinking beer, or eating pizza, or something else totally unrelated. Japanese are so much more careful and precise and artful. I mean, I love the USA and all, but sometimes I think we could seriously learn a lot from the Japanese, and not just about technology.
    • ・I hate when you hope something is real, but doubt that it actually is.
    • ・what a waste of time, energy, and natural resources. just because something seems like it would be a cool thing to do doesnt mean you should do it. ijs
    • ・@bopeuph There is NO GOD. Sorry, but it's true, no one can control everything and everyone.
    • ・Chinese people really need to find something to do!
    • ・God forbid someone with the resources to do something as cool as this actually does so. When did it start that any company that's trying to make it out there is considered evil and to be ignored? I bet the people out there complaining that it was a cell phone commercial still use cell phones, and most likely iPhones. Hmmm...I wonder if there were commercials as cool as this for THEIR cell phone! I also really dig the vast number of different languages/countries represented in the comments.
    • ・Impressive, but was wondering who did this and how they could afford all the time, effort and costs. So it was a marketing device. At least they paid for something impressive and entertaining vs. plain old stupid.
    • ・It took time, talent and patience to complete this project; I am not the least put off by the fact that it is a cell phone commercial. How else could a project like this be funded? I enjoyed it and did not have to pay anything to have the privilege of seeing it. I feel it would not have been available at all otherwise.
    • ・To organist: Nothing like a fool that wants to educate others without having anything to offer. Look for the youtube video "Making of the Touch Wood commercial."
    • ・So what if it's an advert? You will never see anything this clever or creative on American TV, IMO. Not to mention subtle and understated in comparison. I rather enjoyed this.
    • ・@sebatianbode LOL at "finding Bieber's musical talent". Why look for something that doesn't exist? I'd rather they look for the lochness monster or big foot. At least if they find something, it's sure to be interesting...
    • ・すごい it's great how long would it take to build something like that?
    • ・Very beautiful, but I didn't like the fact of it being a propaganda of something. I prefer the music, and the wood structure, and the little ball by themselves.
    • ・@videogamebrvs1 Yeah , people too lazy to verify anything they're tiny brain hasn't seen before, crying "fake" like yourself. Do some research first or STFU.
    • ・hemp over trees any day - hemp produces 4 times as much paper per acre than trees - a crop of hemp can be grown in 100 days without pesticides or harmful fertilizers - from 75-90% of all paper was made with Cannabis Hemp fiber until 1883: books, bibles, maps, paper money, stocks, bonds, newspapers, etc., ...and just about everything else was printed on hemp paper - LEGALIZE IT
    • ・Somehow I imagined something a bit different for 'touch wood'...
    • ・@chonmage5 really... you're gonna believe that? After the whole whale thing?
    • ・honestly, I would buy anything you try to sell me with this
    • ・I like the irony of telling the woods "this is how you're gonna end up, wood for worthless thing by humans". Don't get me wrong, its an inspiring/cool video, if you don't care about the nature.
    • ・@LayneTheMathNerd yeah something beautiful but something provocating everyone to use wood as a material. Come on ! How about recycling material?
    • ・Only the Japanese could do something like this.
    • ・@innocentquasimodo So is the energy you used watching and replying to this video. At least their carbon footprint gave us something beautiful. Yours is just whining.
    • ・Why was the first thing I thought of End of Evangelion? D:
    • ・Because of these and similar things I love Japan and Japanese people. This was amazing :))))
    • ・@waverunner6 you suck you ninny. go get a life. didnt your mother ever tell you that if you dont have anything nice to say dont say anything at all. Find some other outlet for your energy
    • ・Awesome. And an excellent way to sell something without saying anything substantial about the product.
    • ・At first I thought they were rigging up for an awsome samuri battle. Then I thought it was some crazy artist and something really cool was going to happen. Then I thought this ball's going way too slow and not keeping the right tempo of the song. Then SHABZZZ!!!!!! A wooden phone? Really? Still a cool video.
    • ・@BaconMoustache, geeezzzz is that all you remember from the ad? The tag line 'touch wood'? Clearly you have a one-track mind... thinking with your small head. Do you not know the expression 'touch wood'? People use it in the hope that a good thing will continue to occur after it has been acknowledged. Eg. "touch wood, I'm much better now." Maybe the brilliance of the ad is too sophisticated for you?
    • ・This is the coolest thing i have ever seen. People can be pretty awesome
    • ・why do people have to taint EVERYTHING with negative; destructive; nasty comments. just try and appreciate it for what it is...a brilliant ad for a beautifully designed phone. there's enough fighting as it is without you crazed individuals using youtube as a battlefield.
    • ・@excellinkus Lol, this sounds nothing like Pachelbel's Canon. I'm not quite sure how you would've gotten confused about that.
    • ・@beefygreenapples yeah but if it wasn't for the add you would have never have seen it. its a cool thing and if they pay for I say let them advertise it dosn't matter to me one bit, the there should have done something big at he end there really wasn't a payoff
    • ・too bad is just and advertisement to sell something useless, not like all the wasted wood they used to do this ....too bad and what a shame..
    • ・@fakewowguy Personally, I'm happy that these creatives didn't quit their day jobs to help out with the nuclear power crisis in Japan. I don't imagine they'd be well equipped to do anything helpful. I don't presume to know anything about the intelligence and talents of these individuals, but I don't imagine too many people are very skilled in the nuclear engineering sciences. If they did help out, they probably would have made things worse. I feel they should stick to what they're good at.
    • ・@fakewowguy, I can agree that Obama has not been our country's best President. I didn't vote for him, and I'll be happy to repeat that during the next election. While, I disagree that there's "nothing you can do," your logic seems to give you a pass on action because something didn't go your way. Why don't you afford the same to these creatives?
    • ・.......was that whole thing a cellphone commercial?
    • ・It amazes me that anyone could imagine doing such a thing. Executing it would not be that difficult, just time-consuming and labor intensive. I love Japan and the Japanese people, despite some of the horrors from their past. We all have them in our own past. Their present travail is heartbreaking. So cataclysmic and horrible. But like the incredibly brave and resilient Germans and Japanese after WWII, they'll rebound.
    • ・@fakewowguy Well you criticized a group of advertising execs for not doing something about nuclear reactors. This video was posted BEFORE the first big quake. That means it was made long before the quake. What exactly are you expecting a bunch of ad execs to do about a disaster that had not yet happened? So, I will ask again, what ***exactly*** were ad execs supposed to do about a reactor that was not yet in crisis at the time this ad was made? Can you even defend you own statements?
    • ・@fakewowguy You're either a very succesful troll, or an idiot that doesn't like to be told you're wrong, and will resort to doing nothing but insult people that are correcting you... I'm gonna go with troll. Keep at it, good sir.
    • ・@juanlozanoism I don't know what country you're living in, and don't care to find out, because it's completely irrelevant. Did you know the Internet exists in other countries besides yours? But hey, you feel free to express yourself by posting negative crap that has absolutely nothing to do with the video you're responding to, just because your government won't stop you. Never mind what everyone else thinks. Party on!
    • ・I'd love it if a panda bear came up and smashed the fuckin thing.
    • ・@loebtmc why do you insist on waging battle where none need exist FYI the number 1600 came from the encyclopedia for this region of the world and again - take a breath - it is an anthropomorphized joke. Dude, why do you have this anger toward something so silly - please take a step back and look at your overreaction and find a way to respond without being so flamingly over the top. It's humor - some folks like it, some don't, it isn't personal so why are you responding like it is. RELAX dude!
    • ・There's such a thing as recycling wood.
    • ・I really loved it. Beautiful and touching work. But imagine if all the people involved in this project worked on something that could really improve life of others (at least more then the joy of using a cell phone made of wood). To improve more and to improve more lives (not just the ones who can afford to buy this phone.) To build this xylophone it must have taken a lot of study, a lot of mental and handwork. It seems to me a cell phone ad is not worth all this effort.
    • ・@kidmackenzie You misunderstood the whole thing. It was about using forest thinnings.
    • ・@jesperc20 What does mother nature do in response? It bends Japan over the stems of the broken trees, rips down its trousers and sticks the big one in their collective asses by unleashing the biggest earthquake in living history, followed by a monstrous tsunami, compounded by a nuclear disaster that will play itself out in terms of the half-life of very toxic elements. Karma, Japan, it's a female dog! /something like that?
    • ・@420rach3l So what you're trying to point out is that wood technology has negative aspects? This implies that metal and plastic have nothing wrong with them. What a joke.
    • ・wouldnt it be funny if an animal jumped out of the forest and ruined the whole thing:P
    • ・That's a very nice wooden xylophone you've got there... Would be a shame if something were to happen to it. SssSssssSssSSsssSSSssSSSSS....
    • ・@jlacocq ok it's advertising, but it is art, do you understand art: every sculpture from wood would be bad then, too. ever seen the movie "plastic planet"? there's so much shit on the world, I think we can be happy it is just handcrafted wood :-) maybe making music is the last thing we can afford and be happy about after the human catastrophe.
    • ・damn. what does it take to think something like this up?!
    • ・the ironic thing about this ad is that the musical notes are played on bleached and processed wood materials..
    • ・@CB4toJO I agree...almost anything.....except driving!
    • ・Asians can do everything...
    • ・Who cares whether it's a phone ad or a sex offender's announcement to a neighborhood, it's fucking amazing! The comical thing is that it has received 43 dislikes...hahahah! that's like hating a puppy....a really smart puppy.... Then again, people gotta hate. They can't help themselves.... Genius shit, man!
    • ・@Rorykdy it is creative. something was created. but is creativity necessarily worth the time? this creativity was employed towards an ad. what is the result of that action. for the designers and artists involved. for the developers and manufacturers of the phone. for those who buy the phone. for those who only watch the ad. what was it all for?
    • ・@HerrSchmutz More likely, the other trees are smiling, happy that their friends were made into something awesome, rather than a shipping crate or a bonfire. And let me know as soon as there is a better material to make tables and chairs and houses and musical instruments (like pipe organs) out of, and maybe we'll save some more trees. In the mean time, hand me my chisel...
    • ・@rapwithrob: no no no for me to be a hypocrit I have to say that the whole tree thing is a waste, I don't. I merely said that if you find an artistic endevour to be a waste of trees (and in the long run a waste of the earth) then maybe you should first look at your own wastefull behaviour.
    • ・OMG! it's a phone ad? Best phone ad I've seen so far! In fact, just the best thing I've seen. period. #hypnotic
    • ・Okay, just taking it easy watching some random film about a long xylophone. Only to realize that the entire thing is a commercial. FFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFF-
    • ・@BloodLinePictures I would argue that music is highly usable, and a piece by Bach is a very worthy choice. It's a shame you found it boring. But then, to be excited by something, you first need to comprehend it.
    • ・@rizikm Well.... not exactly. A violin, guitar, etc will normally be used for many years. This can only do one thing, and once it's been recorded, no longer has any purpose. I still wouldn't call it a waste, but it's not at all the same.
    • ・@hellohandgunxx ...seriously? does no one know anything about classical music anymore? just because it's a short attack on the note doesn't mean it sounds like a square wave or something.
    • ・Wow, that looks like it took alot of work for something so simple O.o
    • ・@Caquinhocc Does not. "Touch wood" is superstitious and wards off things you hope won't happen; means the same thing as "knock of wood." I suppose you think that means "make pregnant"?
    • ・I don't know about Japanese or other world languages, but in my country "Touch Wood" could mean something... hummmm... let's say.... at least, pornographic!!!
    • ・@funkendub Hummm... interesting. Translating it directly to portuguese, it's a expression close to "Touch my cock" or something... But there's also this expression "Knock of wood" on my mother anguage. Although, the word "touch", in portuguese, brings brand new meaning to this sentence. LOL. Regards...
    • ・wtf, people complaining for 2 or 3 trees used to make 1 stupid adv for one time while there are forest with millions of trees wiped away every day to make toilet paper to clean your lazy asses and only thing you can say is: Too many trees for 1 adv, oh my God, fuck off!
    • 類似キーワード
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      • ・real realitie good becuse evrithing
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      • ・Nothing
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      • ・the whole whale thing
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      • ・The comical thing
      • ・the whole tree thing
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      • ・only thing
  • ： trees（　131件　）
    • ・In the USA we defund the arts and cut down the trees.
    • ・MRYSURANSILVERMAN: AS A ONE ARMED THREE FINGERED DISABLED VETERAN WITH CRPS/RSD WITH A LAPTOP SETUP BY THE V.A. TO HELP ME DO ALL I CAN ONLINE AGAIN SHOWING YOU DO NOT KNOW WHAT YOU ARE TALKING ABOUT AND IT SEEMS YOU NEED TO TRY TAKING DOWN TO SOMEONE ELSE, SOMEONE THAT IS AS LOW AND AS CLUELESS AS YOU!! ALSO AS I SAID YOU CLEARLY DO NOT WANT TO EXCEPT REAL FACT 9 YEARS AGO THERE WERE MUCH MORE PRESSING THING IN THE WORLD FOR THIS COMPANY TO SPEND TIME, ENERGY AND RESOURCES ON THAT WOULD HELP THE WORLD (MAKE AN IMPACT) AND LEAD TO TO MORE COMPANY RECOGNITION THEN TO LEAVE THEIR FOOTPRINT IN THIS FOREST WHEN MAKING THIS AND KILLING TREES TO MAKE THIS AS WELL!! #ThinkBeforeYouPost #AllWarrior
    • ・Ah the irony of cutting down a whole bunch of trees and wood only to put them back into the forest to make music and make humans feel good!
    • ・No trees were destroyed in the making of this commercial. No child labor was involved in the making of this phone. Fukushima never happened. J.S. Bach wrote advertising jingles.
    • ・How many trees died to make this video?? Was there no way to make this even slightly more efficient?
    • ・Pretty much everyone who moans about trees dying is dumb. They obviously arent aware everything they use is wooden furniture. Even their phones or computers are made of a little bit of wood
    • ・so much tree's wasted for a advert
    • ・this is really evil. cutting up trees to make the instrument and then playing it in front of the living ones. i wonder how many of them died to make it.
    • ・None. It was made from fallen trees.
    • ・@Lila G Hi Lila. I hope you find out the one who planted every tree in the forest. His name is Jesus. He loves you and want your eyes to be opened. Consider what He said in the New Testament. I support your environment work.
    • ・These trees listen to beautiful music being played on the bones of their dead relatives. Fantastic!
    • ・@BadRonald1 what is wrong with cutting trees?
    • ・Pretty elaborate, that was pretty cool BUT........... Now your talking about cutting down more trees.  And that's not good.
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・Beautiful.  But I wonder how many trees had to be cut down to make this..
    • ・@Dogman For one,.Trees clean the air and help us breath.When trees are cut down they don't do anything.Cutting down trees can cause soil erosion.Trees are important to the water cycle. They absorb rain fall and produce water vapor that is released into the atmosphere. Trees also lessen the pollution in water. How old are you ?  16 , 18.?  
    • ・Isn't it ironic that the 森の木琴 was installed and played in a forest. If all the trees could speak, they might say "How many trees have you guys cut down to make something like this?"
    • ・Baching up the wrong tree?
    • ・No trees were harmed during the production?
    • ・so creative, but so ironic, i wonder how many trees got chopped off =O
    • ・So many trees cut offfffff -.-
    • ・Docomo. They have he budget to do this. I hope they planted a few trees afterwards. :)
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・As cool as this is, and I don't deny it's coolness, I can just hear the trees looking at this saying, "Wow, you killed HOW MANY of us to make that thing??? Is not the music WE make not good enough for you humans?"
    • ・This says "hey trees, were going to cut your nuts off, and roll them down hill over little pieces off wood cut out of your friends."
    • ・@mellkiades The commercial is saying, "Let's use tree tips that otherwise would be thrown away." The mountains need maintenance, and ppl cut trees once in a while. Those trees cannot be used for houses; thus, ppl don't want to buy them. However, ppl need some money to grow healthy forests, and this phone is made to raise some money for it~
    • ・@ShockerRed Sorry ! It was not my intention to offend you and the Japanese People. We use this word in France, like a cut in a slangy language, without ( I insist ) any scornful idéa . Many people here , using this word, are very admiring for inventions or créations from Japan . One more time : Please, forgive me if I hurt you. Also TROP FORT means TOO STRONG.
    • ・THis is really well done. But, cutting bunch of trees to make this commercial and cellphones is good for the environment?
    • ・we have more trees today than we did in 1970 in the world. shut up. enjoy.
    • ・Until the very end, it's hard to believe it's a commercial for a new cell phone, and that its case, and the xylophone, are made from scrap wood. A respondent called Chihiro posted a reply where she or he stated that forests need periodic thinning to grow healthy and remain productive. I'd like to add that for every tree cut, two should be planted to replace it.
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach.
    • ・@hedX89 @BassDementia This is an advertisement, but it contain an eye-opning message for japanese people. Japan has wide areas of man-maid forests. Keeping the forests require some costs, time, and man power, but the trees don't sell well because of cheaper tropical woods are coming in. Some thin woods are cut down in the process to maintain healthy forests, anyways. So, the phone and the instrument are made using those cheapest woods and the phone is sold to raise money for the forests.
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach. (on a Xylophone)
    • ・this enitre commercial was filmed by using only 45% of Janet Street Porter's teeth.
    • ・Cool concept, but everybody is so busy bitching about wether it's real or fake, and wether or not this commercial destroyed a rainforest, (which it probably didn't) and no one has bothered to notice the tag line??? Touch Wood? come on..... I could have made a commercial for that without using any trees at all!
    • ・hemp over trees any day - hemp produces 4 times as much paper per acre than trees - a crop of hemp can be grown in 100 days without pesticides or harmful fertilizers - from 75-90% of all paper was made with Cannabis Hemp fiber until 1883: books, bibles, maps, paper money, stocks, bonds, newspapers, etc., ...and just about everything else was printed on hemp paper - LEGALIZE IT
    • ・The instrument and the frame of the phone are made from the woods that were cut down for thinning the forest to maintain healthy environment. Too many trees in the wet land block the sun and wind, and that could weaken the forest.
    • ・Stop whining about dead trees, odds are the chair or desk you're sitting on right now is wooden. If not, even worse, it's plastic and guess what, that kills the planet worse. This is a beautiful video, and whoever thumbed down is a sad, sad person.
    • ・You like that trees? Here's the corpse of one of your own, flayed into strips to play a song for you. MUAHAHAAA
    • ・What people don't yet understand is that green does not equate to not cutting any trees. This is an unfortunate fallacy.
    • ・Cut down some more trees and do more music.
    • ・@Aquacoon this phone is made of surplus wood of trees culled during thinning operations to maintain healthy forests, thinning is not cutting for production, it means the phone is made of a wood that is cut anyway in the aim of healthier forest development. You could make a little research before posting arrogant comments. Same wood was used in the clip to make the installation...
    • ・@BPinard Do you really think that cutting a tree and using that small piece of wood for the phones is much worse for the forest or environment than the plastic or other components used otherwise?
    • ・poor trees have to listen to this and look at there fallen tree partners choped up and played as instruments lol btw the ninja sent me here hiya!!! thumbs up :D
    • ・If trees were conscious they would be horrified.
    • ・@benbenaiai they are not cutting rotting trees. They are using wood waste that would originally be thrown away, which is all the product and this clip are about. Learn Japanese
    • ・They should use the wood from all the Pine Beetle kill here in the Rocky Mountains--dead trees from Northern Canada to New Mexico. The wood is a beautiful blue pine.
    • ・@benbenaiai if u dont know, there are a lot of man-made forests in japan. if nobody cut trees for maintenance them, the sun light never reach on the ground. it means new lives never grow there. once we made them, we need to maintenance them and we shouldnt let it be dead-forest.
    • ・This forest was made by DOCOMO, cellular carrier to protect nature. A forest sometimes needs cut down own trees to grow up other trees. This is CM of SH-06B, mobilephone made with that wood. This art is made with the rest of that wood.
    • ・@innocentquasimodo dude, if you want to keep forest healthy, you NEED to cut down certain amount of trees. These woods are often NOT USED, because it's not large enough for making furniture or etc. Wouldn't it be better to use them dont you think.
    • ・@anjleone It says in the end that it needs to thin trees for the health of managed forest, and those woods are recycled (used) here and thus produce income to make the thining possible..
    • ・very creative and well done, but I wish they wouldn't cut down trees just so people can have the sensual pleasure of touching wood on their cell phones.Otherwise they're are going to be no pretty forests left to make films like this one
    • ・@Kukkii1337 if the trees were felled for other reasons, they would have been used for those reasons. :P
    • ・If not CGI, then editing. The regularity of the foreground tree trunks is peculiar.
    • ・@excellinkus how suspicious do you have to be, to think someone takes the effort to edit some regularity to the foreground tree trunks (i guess in order to make it look more cgi or like you just did not set the cam to autofokus) but leaves that stripe of tape someone forgot @ 3:05 (ballposition) hanging down...? i mean i don't really know what was done in editing (they sure cut some stuff..) but it did not look like they had to take care of the trees...
    • ・Happy I am not a tree!
    • ・we've taken killing trees to a whole new level
    • ・How many trees died to make this video? Enough to prove that dead trees can be just as awesome as live ones! BRAVO!
    • ・@loebtmc You don`t have to venture anywhere to know that trees cannot, by definition, be qualified as cannibalistic. epic fail again.
    • ・@loebtmc by the way there are more than100000 species of trees in the world. 1600 LOL! how did you even come up with 1600? was that your personnal count, mr moron? You should know that the number of trees in your village isn`t the same as the number of species of trees in the world.
    • ・Were the shots of the forest the trees they are cutting down to make these phones?
    • ・blah blah asian comment.. blah blah save trees while i wipe my ass with tp blah blah dick comment
    • ・Respond to this video... Oh - and species? since there are more than 1600 species of tree and I don't know what they used, no, I didn't venture that far.
    • ・@jesperc20 What does mother nature do in response? It bends Japan over the stems of the broken trees, rips down its trousers and sticks the big one in their collective asses by unleashing the biggest earthquake in living history, followed by a monstrous tsunami, compounded by a nuclear disaster that will play itself out in terms of the half-life of very toxic elements. Karma, Japan, it's a female dog! /something like that?
    • ・@coolbones um - making a joke - also called anthropomorphizing, a common practice - and using cut trimmed shaved sawed built wood surrounded by the trees whose wood may have provided those pieces of brilliantly tuned notes does seem a little odd, kinda like grinding meat and eggs into animal feed - but that doesn't mean I didn't enjoy the video or appreciate the work detail and the musicality. It's fun but weird.
    • ・@oahola237 go hug a tree hippie!
    • ・If a tree falls in the forest, does it make a sound? It makes a fucking masterpiece.
    • ・i hope they didn't fell a tree for that?
    • ・No, you don't kill trees unreasonably, just dolphins. And whales. And sharks...
    • ・@jlacocq Maybe the dead trees' greatest joy was to give their life in celebration of Bach's music?
    • ・@jlacocq They themselves did not kill the trees. The people who made the wooden pieces did.
    • ・use wooden sticks in a forest to save trees..........makes sense to me.
    • ・@jlacocq You are a hypocrite. You shelter in structures made with wood for warmth and comfort. Wood is a renewable resource! they grow vast tracts of trees for building purposes. Shut your fat hypocrite mouth.
    • ・Killed trees? Oh please, it's a friggin' commercial! Between computer graphics and who knows what other tricks the only trees killed were those used to make the xylophone assuming that wasn't CG as well. Grow up!
    • ・@jlacocq People also killed trees to build the places you've lived and the amenities you've enjoyed throughout your life. We shouldn't be so quick to point our fingers, eh.
    • ・Tree Bach
    • ・How many trees died to make this commercial?
    • ・56 trees did not like the ad! I did though
    • ・@HerrSchmutz: Logging is no longer big business in Japan. Decades ago, when it was, logged areas were generally replanted with a single species. Now, since these trees are mature, some selective logging is necessary for maintaining the overall health of the artificial forest, which is unprofitable, especially in a high labor cost nation like Japan. Counterintuitively, NTT Docomo is being environmentally conscious.
    • ・How many trees were killed to build that thing. Kind of ironic.
    • ・@HerrSchmutz Maby the trees can see how their friends can make such beautiful music and be proud of them.
    • ・I don't consider this a "waste of trees", since it's art, but with it being in a forest, passing trees, it DOES make me wonder how many of them it actually took to make that whole contraption.
    • ・@tomphillips93 A tree doesn't release all CO2 when it gets cut down, dies and is used for an instrument like this or as material for a building, just a fraction of it. Only when the wood is ignited and burned the carbon dioxide releases... Also during it's lifetime it has already converted alot of CO2 to oxygen...
    • ・@emi80 growing speed of japanese nature is very fast and powerful. the mountain gets rough because the tree is not deforested in Japan, and it becomes a problem. kind of ironic.
    • ・@HerrSchmutz Yeah, because computers drain soooooo much electricity... Geez, how about looking up your facts? A computer and a lightbulb drains almost the same amount. Go hug a tree.
    • ・@rapwithrob: no no no for me to be a hypocrit I have to say that the whole tree thing is a waste, I don't. I merely said that if you find an artistic endevour to be a waste of trees (and in the long run a waste of the earth) then maybe you should first look at your own wastefull behaviour.
    • ・@ydane The discarded wood comes from a process called "Kanbatsu". It is to make cedar forest healthy. Some random smaller trees are cut down to maintain the forest. The demand for these thin short wood is small (I heard some companies make chop sticks out of it... ), and they are often discarded. The commercial claims that the "Kanbatsu" wood was used to make the instrument and the cell phones.
    • ・@HerrSchmutz More likely, the other trees are smiling, happy that their friends were made into something awesome, rather than a shipping crate or a bonfire. And let me know as soon as there is a better material to make tables and chairs and houses and musical instruments (like pipe organs) out of, and maybe we'll save some more trees. In the mean time, hand me my chisel...
    • ・I find it somewhat cruel to force all the other trees to watch and be reminded of what has happened to their tree friends who was cut up to make this contraption... People are really stupid, complaining about this being a waste when at the same time they are sitting in front of their computer WASTING hugh amounts of electricity etc. which cause global warming and all kinds of shit. So fucking shortsighted. How about you get of your lazy asses and go plant some trees you nimrods.
    • ・i bet those trees were like "WTF"
    • ・If a tree fall in a forest and a cellphone advert is there to hear it, does it make a symphony?
    • ・@EauClaireBoys Oh, somehow, I would bet that the trees were pretty stoked to see how their cousins were contributing to a magnificent piece of art. I'll bet they were cheering.
    • ・@EauClaireBoys Trees and other plants have been making art our of dead humans (and other dead animals) for millenia... Until we decided we needed to pump the dead humans full of chemicals and make them poison. :-(
    • ・whow many tree they used to do this video?
    • ・Since trees are not sentient beings, I doubt they were pissed at how much wood was used. Well done!
    • ・@orlosep how many trees had to be cut down to build your house, wipe your ass and let you sign a contract? dont answer with "my house is made of concrete or bricks" because that is even "worse" for the environment. trees grow back.
    • ・wtf, people complaining for 2 or 3 trees used to make 1 stupid adv for one time while there are forest with millions of trees wiped away every day to make toilet paper to clean your lazy asses and only thing you can say is: Too many trees for 1 adv, oh my God, fuck off!
    • ・Exceptional stupid. How many trees had to be cut to record a movie. How not to whales, trees. Japanese do not know the nature of pity for the dying.
    • ・@EauClaireBoys Right... because there's no efficient way to house humans without harming trees. :I
    • ・Japan has managed its forests sustainably for centuries (I kid you not... or is that knot?) so I bet the trees were happy to see this silly little project go by.
    • ・@EmoraChan13 The elves of Middle Earth did it. However, they weren't humans. (They built around the trees)
    • ・Hope the Trees enjoyed the music
    • 類似キーワード
      • ・THIS AND KILLING TREES
      • ・trees and wood
      • ・No trees
      • ・How many trees
      • ・trees
      • ・tree
      • ・fallen trees
      • ・every tree
      • ・These trees
      • ・more trees
      • ・yes trees
      • ・Trees
      • ・"cut-down" trees
      • ・5 trees
      • ・many trees
      • ・all the trees
      • ・the wrong tree
      • ・a few trees
      • ・Many young trees
      • ・those trees
      • ・the trees
      • ・hey trees
      • ・tree tips
      • ・Those trees
      • ・a cut
      • ・every tree cut
      • ・no trees
      • ・Janet Street Porter
      • ・any trees
      • ・Too many trees
      • ・dead trees
      • ・that trees
      • ・some more trees
      • ・a tree
      • ・poor trees
      • ・there fallen tree partners
      • ・rotting trees
      • ・own trees
      • ・other trees
      • ・the foreground tree trunks
      • ・the broken trees
      • ・a tree hippie
      • ・the dead trees
      • ・trees..........
      • ・Killed trees
      • ・the only trees
      • ・Tree
      • ・56 trees
      • ・these trees
      • ・A tree
      • ・the tree
      • ・Some random smaller trees
      • ・some trees
      • ・@EauClaireBoys Trees
      • ・whow many tree
      • ・how many trees
      • ・2 or 3 trees
      • ・the Trees
  • ： the forests（　124件　）
    • ・Forest of Paneveggio, Trentino Alto Adige (Italy), also called the Harmonic Forest because the wood that comes from here has these very unique properties and it was also used for building the Stradivari's violins. Home sweet home. Thanks to the Japanese brothers for choosing Trentino for this majestic project.
    • ・That's forest elegy!
    • ・MRYSURANSILVERMAN: AS A ONE ARMED THREE FINGERED DISABLED VETERAN WITH CRPS/RSD WITH A LAPTOP SETUP BY THE V.A. TO HELP ME DO ALL I CAN ONLINE AGAIN SHOWING YOU DO NOT KNOW WHAT YOU ARE TALKING ABOUT AND IT SEEMS YOU NEED TO TRY TAKING DOWN TO SOMEONE ELSE, SOMEONE THAT IS AS LOW AND AS CLUELESS AS YOU!! ALSO AS I SAID YOU CLEARLY DO NOT WANT TO EXCEPT REAL FACT 9 YEARS AGO THERE WERE MUCH MORE PRESSING THING IN THE WORLD FOR THIS COMPANY TO SPEND TIME, ENERGY AND RESOURCES ON THAT WOULD HELP THE WORLD (MAKE AN IMPACT) AND LEAD TO TO MORE COMPANY RECOGNITION THEN TO LEAVE THEIR FOOTPRINT IN THIS FOREST WHEN MAKING THIS AND KILLING TREES TO MAKE THIS AS WELL!! #ThinkBeforeYouPost #AllWarrior
    • ・When a pandemic hits the world just go to your friendly forest and build one of these... ;-)
    • ・I am going out on a limb here, the music really spruces up the forest.
    • ・Ah the irony of cutting down a whole bunch of trees and wood only to put them back into the forest to make music and make humans feel good!
    • ・rest in peace tree
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・Japanese cedar forests need to get pruning. So, they can maintain the forest healthy.
    • ・ribrejp Will die? Like, how long forests have been doing just fine without us?
    • ・@Lila G Hi Lila. I hope you find out the one who planted every tree in the forest. His name is Jesus. He loves you and want your eyes to be opened. Consider what He said in the New Testament. I support your environment work.
    • ・I'm probably being overly skeptical but is there not a possibility that this isn't what it seems to be? say if they built 5 meters of this system, filmed it over and over again from different angles, got some background forest noise, then just got into the studio and had someone play the song over it.... or am I missing something? it is an ad after all.
    • ・tauriel of mirkwood - i mean, evangeline lilly - brought me here :3 she is truly a daughter of the forest!
    • ・Isn't it ironic that the 森の木琴 was installed and played in a forest. If all the trees could speak, they might say "How many trees have you guys cut down to make something like this?"
    • ・nice way of showing to the forest what we do with the wood we chop off there. spirit of mother nature vibrating at its finest..lol. terrible fail in my opinion.
    • ・A well-tempered forest!
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・There is no irony, i think. [間伐材] means "Timber from forest thinning"
    • ・They state they used timber from forest thinning to keep the woods healthier.
    • ・Do you know 「thin out a forest」？
    • ・Thank you both dawnstardreamer26 for the correct answer and Ron Cooper for the interest and acknowledgement. My first hunch with BWV 1068 was wrong. A few hours ago I found out it was JS Bach's Cantata "Herz und Mund und Tat und Leben", BWV 147. This composition has 2 parts. The Parte Prima has 6 movements and the Parte Seconda has 4 movements. The theme of our piece "Jesus bleibet meine Freude" is in both #6 and #10. This information depends of the source and this is the reason for my delay. :)
    • ・Um show da propaganda japonesa Um espetáculo a criação da agência japonesa Drill para promover o aparelho celular NTT DoCoMo SH-08C, que tem base de madeira. A agência criou um xilofone gigante no meio da floresta para o filme e, ao que consta, o som do xilofone fazendo "Jesus, alegria dos homens" da cantata nº 147 de Bach" é real. O projeto levou 4 dias para ser filmado.
    • ・Xilofone na floresta - Muito legal.
    • ・Great! I am not the only one who plays Bach in a Kyushu forest...
    • ・that is true it s wonderful, but we should make a choice between plastic and wood! between the forest and the technology! but we keep the music!
    • ・Touch Wood in a Japanese Forest with Bach A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous!
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・@mellkiades but.. Picasso and Dali and a lot of other, they were drawing for ads... by the way i think, ads is one of the most interesting art in the world. I really love art and "being sold things" too.
    • ・So many people committed suicide in this Forest; my ass I buy a cellphone like this.
    • ・@mellkiades The commercial is saying, "Let's use tree tips that otherwise would be thrown away." The mountains need maintenance, and ppl cut trees once in a while. Those trees cannot be used for houses; thus, ppl don't want to buy them. However, ppl need some money to grow healthy forests, and this phone is made to raise some money for it~
    • ・well-filmed and interesting^^ wanna do da same with vocaloid!!
    • ・"Found this beautiful/pretty scenery/video on Docomo's website." And yeah, this reminds me a lot of the Norwegian forests...
    • ・if you lose that in the forest your screwed lol
    • ・Even though they couldn't keep the rhythm straight, making it sound awkward, there is something very relaxing about the way this piece is performed as the lonely clacking of wood in the middle of a forest.
    • ・funny how asians can take pieces of wood, put them in a forest and roll a ball on them...and it's better than 65% of music on American radios...
    • ・331 people realize how many trees they probably took out of that forest to make this stupid shit for a phone commercial.
    • ・@sakamoto3326 同感。 全てが日本の誇りです。 綺麗な自然、日本人の地道で綿密な下準備に裏づけされた緻密で繊細でスマートなアイデア This is the very pride of Japan! Beauty of Japanese forest in silence except for the murmuring of a stream. All phenomenon of the screen with elaborate, delicate, and sophisticated idea, can be carried out based on carefull calculation only by we Japanese crews of great tenacity.
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・Until the very end, it's hard to believe it's a commercial for a new cell phone, and that its case, and the xylophone, are made from scrap wood. A respondent called Chihiro posted a reply where she or he stated that forests need periodic thinning to grow healthy and remain productive. I'd like to add that for every tree cut, two should be planted to replace it.
    • ・@ejcigars -__- By 'hurricane proof', I'm guessing you mean earthquake proof. And by the way, most of the destruction of Japan was not by the earthquake, but the tsunami.
    • ・in all honesty id be scared shitless if i randomly tripped a wire in a forest and that hapening, and then at the end is some random ass phone....id just be waiting for the explosion
    • ・@jray926 It's up to you to consider it time-/energy-wasting. But mentioning it as waste of natural resources is wrong. Do you know where the idea of a wood encased phone this ad is for came from? Man-made forests in Japan are now endangerd by lack of proper care and thinning due to domestic forestry decline impacted by cheaper imported woods. The manufacturer developed this product so as to utilize thinned woods to encourage the industry to thinning, thus leading to healthier forests.
    • ・Er..., this phone is sold to raise some money to maintain healthy forests, and the frame of the phone was made by the woods which were cut down for the purpose. It is written as such in Japanese.
    • ・@hedX89 @BassDementia This is an advertisement, but it contain an eye-opning message for japanese people. Japan has wide areas of man-maid forests. Keeping the forests require some costs, time, and man power, but the trees don't sell well because of cheaper tropical woods are coming in. Some thin woods are cut down in the process to maintain healthy forests, anyways. So, the phone and the instrument are made using those cheapest woods and the phone is sold to raise money for the forests.
    • ・they only had to cut down half the forest to make the video.
    • ・@RealWorldDesign Hi! In Japan, there is (was?) a TV program regarding to making this kind of toy. Domino topple-like system making is really interesting. Check this out <3 /watch?v=VD44QhKuG1U&feature=related Many people obviously are not going to read all the comments, so I write this again but they made this system using woods that were cut down to maintain healthy forests. Taking care of forests all over a country takes much money, so they want to raise money by selling the phone.
    • ・Cool concept, but everybody is so busy bitching about wether it's real or fake, and wether or not this commercial destroyed a rainforest, (which it probably didn't) and no one has bothered to notice the tag line??? Touch Wood? come on..... I could have made a commercial for that without using any trees at all!
    • ・The instrument and the frame of the phone are made from the woods that were cut down for thinning the forest to maintain healthy environment. Too many trees in the wet land block the sun and wind, and that could weaken the forest.
    • ・This was not a waste of natural resources. We do far more damage to the nature in many other ways, like the lack of recycling. Only the Japanese people to put so much imagination to their marketing. I thought it was fantatic! Bach was perfect. Did those who criticized be happier with ACDC in the middle of a peaceful forest? That, for sure, would've been wasteful.
    • ・@HarleyAtl I absolutely agree with you. I've read most of the comments and like yours best. Art is worth all the time and patience to get it right This is not only musical art, but visual as well. Bravo!
    • ・Woods will have been used for reforestation?
    • ・@Aquacoon this phone is made of surplus wood of trees culled during thinning operations to maintain healthy forests, thinning is not cutting for production, it means the phone is made of a wood that is cut anyway in the aim of healthier forest development. You could make a little research before posting arrogant comments. Same wood was used in the clip to make the installation...
    • ・@pritzi101 This also looks like a lot of the forests here in the states. Who cares where they shot it?
    • ・Also, I can't believe how similar that looks to a German forest...
    • ・>>woodyinthecalley This xylophone and chopsticks are made with thinned wood. A forest is kept soundly by thinning the forests.
    • ・This forest was made by DOCOMO, cellular carrier to protect nature. A forest sometimes needs cut down own trees to grow up other trees. This is CM of SH-06B, mobilephone made with that wood. This art is made with the rest of that wood.
    • ・@benbenaiai if u dont know, there are a lot of man-made forests in japan. if nobody cut trees for maintenance them, the sun light never reach on the ground. it means new lives never grow there. once we made them, we need to maintenance them and we shouldnt let it be dead-forest.
    • ・@matlot22 they just wanted to show how to use the forest thinnings.
    • ・@innocentquasimodo It's a kind of recycling because this production uses forest thinnings and this company 'docomo' tries to promote to use that kind of woods.
    • ・How many tons of wood did you spend for it ? Half of the FOREST? Ironic !!!
    • ・Translation to English: --------- TOUCH WOOD SH-08C --------- NTT docomo --------- Tree thinning cost has been a challenging issue for maintenance of palanted forest. --------- TOUCH WOOD SH-08C was produced from docomo's desire toward the well forest maitenance by usage development of thinning woods. ---------
    • ・@innocentquasimodo dude, if you want to keep forest healthy, you NEED to cut down certain amount of trees. These woods are often NOT USED, because it's not large enough for making furniture or etc. Wouldn't it be better to use them dont you think.
    • ・If a giant xylophone playes in the forest and no one is around to hear it, does it play Bach?
    • ・@anjleone It says in the end that it needs to thin trees for the health of managed forest, and those woods are recycled (used) here and thus produce income to make the thining possible..
    • ・@anjleone well with the energy and materials needed to produce pvc or aluminum, I think its not a big difference. also this cell and especially this ad are (i think) aimed at reminding people of the importance of nature (and forests ^^")
    • ・very creative and well done, but I wish they wouldn't cut down trees just so people can have the sensual pleasure of touching wood on their cell phones.Otherwise they're are going to be no pretty forests left to make films like this one
    • ・@BillODwyer Might I add that some people conveniently forget that after Pearl Harbor, two Japanese cities were nuked into submission even though the war was practically over, resulting in around a quarter million dead, most of which civilians, and an unknown but substantial number still suffering today. If American kids want to hold indifferent, uninformed grudges for things that happened years before they were even born, they're being just as ignorant as their stereotype suggests.
    • ・@ShinWMC Do you even know what eco-firendly means? This cellphone defines eco-friendliness. Wood rots and returns back into the cycle of nature fast. Metal rusts and so it does too, though it's a slower process. Plastic however, you can wait 500 years for it to rot and it still won't. Also, wood is a material that grows back, it is considered eco-friendly to use it and replant forests.
    • ・This is wonderful. What an interesting way to show forest responsibility. Shame I haven't seen their phones here in the US.
    • ・Forest itself fails when I cannot make good use of thinning materials in the forestry of Japan
    • ・Very originell and impressive event in the forrest +++ But for me this doesn't fit in our nature forrest and I donn't think the deer like it....
    • ・If a ball rolls down a wodden xylophone in the forrest and no-one's around to hear it.. - does it make a sound?..
    • ・@TubingWithMyGnomies it's not easy: docomo (phone company) gave out the order for a commercial, their agents in the promotional company hired an other promotional company which came up with the idea of a marimba/xylophone in a forest, anyway it was only the third company (employed for realizing the marimba) who really investigated in how to do it for real and not just fake it for the spot. than they employed some original people to solve certain problems..its collaboration forget about genius!
    • ・@mavyric really where is the awareness part? Thinning the heard...If you wanna raise awareness you should totally do a touch skin one! Forest thinning really!? Really?! How absurd!
    • ・Were the shots of the forest the trees they are cutting down to make these phones?
    • ・That video was a pure example of total excess of human wastefulness! Yes, lets kill more trees! While we are at it, use the most high tech filming equipment to shoot an absolutely pointless video! Can't wait to see Touch Fur! Or Touch Skin!
    • ・I love this! only - all that wasted wood in the forest, kinda cannibalistic, y'know?
    • ・English translation Title: Xylophone of the Forest Description: I found a lovely video on Docomo's site 2:53 : Thinning is essential for the maintenance of planted forests. Currently raising the funds needed for this purpose has become a problem. The TOUCHWOOD SH-08C is a product born from Docomo's desire to contribute to the preservation of forests, through the development of a new practical use for the wood gained from thinning the forests. Kudos to Docomo's initiative. And I love the design.
    • ・@magician226 There was the message at the end of this ad saying "Thinning is necessary for maintaining the artificial forest. However cost of thinning is becoming the issue. docomo wishes to contribute to maintain forests by using those thinning and this product is one of the idea."
    • ・@kidmackenzie The phone and commercial was made to raise awareness to forest conservation Materials used were part of forest thinning Please do some research before criticizing
    • ・@loebtmc do you even know the meaning of cannibalistic? it means eating members of your own specie. what ``specie`` is the forest and what did it eat? epic fail.
    • ・@kidmackenzie You misunderstood the whole thing. It was about using forest thinnings.
    • ・2:15 Happy forest spirits !!
    • ・If a tree falls in the forest, does it make a sound? It makes a fucking masterpiece.
    • ・use wooden sticks in a forest to save trees..........makes sense to me.
    • ・wouldnt it be funny if an animal jumped out of the forest and ruined the whole thing:P
    • ・ Please read and understand 2:53 "Thinning operation necessary for maintenance of planted forest. The current problem is how to raise the cost. We want to contribute to the forest conservation by developing new applications to take advantage of thinning materials. TOUCH WOOD SH-08C is a product that appeared from DoCoMo's wish like that." The Japanese don't KILL TREES unreasonably.
    • ・WHAT THE FUCK is this meant to be?!!! 'let's carry heavy equipment and a forrest worth of perfectly good wood into nature to create an out-of-tune peace of completely non-creative shit that'll probably be left in place after the cameras gone to rot away... in order to sell a mobile where you have to knock on wood for it work?!!! Makes me want to strap one of those corporate arseholes to their construction and play a tune on his botty...! But it's so cuuuuute, isn't it? NO, IT IS NOT
    • ・that is the most criative!
    • ・@HerrSchmutz: Logging is no longer big business in Japan. Decades ago, when it was, logged areas were generally replanted with a single species. Now, since these trees are mature, some selective logging is necessary for maintaining the overall health of the artificial forest, which is unprofitable, especially in a high labor cost nation like Japan. Counterintuitively, NTT Docomo is being environmentally conscious.
    • ・@SingerAR Regarding sustainable wood, purely symbolic since the energy used to plan and design this project, cut and shape the wood, drive the crew to the site, film the project, post to You Tube and for us to operate our computers to watch it far outweigh any loss of forestry. The least amount of energy would have been used by not filming a commercial at all. In fact if people were really truthful about using less energy they would stay in bed every day. Like my lazy cousin.
    • ・@ampay4 Responsibly cut wood (ie not rainforest wood) is a better choice than plastic because plastic does not biodegrade, it comes from oil (oil spills, and is not a renewable resource), both plastic and oil release toxins and are devastating to the ocean.
    • ・@tomphillips93 Responsibly cut wood (ie not rainforest wood) is a better choice than plastic because plastic does not biodegrade, it comes from oil (oil spills, and is not a renewable resource), both plastic and oil release toxins and are devastating to the ocean.
    • ・This video is awesome! :) Almost makes me wanna buy the telephone!
    • ・I don't consider this a "waste of trees", since it's art, but with it being in a forest, passing trees, it DOES make me wonder how many of them it actually took to make that whole contraption.
    • ・@ydane The discarded wood comes from a process called "Kanbatsu". It is to make cedar forest healthy. Some random smaller trees are cut down to maintain the forest. The demand for these thin short wood is small (I heard some companies make chop sticks out of it... ), and they are often discarded. The commercial claims that the "Kanbatsu" wood was used to make the instrument and the cell phones.
    • ・If a tree fall in a forest and a cellphone advert is there to hear it, does it make a symphony?
    • ・Japan has managed its forests sustainably for centuries (I kid you not... or is that knot?) so I bet the trees were happy to see this silly little project go by.
    • ・wtf, people complaining for 2 or 3 trees used to make 1 stupid adv for one time while there are forest with millions of trees wiped away every day to make toilet paper to clean your lazy asses and only thing you can say is: Too many trees for 1 adv, oh my God, fuck off!
    • 類似キーワード
      • ・the Harmonic Forest
      • ・forest
      • ・THIS FOREST
      • ・your friendly forest
      • ・the forest
      • ・rest
      • ・a Japanese Forest
      • ・a forested hill
      • ・Japanese cedar forests
      • ・how long forests
      • ・some background forest noise
      • ・a forest
      • ・A well-tempered forest
      • ・the interest and acknowledgement
      • ・meio da floresta
      • ・Xilofone na floresta
      • ・a Kyushu forest
      • ・The forest
      • ・a man-made forest
      • ・healthy forests
      • ・the most interesting art
      • ・this Forest
      • ・well-filmed and interesting^^
      • ・the Norwegian forests
      • ・that forest
      • ・Japanese forest
      • ・Forests
      • ・forests
      • ・most
      • ・Man-made forests
      • ・domestic forestry decline
      • ・healthier forests
      • ・man-maid forests
      • ・the forests
      • ・half the forest
      • ・a rainforest
      • ・a peaceful forest
      • ・reforestation
      • ・a German forest
      • ・A forest
      • ・This forest
      • ・man-made forests
      • ・forest thinnings
      • ・the ground
      • ・the FOREST
      • ・palanted forest
      • ・the well forest maitenance
      • ・managed forest
      • ・no pretty forests
      • ・an interesting way
      • ・forest responsibility
      • ・Forest
      • ・the forrest +++
      • ・the forrest
      • ・the forestry
      • ・the most high tech
      • ・the Forest Description
      • ・the artificial forest
      • ・planted forests
      • ・15 Happy forest
      • ・planted forest
      • ・a forrest worth
      • ・the forest conservation
      • ・the most criative
      • ・forestry
      • ・ie not rainforest wood
      • ・:) Almost
      • ・cedar forest
      • ・its forests
  • ： commercials（　110件　）
    • ・No trees were destroyed in the making of this commercial. No child labor was involved in the making of this phone. Fukushima never happened. J.S. Bach wrote advertising jingles.
    • ・This is the kind of commercial whose creativity and ingeniousness will far outlive its product.
    • ・Just because of this commercial, i'm gonna buy that phone now
    • ・Very clever, loved it.Well done commercial.
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・A crummy commercial? ..... son of a bitch
    • ・I can not explain my sadness and disappointment when this turned into a commercial at the end. The idea of making this for it's own sake made me very happy, and that happiness was crushed.
    • ・All that ingenuity for a fucking commercial. LAME.
    • ・Why don't we have amazing commercials like this in America
    • ・Looks like a bunch of people have wood for this commercial.
    • ・That commercial thou
    • ・For a tv commercial they managed to avoid music royalty payments.
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・Its a crummy commercial!
    • ・Aaaaaaaaaand it's a commercial ...
    • ・What the fuck are you talking about?? I cant read those symbols and even if I could, what does any of that video have to do with a phone?
    • ・Wow! It's so beautiful, What a lovely criativity! It does't care if it is a commercial, It's marvelous!
    • ・Just beautiful. I enjoyed the creativity! Despite the fact that it is a commercial - who cares?
    • ・Wow!! I loved this - even if it is a commercial.
    • ・I wish more commercials these days were actually creative, instead of the annoying crap that the writer/director *thinks* is clever, but really makes everyone want to throw the TV out of the window.
    • ・Very very few science, as a matter of fact. Just some basic mechanics. There are thousands of times more science in the smartphone you see at the end. But I agree with you : this is a very nice phone commercial.
    • ・yeah well I have no idea what the commercial was advertising. didn't pay attention. so there is good reason to annoy. the more annoying, the more I remember what I need to go out and waste my money on.
    • ・music and nature , a real pleasant commercial !
    • ・Even if it was a commercial, it was absolutely amazing and brilliant at the same time. The time and effort to put this together had to be exhausting but certainly worth it. It worked so well you could recognize the song it was trying to play. Just beautifully done!
    • ・Cute, but what a waste of wood which made me upset and to find out it was all done for a silly commercial really made me angry.
    • ・This is probably the most elaborate commercial for a phone I have ever seen.
    • ・WOW! beautiful commercial! but...that is a really, really ugly phone you got there...
    • ・But it still doesn't make commercials, capitalism or the monetary system a good thing.
    • ・@mellkiades If more commercials were like this television would be a hell of a lot better.
    • ・@mellkiades The commercial is saying, "Let's use tree tips that otherwise would be thrown away." The mountains need maintenance, and ppl cut trees once in a while. Those trees cannot be used for houses; thus, ppl don't want to buy them. However, ppl need some money to grow healthy forests, and this phone is made to raise some money for it~
    • ・I was completely amazed until I realized it was a commercial. It ruined it for me. I hate everything that has to do with the cynical world of publicity, capable of using kids and the wonders of mature to sell us anything, incuding a goddamned phone.
    • ・I sit here in awe...who care' if it's a commercial. The premise is incredible.
    • ・Good grief. I'd buy that... whatever it is they're selling, just as a thank you for the huge grin this commercial gave me. :D
    • ・Too beautiful for a commercial !
    • ・That has got to be the coolest phone commercial I've ever seen in my life...
    • ・ Commercial: Tribute to Bach: October 1, 2011
    • ・@KingCuervo88 this commercial has such meaningful lyrics eh?
    • ・THis is really well done. But, cutting bunch of trees to make this commercial and cellphones is good for the environment?
    • ・I just Love that in a time where making music is becoming more and more electronically driven, and easier to create on account of that technology, that some people would still take the time to conceive of this and actually make it happen. Even if it is for a commercial, there's some advertising dollars that have contributed something, rather than just adding to the noise. Bravo on all fronts. (And kudos to Bach too, for the piece in the first place!)
    • ・And normally Japanese commercials are so wacked out and crazy
    • ・331 people realize how many trees they probably took out of that forest to make this stupid shit for a phone commercial.
    • ・Until the very end, it's hard to believe it's a commercial for a new cell phone, and that its case, and the xylophone, are made from scrap wood. A respondent called Chihiro posted a reply where she or he stated that forests need periodic thinning to grow healthy and remain productive. I'd like to add that for every tree cut, two should be planted to replace it.
    • ・Absolutely wonderful. What a great piece of engineering and musical genius. Relaxing, beautiful and joyful. I can hardly believe this is a commercial.
    • ・Oh god... and it's not even CGI?!?!! They really built this thing?!!? For a commercial? A 3 minute commercial, nonetheless? I don't even want to know what all this has cost...
    • ・now this, my internet people, is a fucking awesome commercial.
    • ・@IrishDancingQuinn Nice horribly broad generalization of an entire country. This is an awesome commercial yes, but there are some terrible, terrible Japanese commercials out there. That goes for the USA as well, some bad some good. Search Japanese commercial and you'll see
    • ・This is so cool! :) I was like...WHOA!! THAT IS AWESOME! :) I think we should have cool commercials like this in America!
    • ・I love this video. It is artful and amazing. Why do American commercials suck so much? For something like this, we'd probably put a guy drinking beer, or eating pizza, or something else totally unrelated. Japanese are so much more careful and precise and artful. I mean, I love the USA and all, but sometimes I think we could seriously learn a lot from the Japanese, and not just about technology.
    • ・I got as much wood as was in this commercial while watching it.
    • ・My first thought was a CGI construct. But, it would seem it is built entirely from scrap lumber. I liked the tune, Bach’s Cantata 147 also known as “Jesu, Joy of Man’s Desire.” The commercial itself seemed to have a higher coolness level than the product attached to it. A kidney shaped wood encased phone?
    • ・Please post another one without the commercial ending!
    • ・Simply brilliant (even though it's a commercial)
    • ・who cares if it's a commercial. It's awesome!
    • ・God forbid someone with the resources to do something as cool as this actually does so. When did it start that any company that's trying to make it out there is considered evil and to be ignored? I bet the people out there complaining that it was a cell phone commercial still use cell phones, and most likely iPhones. Hmmm...I wonder if there were commercials as cool as this for THEIR cell phone! I also really dig the vast number of different languages/countries represented in the comments.
    • ・A crummy commercial?
    • ・I'm shocked this was a commercial for a cellphone. Amazing piece of art!
    • ・I'm not so surprised it was a cellphone commercial. Cellphones are a huge, huge, deal in Japan, and the competition is utterly insane.
    • ・This is sooo cool.... 257 people are crazyyy except that its a phone commercial :((
    • ・That was....a lot of work for a phone commercial.
    • ・this enitre commercial was filmed by using only 45% of Janet Street Porter's teeth.
    • ・Cool concept, but everybody is so busy bitching about wether it's real or fake, and wether or not this commercial destroyed a rainforest, (which it probably didn't) and no one has bothered to notice the tag line??? Touch Wood? come on..... I could have made a commercial for that without using any trees at all!
    • ・Hi Kenny Do you really think they can arrange a few ousand bits of sticks and get a consistent note ? Notie how the temp changes because the rate at which the ball actually drops and hits the next step is randomised by the slight lack of uniformity in the steps. There's nothing wrong with the clip.it's great. But (I don't think) the notes were generated for real
    • ・great work... far more damage is being done in this world than the making of this commercial... perspective ladies and gentlemen - let's try to keep some.
    • ・Who cares if it's a commercial? It is wonderfully well done. Don't make "green" mean 'jealous'.
    • ・So beautiful! Who cares if it was made for a commercial, beauty is still beauty, regardless of the package from which it is presented.
    • ・The fact that it was a commercial kind of ruined it at the end. But this was fantastic!
    • ・Good lord, all that for a phone commercial xD Looks great!
    • ・Amazing - that much work for a commercial! But it is a beautiful idea and I'm glad they did it.
    • ・Now why on earth don't they make commercials like that here?
    • ・The Japanese get all the good commercials.
    • ・lol touch wood :D cool commercial though
    • ・Fantastic, until you get to the end and it's a bloody commercial.
    • ・best phone commercial ever!
    • ・This commercial gave me wood
    • ・this was the GAYEST commercial i have ever seen. biggest waste of 3:05 of my life !!!!!!!!
    • ・wonderful, peaceful and amazing work! The mix of the wooden sound of Bachs Jesu, joy of mans desiring (Kantate 147), the running water and the forest pictures was very well made. Best commercial I've seen for a long, long time!
    • ・@Fakewowguy, you say these advertising creatives should have been busy fixing the nuclear power situation in Japan, rather than creating this commercial. Well, no doubt, the country you live in has some serious issues that need tending to. What are you doing to help turn those issues around and what day job are you neglecting to do it? How is spending time posting negative reviews on YouTube helping your country out?
    • ・.......was that whole thing a cellphone commercial?
    • ・For people complaining about this video being an advertisement, it's just plain silly. Yes, we live in a commercial world. But adverts are no crime. Why aren't we just happy that this is one in a very few outstanding, artisitic, well thought advert. This is pure japanese craftmanship.
    • ・@KlingonSpider beat me to it ahaha. doesn't this commercial gives you WOODS?
    • ・@TubingWithMyGnomies it's not easy: docomo (phone company) gave out the order for a commercial, their agents in the promotional company hired an other promotional company which came up with the idea of a marimba/xylophone in a forest, anyway it was only the third company (employed for realizing the marimba) who really investigated in how to do it for real and not just fake it for the spot. than they employed some original people to solve certain problems..its collaboration forget about genius!
    • ・Very cool commercial for a phone. I can't say that was expected. Great job!
    • ・@kidmackenzie The phone and commercial was made to raise awareness to forest conservation Materials used were part of forest thinning Please do some research before criticizing
    • ・I like these kind of commercials thats actually worth watching
    • ・THE best commercial I have EVERY seen.
    • ・Killed trees? Oh please, it's a friggin' commercial! Between computer graphics and who knows what other tricks the only trees killed were those used to make the xylophone assuming that wasn't CG as well. Grow up!
    • ・GAH IT'S A PHONE COMMERCIAL. oh well. still really entertaining. :)
    • ・How many trees died to make this commercial?
    • ・That.. was a commercial? ROFL <3
    • ・@SingerAR Regarding sustainable wood, purely symbolic since the energy used to plan and design this project, cut and shape the wood, drive the crew to the site, film the project, post to You Tube and for us to operate our computers to watch it far outweigh any loss of forestry. The least amount of energy would have been used by not filming a commercial at all. In fact if people were really truthful about using less energy they would stay in bed every day. Like my lazy cousin.
    • ・That's a commercial I wouldn't fast-forward through! Wow!
    • ・I've seen annoying, long commercials.... but this one is crazy! And an awesome one at that :)
    • ・this is the worst commercial ever :D
    • ・NOO, it being a commercial ruined it.
    • ・was impressed right up to when I saw it was a commercial. then I just thought FAKE. The advertising industry is built on lies so I have lost all faith in this being genuine or done in one take. cute idea though
    • ・now THAT'S what I call commercial!
    • ・Sweet commercial! Bravo. Well done!
    • ・@ydane ...discarded after making this commercial?
    • ・Okay, just taking it easy watching some random film about a long xylophone. Only to realize that the entire thing is a commercial. FFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFF-
    • ・@ydane The discarded wood comes from a process called "Kanbatsu". It is to make cedar forest healthy. Some random smaller trees are cut down to maintain the forest. The demand for these thin short wood is small (I heard some companies make chop sticks out of it... ), and they are often discarded. The commercial claims that the "Kanbatsu" wood was used to make the instrument and the cell phones.
    • ・best commercial I've seen in years!
    • ・did not see this to come out to a phone commercial at all!
    • ・Beautiful commercial.... Butt-ugly phone
    • ・great commercial, but what a stupid looking phone. why is it shaped like a bean?
    • ・Kind of cool that it IS a commercial!
    • ・Kindv'e sucks that its a commercial...
    • 類似キーワード
      • ・commercial
      • ・this commercial
      • ・a Japanese commercial
      • ・a commercial
      • ・a fucking commercial
      • ・amazing commercials
      • ・That commercial
      • ・a tv commercial
      • ・a crummy commercial
      • ・the fuck
      • ・more commercials
      • ・a very nice phone commercial
      • ・the commercial
      • ・a real pleasant commercial
      • ・a silly commercial
      • ・the most elaborate commercial
      • ・beautiful commercial
      • ・commercials
      • ・The commercial
      • ・the coolest phone commercial
      • ・Commercial
      • ・Japanese commercials
      • ・a phone commercial
      • ・A 3 minute commercial
      • ・a fucking awesome commercial
      • ・an awesome commercial yes
      • ・some terrible, terrible Japanese commercials
      • ・Japanese commercial
      • ・cool commercials
      • ・American commercials
      • ・this commercial while
      • ・the commercial ending
      • ・a cellphone commercial
      • ・this enitre commercial
      • ・the rate
      • ・a commercial kind
      • ・all the good commercials
      • ・a bloody commercial
      • ・best phone commercial
      • ・This commercial
      • ・the GAYEST commercial i
      • ・Best commercial
      • ・a commercial world
      • ・Very cool commercial
      • ・THE best commercial
      • ・' commercial
      • ・'S A PHONE COMMERCIAL
      • ・annoying, long commercials
      • ・the worst commercial
      • ・Sweet commercial
      • ・best commercial
      • ・great commercial
  • ： Bach（　103件　）
    • ・Its a pity Bach didn't branch out more.......https://www.youtube.com/watch?v=Ibl-wz9QUaE
    • ・bach sounds good of any instrument
    • ・I felt sheepish listening to this, especialy with that bachground.
    • ・Imagine being alone in the woods and hearing a magical xylophone tapping out Bach in the distance.
    • ・No trees were destroyed in the making of this commercial. No child labor was involved in the making of this phone. Fukushima never happened. J.S. Bach wrote advertising jingles.
    • ・its great to look at, but if i close my eyes all i can visualize is a very drunk elephant trying to play bach on a xylophone
    • ・Bach's Jesu bleibet meine Freude, the Japanese way? :D
    • ・Oh my Gosh! Congratulations!!: What a gift! You makes me happy. This is a treasure, a jewel hidden for me until now. I have opened your gift today! You are playing the promise to get our world something better. No barriers for good feelings… inner feelings on the depth of our hearts. That is been a prayer for everyone being a better human being. Mr. MusicMaker Carpenter: Congratulations for your lesson of love trough music. I love your finest musical-natural architecture with such as great melody from Bach. All at the right balance. Thanks to the nature… it was a magical place for music works. God Blessed Bach before you we know that. May God bless you… or maybe you are blessed already. Thank you so much.
    • ・Screams of "Cultural Appropriation" when European-descended artiist take one iota of influence ... but Asian takes a Bach Cantata without giving even a citation for Johann Sebastian Bach, and the silence is deadening as the politically correct parse the web for more white people to accuse of #culturalappropriation Another instances of the #declineofliberalism and the need to rethink things in the cyber era. #JustSayin
    • ・Geen dag zonder Bach / No day from Bach away
    • ・¡TENÍA QUE SER J.S. BACH, EL INSPIRADOR DE ESTA MAGNÍFICA IDEA !!
    • ・+劉柏暉 Jesu, Joy of Man's Desiring, composed by Johann Sebastian Bach.
    • ・It's awesome, but why not give credit to the composer of the piece ("Jesu, Joy of Man's Desiring" by Johann Sebastian Bach)?
    • ・Una sola persona ha riconosciuto la celebre cantata di Johann Sebastian Bach.
    • ・It's "Jesu, Joy of Man's Desiring" by Johann Sebastian Bach.
    • ・@Vizy Acky Bach's work is in public domain, at least in the US.
    • ・El SWITCH DE PITAGORAS o efecto Dominó, es un "juego" basado en la creación de una sucesión de eventos, en el cual cada evento da origen a una serie de otros eventos, y generalmente se aplica a teorías matemáticas, pero aquí se aplica a la teoria musical. Aquí se puede escuchar “ JESUS QUE MI ALEGRIA PERDURE “  de J.S. BACH. El switch de Pitágoras es un juego excelente para desarrollar las esferas del razonamiento lógico - matemático en los niños; por supuesto es conveniente practicar desde la creación de efectos simples y paso a paso. El aprendizaje por medio de lo lúdico, es el camino más conveniente, a todos nos gusta jugar; por esta razón si  agregáramos esta técnica en las materias curriculares - junto con el ajedrez, el origami y el estímulo de la lectura - tendríamos resultados más satisfactorios en muchas ramas del pensamiento académico científico.
    • ・Esta pieza de Juan S. Bach es maravillosa y aquí la han captado tal cual, los felicito.!!!
    • ・Itsn't Bach?
    • ・Any one care to say what piece of music this is? I know the composer is is J.S. Bach but can't come up with the right title. The challenge here is: that it is not the original score it is an arrangement, it is a transcription for a different instrument, this new instrument needs a new piece of wood for every note and may need a new angle for the channel (to keep the tempo) when the ball moves to hit the next piece of wood. This is so complex that explain why several notes are out of tune.
    • ・DON JUAN SEBASTIÁN DA PARA TODO. AÚN PARA ENRIQUECER UN COMERCIAL. FELICITACIONES A LOS CREADORES!!! GRAX BACH!!!!!!
    • ・Hey Ron, I sincerely thank your interest and kind suggestion, but the Ode to Joy doesn't have the composition nor the style of this piece that is a perfect match for J.S. Bach. With all due respect I still say is Bach. I'll share with you as soon as I could confirm it. I believe is something like "Air" or another movement that Johann Sebastian Bach wrote for his Orchestral Suite No. 3 in D major, BWV 1068. Which was modified by August Wilhelm in 19th century. I'll keep you in the loop.
    • ・Thank you both dawnstardreamer26 for the correct answer and Ron Cooper for the interest and acknowledgement. My first hunch with BWV 1068 was wrong. A few hours ago I found out it was JS Bach's Cantata "Herz und Mund und Tat und Leben", BWV 147. This composition has 2 parts. The Parte Prima has 6 movements and the Parte Seconda has 4 movements. The theme of our piece "Jesus bleibet meine Freude" is in both #6 and #10. This information depends of the source and this is the reason for my delay. :)
    • ・Um show da propaganda japonesa Um espetáculo a criação da agência japonesa Drill para promover o aparelho celular NTT DoCoMo SH-08C, que tem base de madeira. A agência criou um xilofone gigante no meio da floresta para o filme e, ao que consta, o som do xilofone fazendo "Jesus, alegria dos homens" da cantata nº 147 de Bach" é real. O projeto levou 4 dias para ser filmado.
    • ・I should think it's this one Bach: Cantata, BWV 147, Jesu, Joy of Man's Desiring . Beautiful piece.
    • ・Que hermosa canción entonan!: "JESUS QUE MI ALEGRIA PERDURE“ de J.S. BACH. (una de las piezas más perfectas de la música).
    • ・Es ist schon irre, was Werbung für Ideen hervorbringt. Schön, dass man hierfür Bach gewählt hat. Ein Wald-Bach der etwas anderen Art sozusagen.
    • ・J.S. Bach - Jesus bleibet meine Freude
    • ・"Jesu, Joy of Man's Desiring" by J.S. Bach. From Wikipedia: "Jesu, Joy of Man's Desiring is the most common English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. A transcription by the English pianist Myra Hess (1890–1965) was published in 1926 for piano solo and in 1934 for piano duet."
    • ・El tema musical corresponde a la composición de Juan Sebastian Bach conocida en español como "Jesús, alegría de los hombres": (Chorale "Jesus, bleibet meine Freude" from the Cantata "Herz und Mund und Tat and Leben" - mov. X, BWV 147).
    • ・@Owens867 Je regrette fort que les concepteurs n'aient pas d'abord regardé la partition de J.S. Bach, car ce ne sont pas les bonnes notes, même si l'effort est louable, coûteux et performant. La prochaine fois adressez-vous à un vrai musicien.
    • ・Somewhere, Herr Bach is smiling.
    • ・@KingCuervo88 this music is good cuz it was composed by johann sebastian bach... its a classic...
    • ・ Commercial: Tribute to Bach: October 1, 2011
    • ・This obviously an advert! but it is so artistically and musically brilliant , one cannot but watch all of it once started. A case of an advert of being ON the ball, which reminds me of my own video of Bach on the ball. (Bach is our cat, when a kitten)
    • ・I just Love that in a time where making music is becoming more and more electronically driven, and easier to create on account of that technology, that some people would still take the time to conceive of this and actually make it happen. Even if it is for a commercial, there's some advertising dollars that have contributed something, rather than just adding to the noise. Bravo on all fronts. (And kudos to Bach too, for the piece in the first place!)
    • ・@VideoBayboo J.S. Bach, dude.
    • ・great rendition of one of Bach's best melodies,Jesu,Joy of Man's Desire!
    • ・Bach: Cantata, BWV 147, Jesu, Joy of Man's Desiring
    • ・@Reid278 J.S. Bach - Jesu, Joy of Man's Desiring
    • ・So I wonder if Casey actually *is* a connoisseur of J. S. Bach...
    • ・@Reid278 Bach’s Cantata 147, Jesu, Joy of Man’s Desiring
    • ・@Reid278 J.S. Bach Jesu, Joy of Man's Desiring
    • ・@whitetoshiro It's Jesu, "Joy of Man's Desire", from Johann Sebastian BACH. ... the anime probably used it, but it's better to know its classics...
    • ・@1Silvus1 Jesu Joy of Man's Desiring by Bach.
    • ・My first thought was a CGI construct. But, it would seem it is built entirely from scrap lumber. I liked the tune, Bach’s Cantata 147 also known as “Jesu, Joy of Man’s Desire.” The commercial itself seemed to have a higher coolness level than the product attached to it. A kidney shaped wood encased phone?
    • ・Any day with Bach is a good day.
    • ・Jesu, Joy of Man's Desiring by Bach. Beautiful melody, beautiful video. So who cares if it was for an ad?
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach.
    • ・"Jesu, Joy of Man's Desiring" by Bach. Beautiful melody, beautiful video. So who cares if it was for an ad?
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach. (on a Xylophone)
    • ・The tune is JS Bach's "Jesu, Joy of Man's Desiring."
    • ・Bach's wonderful! The presentation is boring ...
    • ・Lindo! Ainda mais com Bach em um cenário desses!!!
    • ・@vitaug - JS Bach boring? impossible.... ;-)
    • ・This was not a waste of natural resources. We do far more damage to the nature in many other ways, like the lack of recycling. Only the Japanese people to put so much imagination to their marketing. I thought it was fantatic! Bach was perfect. Did those who criticized be happier with ACDC in the middle of a peaceful forest? That, for sure, would've been wasteful.
    • ・@MaxChaplin RE: "It's Johann Sebastian Bach's 'Jesu, Joy of Man's Desiring' " OMG, thank you, I knew it was Bach, but couldn't think of the name!
    • ・@warbongkingfu I got here from a page with this vid imbedded, even they wrote that it playes Bach o.O
    • ・Now I want that phone...:T BEAUTIFUL!!! Bach would've loved it! :D
    • ・:O Herr Bach would have been very pleased indeed.
    • ・muito bom! amor bach, e nessa "versão" também ficou ótimo. Sensacional. Show de criatividade! Parabéns.
    • ・It's Johann Sebastian Bach's "Jesu, Joy of Man's Desiring"
    • ・Just in case some of you don't know what this is, it is:Jesu, Joy of Man's Desiring, the English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. It is one of his most famous and enduring works. It was not composed by a Japanese person. Bach was German.
    • ・This melody is from "Jesu Joy of Man's Desiring", a part of a cantata by J.S.Bach. The rhythm is pretty messed up though.
    • ・Bach will tear about this. :)
    • ・No, it doesn't have a play Bach button! :)
    • ・If a giant xylophone playes in the forest and no one is around to hear it, does it play Bach?
    • ・Jesu, joy of man's desire, JS Bach. Gloria in excelsis deo! Beautiful, my highest praises...
    • ・wonderful, peaceful and amazing work! The mix of the wooden sound of Bachs Jesu, joy of mans desiring (Kantate 147), the running water and the forest pictures was very well made. Best commercial I've seen for a long, long time!
    • ・Bach é só bom de ouvir, mesmo dessa forma.
    • ・@filmdog69 It's Bach’s Cantata 147, Jesu, Joy of Man’s Desiring. It's played at weddings a lot. :)
    • ・J.S. Bach's "Jesus Joy of Man's Desiring"
    • ・Bach for glamour - phone for discuss. ..this work is beautiful!
    • ・@excellinkus its not Canon in D Major -- its Bach's Jesu Joy of Mans Desiring
    • ・Because its JS Bach…
    • ・The japanese interpret JS Bach…
    • ・Bach’s Jesu, Joy of Man's Desiring played with a wooden xylophone
    • ・@ylbentley Well, I was searching for Bach, and if that makes me weird I stand guilty as charged.
    • ・@alecnovella3 "Jesu, Joy of Man's Desiring" by Johann Sebastian Bach.
    • ・@BelleRita Its Bach
    • ・That amazing, i am totally adding this to my favorites!! :) you'll be amazed especially if u know the 'song' its Bach's Cantata BWV 147 (Jesu, Joy of Man's Desiring) and i just love this cantata. Good job!!
    • ・@synneba it's Jesu, Joy of Man's Desiring composed by J. S. Bach :)
    • ・@roky666 It's from Bach's BWV 147 "Jesus bleibet meine Freude" ! :)
    • ・@jlacocq Maybe the dead trees' greatest joy was to give their life in celebration of Bach's music?
    • ・@XxXUsaChanXxX Bach ("Jesu, Joy of Mans Desiring")
    • ・Bach On Wood!!!
    • ・@donkeydanne Track 6 from the album Switched-On Bach.
    • ・@XxXUsaChanXxX It is J.S. Bach's Jesu, Joy of Man's Desiring.
    • ・@Baeckermoeller It's the music of chorale movements from J. S. Bach's cantata "Heart and Mouth and Deed and Life" BWV147. You may know it as "Jesus, Joy of Man's Desiring."
    • ・@OberonZg No harm in a translation for the non polymaths among us. I'm sure if Bach objects,he'd let us know. Do you think he'd be more offended by someone daring to name one of his works in another language,or that his work was being used to hock consumer electronics?
    • ・@amticketyboo no, it's called Jesus bleibet meine Freude, Bach was not American and did not titled his music in English...
    • ・@BloodLinePictures I would argue that music is highly usable, and a piece by Bach is a very worthy choice. It's a shame you found it boring. But then, to be excited by something, you first need to comprehend it.
    • ・Is it Bach?
    • ・@bandrocks "Jesus, Joy Of Man's Desiring." it's a sacred tune by Bach, often played at weddings and the like.
    • ・How much wood would a woodchuck chuck if a woodchuck could....make a giant ass xylophone that plays Bach's Cantana 147 .
    • ・Bach would be proud.
    • 類似キーワード
      • ・bach
      • ・that bachground
      • ・Bach
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      • ・God Blessed Bach
      • ・a Bach Cantata
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      • ・TENÍA QUE SER J.S. BACH
      • ・la celebre cantata di Johann Sebastian Bach
      • ・@Vizy Acky Bach
      • ・J.S. BACH
      • ・Juan S. Bach
      • ・Itsn't Bach
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      • ・JS Bach
      • ・Jesus, alegria dos homens" da cantata nº 147 de Bach
      • ・this one Bach
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      • ・Ainda mais com Bach em um cenário desses
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      • ・a play Bach button
      • ・Bachs Jesu
      • ・its Bach
      • ・its JS Bach
      • ・Its Bach
      • ・the album Switched-On Bach
  • ： music（　94件　）
    • ・AWESOME and magnificent music in the woods. Remarkable, inventive, unique. Thank you.
    • ・The music is a bit sappy.
    • ・I am going out on a limb here, the music really spruces up the forest.
    • ・Someone loves music, I tell ya... that was awesome...
    • ・Ah the irony of cutting down a whole bunch of trees and wood only to put them back into the forest to make music and make humans feel good!
    • ・If a ball falls on a ramp in the woods, is the beauty of music heard? YES! Thank you!!
    • ・Spoiler Alert! After almost 3 minutes of music, you find out it's an advertisement for a cell phone! Still worth watching, though.
    • ・Oh my Gosh! Congratulations!!: What a gift! You makes me happy. This is a treasure, a jewel hidden for me until now. I have opened your gift today! You are playing the promise to get our world something better. No barriers for good feelings… inner feelings on the depth of our hearts. That is been a prayer for everyone being a better human being. Mr. MusicMaker Carpenter: Congratulations for your lesson of love trough music. I love your finest musical-natural architecture with such as great melody from Bach. All at the right balance. Thanks to the nature… it was a magical place for music works. God Blessed Bach before you we know that. May God bless you… or maybe you are blessed already. Thank you so much.
    • ・I did not see the phone ad coming. I thought it was for music purposes.
    • ・quel boulot pour tant de gratuité musicale! mille fois merci pour l'idée, la réalisation, le résultat sonore et le décor naturel. pour une fois la pub passe au dernier plan.
    • ・musical new series
    • ・NGL I like the phone design. Nicely done. Music with gravity, yay!
    • ・you know, i thought it was really awesome and i thought the point of the video was just about the creative take on music. i was very dissapointed to see that this was another cell phone comercial......
    • ・What's the musical piece? I've heard it before but I can't put my finger on it
    • ・So basically it's like horror music for the trees
    • ・These trees listen to beautiful music being played on the bones of their dead relatives. Fantastic!
    • ・I love music and art, but I really can't believe how they used that quantity of wood just to do that... I think it's a sad waste
    • ・So human...Instead of hearing the nature`s music, carry our noise to mother earth!
    • ・MUITO BOM!!!.....O TITULO DESTA MUSICA É: JESUS ALEGRÍA DOS HOMENS. EU REGRAVEI ESTA MUSICA. ESPERO QUE GOSTE. RUY SANTOS, JESUS ALEGRIA DOS HOMENS
    • ・For a tv commercial they managed to avoid music royalty payments.
    • ・El SWITCH DE PITAGORAS o efecto Dominó, es un "juego" basado en la creación de una sucesión de eventos, en el cual cada evento da origen a una serie de otros eventos, y generalmente se aplica a teorías matemáticas, pero aquí se aplica a la teoria musical. Aquí se puede escuchar “ JESUS QUE MI ALEGRIA PERDURE “  de J.S. BACH. El switch de Pitágoras es un juego excelente para desarrollar las esferas del razonamiento lógico - matemático en los niños; por supuesto es conveniente practicar desde la creación de efectos simples y paso a paso. El aprendizaje por medio de lo lúdico, es el camino más conveniente, a todos nos gusta jugar; por esta razón si  agregáramos esta técnica en las materias curriculares - junto con el ajedrez, el origami y el estímulo de la lectura - tendríamos resultados más satisfactorios en muchas ramas del pensamiento académico científico.
    • ・It is a pure interpretation of music.
    • ・Any one care to say what piece of music this is? I know the composer is is J.S. Bach but can't come up with the right title. The challenge here is: that it is not the original score it is an arrangement, it is a transcription for a different instrument, this new instrument needs a new piece of wood for every note and may need a new angle for the channel (to keep the tempo) when the ball moves to hit the next piece of wood. This is so complex that explain why several notes are out of tune.
    • ・No! Ludvig instead of laughing he would ask why Bach and why wasn't his music?
    • ・I wonder what Beethoven would feel/hear experiencing this Ode to Joy. I love the creative genius of Beethoven and the individuals who created this wooden music.
    • ・that is true it s wonderful, but we should make a choice between plastic and wood! between the forest and the technology! but we keep the music!
    • ・Beautiful!, even though the music was somewhat out of tune. Btw, where did the wood they used come from?
    • ・the hipsters already bought this music on itunes
    • ・Listening to this video actually makes me want to study. It's just so relaxing with like the waterfall and music.
    • ・yep, It's just so relaxing with like the waterfall and music.
    • ・As cool as this is, and I don't deny it's coolness, I can just hear the trees looking at this saying, "Wow, you killed HOW MANY of us to make that thing??? Is not the music WE make not good enough for you humans?"
    • ・It's a music which BIO!! :-)
    • ・Anyone know the song\music\tune\theme they're using here? it's so darn familiar!?!
    • ・what name is this music?
    • ・And, I cannot completely believe in the musical/sonic experiment since, as long as it could be possible and beautiful, the goal being to sell phones, I just give myself the right to believe it was post-synched to recorded music.
    • ・We watched this in band class for the music, and then all died laughing at the incredibly spectacular "touch wood" ending
    • ・Cute, but fake. The physics don't match the action and sound. It is a clever mix of advanced CGI and music. But the reality is wrong.
    • ・El tema musical corresponde a la composición de Juan Sebastian Bach conocida en español como "Jesús, alegría de los hombres": (Chorale "Jesus, bleibet meine Freude" from the Cantata "Herz und Mund und Tat and Leben" - mov. X, BWV 147).
    • ・@Owens867 Je regrette fort que les concepteurs n'aient pas d'abord regardé la partition de J.S. Bach, car ce ne sont pas les bonnes notes, même si l'effort est louable, coûteux et performant. La prochaine fois adressez-vous à un vrai musicien.
    • ・very nice background music :-)
    • ・funny how asians can take pieces of wood, put them in a forest and roll a ball on them...and it's better than 65% of music on American radios...
    • ・@asdfghjkl2222 music doesn't need lyrics to be good...
    • ・@KingCuervo88 this music is good cuz it was composed by johann sebastian bach... its a classic...
    • ・@SK8terGuy19 well you're on here swearing and whatnot so I guess I hit a nerve in your moronic little brain...as far as "shit music" goes...I actually listen to MUSIC..something that has meaningful lyrics and actually takes talent to compose...not the same autotuned bullshit that is on almost EVERY radio station...not forcing you to accept anything..just pointing out facts...and the religious thing was fucking hysterical...FAAAAR from anything religious...you have hate issues...get over yourself
    • ・This is what I want to do with my life. Create amazing works of visual and musical art with percussive sounds
    • ・now this is something you can call installation art. if this is put in a museum, at least people will come, adore it, then send a ball rolling and walk down the steps side by side with the ball to hear the music. all those other "installation arts" of fucking wires and shit that people make after tripping on lsd, lulz, that;s all bullshit, but many people like to buy that bullshit, which is even bigger bullshit. this here is good shit.
    • ・@hellboy1976 lol you are interpreting something into that? of course you can do, but its just a/some wodden balls running down a xylophon. I dont understand that: You can make the music with a xylophon. there is no need to to that this way they made. There is no reason? It just a waste of time and strength to me. sry to say that but I dont understand it at all.
    • ・Some people think that Hip Hop and Rapp are the only music. How sad. This is wonderful and REAL music.
    • ・Absolutely wonderful. What a great piece of engineering and musical genius. Relaxing, beautiful and joyful. I can hardly believe this is a commercial.
    • ・...well, I guess if Honda can do the Cog, then a friggen cellphone can make music out of wood.
    • ・Best musical display I've seen all year! Amazing, truly jaw dropping!
    • ・Amazing! And I must admit I find the melding of the natural with the technical appealing.
    • ・Simply I like it. It's dosen't matter if it is made for the add or not. The idea, the creation of the music like that is just amazing.
    • ・Er..., this phone is sold to raise some money to maintain healthy forests, and the frame of the phone was made by the woods which were cut down for the purpose. It is written as such in Japanese.
    • ・@sebatianbode LOL at "finding Bieber's musical talent". Why look for something that doesn't exist? I'd rather they look for the lochness monster or big foot. At least if they find something, it's sure to be interesting...
    • ・OK - so I was wrong about it being an animation - so they wasted a load of money making the thing - when they could have done it by animation like the "Amazing Musical Machine" - do a search for it...
    • ・I appreciate the artistic beauty, the planning and organisation, and even the mathematical brilliance, but I cant help to think that the minds behind this could be used for far greater purposes. Like world hunger or finding Justin Bieber's musical talent.
    • ・Very beautiful, but I didn't like the fact of it being a propaganda of something. I prefer the music, and the wood structure, and the little ball by themselves.
    • ・It's a cool concept, but like a lot of corporate viral concepts, it's a fake. If you listen carefully you can hear the click/clack sound of the ball dropping onto each piece of wood, but the musical notes have been clearly added in post-production.
    • ・@HarleyAtl I absolutely agree with you. I've read most of the comments and like yours best. Art is worth all the time and patience to get it right This is not only musical art, but visual as well. Bravo!
    • ・Ah, music: the universal language! I don't speak Japanese either, but I do get innovation, and I do get how much effort must have gone into this, and I DO get one of my favorite pieces of music of all time! BRAVO! :-)
    • ・Imagine if it soly would be made for the purpose of art...
    • ・Amazing guys, the Japanese mountains look like they beautiful also, along with the music. That had to have taken a lot of work.
    • ・so boring, amazing so many people watched this. omg people can make music with wood.zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
    • ・Muita madeira gasta para perder algumas notas musicais principalmente nos 20 segundos finais, embora como idéia seja magnífica! Much wood spent but with loss of some musical sounds especially in the last 20s, but a magnificent idea!
    • ・so much wood was chopped just to make that music which could have been done with an electronic keyboard. save the enviornment!!
    • ・The creation is pure genius. I am a musician. I would like to know how the instrument was constructed in terms of how far apart to place the individual pieces of wood from each other. The people on here complaining about a waste of wood are just plain crazy!
    • ・@drizzt3737 Are you really that surprised? See "Sony Bravia Colour Like No Other" and "Honda Musical Road" for other examples of tastefully done advertising.
    • ・I think they love music.
    • ・@coolbones um - making a joke - also called anthropomorphizing, a common practice - and using cut trimmed shaved sawed built wood surrounded by the trees whose wood may have provided those pieces of brilliantly tuned notes does seem a little odd, kinda like grinding meat and eggs into animal feed - but that doesn't mean I didn't enjoy the video or appreciate the work detail and the musicality. It's fun but weird.
    • ・"Man, I just love Bar-oak music!" (I know, it's a really bad music pun.)
    • ・@jlacocq Maybe the dead trees' greatest joy was to give their life in celebration of Bach's music?
    • ・@jlacocq ok it's advertising, but it is art, do you understand art: every sculpture from wood would be bad then, too. ever seen the movie "plastic planet"? there's so much shit on the world, I think we can be happy it is just handcrafted wood :-) maybe making music is the last thing we can afford and be happy about after the human catastrophe.
    • ・@Baeckermoeller It's the music of chorale movements from J. S. Bach's cantata "Heart and Mouth and Deed and Life" BWV147. You may know it as "Jesus, Joy of Man's Desiring."
    • ・Jesu, Joy of Man's Desiring ... amazing, amazing rendition of this music!
    • ・@amticketyboo no, it's called Jesus bleibet meine Freude, Bach was not American and did not titled his music in English...
    • ・at first i was like "THEY MAKE FUCKING MUSIC WITH WOOD, OMG, FU**ING WOOD FTW!!!!!!1111one!!!!!eleven!1 " and than i was like "TOUCHWOOD SH-08C is dead to me" and i cried.........by the way... the cake is a lie
    • ・Living off the grid in LA a true story of a falling rock musician as i fight back to a winning new life.I pLAYED bass HEAR ME ON YOU TUBE PASTE >> ATTKK RIDE THE DRAGON released in japan in 1989
    • ・@BloodLinePictures I would argue that music is highly usable, and a piece by Bach is a very worthy choice. It's a shame you found it boring. But then, to be excited by something, you first need to comprehend it.
    • ・Put me in mind of AniMusic's Pipe Dream. A beautiful work, this!
    • ・@mydays2 It's essentially a huge xylophone, and the ball is the hammer that strikes the bars. The pitch (high note or low note - how fast the bar vibrates when the ball hits it) is controlled by the length of the bar, and the speed of the music is controlled by the distance between the bars and the slope of the track (how fast the ball moves and how long it takes to reach the next bar).
    • ・@theprophetofmephisto pokemon music = classic
    • ・Why does this music make me think of pokemon? It's from one of the old pokemon games I am like 99% positive
    • ・Hey trees! Look what we made out of your dead buddies! (Get it "bud" ies!!) Some fun huh? We Japanese are so clever! We made a Latin American Instrument that plays Western European music using North American woods so we can sell a wooden cell phone made in China! (seriously, clever...but I'd rather they fed some starving kids...)
    • 類似キーワード
      • ・The music
      • ・the music
      • ・music
      • ・Mr. MusicMaker Carpenter
      • ・love trough music
      • ・your finest musical-natural architecture
      • ・music works
      • ・music purposes
      • ・quel boulot pour tant de gratuité musicale
      • ・musical new
      • ・Music
      • ・the musical piece
      • ・horror music
      • ・beautiful music
      • ・music and art
      • ・`s music
      • ・O TITULO DESTA MUSICA
      • ・ESTA MUSICA
      • ・music royalty payments
      • ・la teoria musical
      • ・his music
      • ・this wooden music
      • ・this music
      • ・the waterfall and music
      • ・a music
      • ・the song\music\tune\theme
      • ・the musical/sonic experiment
      • ・recorded music
      • ・advanced CGI and music
      • ・El tema musical
      • ・un vrai musicien
      • ・very nice background music
      • ・@asdfghjkl2222 music
      • ・"shit music
      • ・visual and musical art
      • ・MUSIC
      • ・the only music
      • ・wonderful and REAL music
      • ・musical genius
      • ・Best musical
      • ・the natural
      • ・the purpose
      • ・musical talent
      • ・the "Amazing Musical Machine
      • ・the musical notes
      • ・musical art
      • ・algumas notas musicais
      • ・some musical
      • ・that music
      • ・a musician
      • ・Honda Musical Road
      • ・the musicality
      • ・Bar-oak music
      • ・a really bad music pun
      • ・'s music
      • ・a falling rock musician
      • ・AniMusic
      • ・pokemon music
      • ・Western European music
  • ： the video（　90件　）
    • ・This is the most charming video I have seen on YouTube. I am reminded of one of our summertime activities growing up in the small town of Sierra Madre, CA. We had a fairly-long and sloping front lawn. We would arrange garden hose in parallel runs, creating a track for marbles. We will install banked curves, connections, where one set of hose dropped the marbles to the next, up and down hills. The set up took hours, and our final runs were usually close to dusk. Not only was it good recreation, but we learned about friction and gravity and momentum at the cost only of our time. If only we had known of this.
    • ・This video leaves me stumped.
    • ・Muy bonito el video
    • ・Hello! We would like to use your video on www.classicfm.com and also associated social media channels with a credit back to you. Could you please get back to me asap and let me know if this is ok? You can also contact me on lucy.quaggin@global.com. Many thanks! Lucy
    • ・Great Video!
    • ・you know, i thought it was really awesome and i thought the point of the video was just about the creative take on music. i was very dissapointed to see that this was another cell phone comercial......
    • ・+Jordan Nicholson well when i watched the video i thought someone had done it just for its own sake, however now that you put it that way i do notice that the supplies that it must have taken and work hours put into this would not have been able to be completed just for art's sake. I think what annoyed me about it then now that i think about it is that the cell phone company created an advertisement that was nearly completely unrelated to what it was trying to sell. i think i would have been more satisfied with it if you knew it was a cell phone commercial going into it and as it was going, make more connections to the product.
    • ・+niffum I understand your disappointment. As a content creator myself, I'm curious, who would you rather see pay the professionals that put this together? If this video doesn't suit your tastes, how could a modern cell phone company promote it's message in a way that you would listen?
    • ・Que ingenio,La verdad me dejan con los ojos cuadrados,El ver este video,me reafirma la idea de que , la cratividad de algunos,supera la realidad y la ficcion..Este video me ha alegrado el dia..Gracias !
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・It's very beautiful. When I watched this video I was realy relaxed. Autors this film had  really good idea.
    • ・Very nice Video! :) Nice Relaxation in a trouble time periods. :) Enjoy sharing! :)
    • ・Fantasic video - don't like that it's an advertisment for what looks like a phone - it would have been great if it had been about Nature - but still love the video itself, beautiful!
    • ・Excelente video!, siempre me llamo la atencion como realizan estos trabajos..gracias Raul por compartirlo
    • ・With all the problems of my Adobe Flash Player , which will not download in updated form because I use the Chrome browser. This is not that good as other videos of this kind. An awful lot of wood for an environmentally challenged country.
    • ・I ain't saying its a bad video or something , it's really epic what they have done, all I'm saying is that a lot of wood was wasted . I am in now criticising the work of these fine artists here
    • ・What the fuck are you talking about?? I cant read those symbols and even if I could, what does any of that video have to do with a phone?
    • ・Uhhh, theres no argument here. The symbols at the end of the video were definitely not in english.
    • ・This video made me want to touchwood.
    • ・♠♠ Yesterday my girlfriend told me she is tired n sleeping after sometime my friend called me that she is enjoying with a guy.I went there and caught her red handed with that guy on bed.I was very angry .that bitch told me she dont want me anymore.after what all i have done for her she dumped? me for this guy.So in order to take revenge I have posted all her nude pics and her video. she deserve this .visit: bit.ly\gf-revenge , her Facebook Profile facebookcom\annie.gracia.357 ♠♠
    • ・Listening to this video actually makes me want to study. It's just so relaxing with like the waterfall and music.
    • ・one of those videos you only watch once cause it's so freeking long
    • ・I love this video for long time :)
    • ・I really like this video!
    • ・a PHONE? REALLY? THATS WHAT THIS WHOLE VIDEO WAS TRYING TO SELL? FUCK YOU, TOUCH WOOD!
    • ・I love this video.
    • ・Hallo from Ireland. This is a Brilliant video. の健康
    • ・Just for your info, the Japanese catch copy on this video says that the necessity for obtaining the cost of timber from logging and thinning which is very important in order to maintain healthy forest environment.
    • ・This obviously an advert! but it is so artistically and musically brilliant , one cannot but watch all of it once started. A case of an advert of being ON the ball, which reminds me of my own video of Bach on the ball. (Bach is our cat, when a kitten)
    • ・Wow Great video. Sorry to say I did not understand the words or what language they were written in at the end. But it was wonderful.
    • ・the funniest video ever: youtube.com/watch?v=ObJxLF_AvOc&feature=related
    • ・Really end of this video is at 2:35 thank you !
    • ・there is no wood used in the making of the video...it is all special effects
    • ・lol love the video and the concept, and yes, all of us "western minded people" only care about CGI, wtg narrow minded individual.
    • ・@deathwarmedup111 Appreciate your attention. Through this video especially making video,(you can refer to original site of Docomo company for making video),I recognize I really love Japan just same to that you love your own country and are proud of it. I didnt mention who is smater han who at all. Looking forward to seeing more beautiful video made by others.
    • ・WHAT?! all for a cellphone commercial?? BUT it doesn't change the fact that the concept and the video is awesome
    • ・My first thought, knowing a little about the film business, was that this was faked. But it's real. If you copy and paste the title of this video into the Youtube search box, it brings up a video that shows how it was made.
    • ・I love this video. It is artful and amazing. Why do American commercials suck so much? For something like this, we'd probably put a guy drinking beer, or eating pizza, or something else totally unrelated. Japanese are so much more careful and precise and artful. I mean, I love the USA and all, but sometimes I think we could seriously learn a lot from the Japanese, and not just about technology.
    • ・Awesome video - The comments are great too! Very entertaining
    • ・@ejcigars also, this particular video was posted one day before the earthquake; they most likely had no idea it was going to hit at the time this video was shot. But sure, let's all prepare for things that have a hugely unlikely chance of ever happening... I'll see you later ejcigars, I'm gonna go get my pig-poop-proof umbrella for when swine do grow wings =] if you want me to get you one, give me a holla
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・Respond to this video...
    • ・they only had to cut down half the forest to make the video.
    • ・video super bem feito !!! parabéns!
    • ・@warbongkingfu I got here from a page with this vid imbedded, even they wrote that it playes Bach o.O
    • ・@matlot22 The video itself is good enough to legitimate this little amount of wood.
    • ・Awesome video...congratulations....Rose.
    • ・this video is very relaxing
    • ・@innocentquasimodo So is the energy you used watching and replying to this video. At least their carbon footprint gave us something beautiful. Yours is just whining.
    • ・Does anyone else see a problem with Rebecca Black - Friday being in the related videos?
    • ・I think Rebecca Black is the creative force behind this video... Who is Rebecca Black?
    • ・@notablegoat & the video was probably edited on a MacIntosh Computer.
    • ・First: This video is amazing. Second: Why is that godawful Friday video in the related videos column? What could it possibly have to do with this?
    • ・@hathiphnath it says so in the making. you can see it following the link in the "show more" section of this video to the docomo site, than open the dropdown menu saying "play wood" and watch the second video. it felt longer though..
    • ・What? Everyone, just shut up and enjoy the video.
    • ・@DynamoByte Quit your whinging and enjoy the video.
    • ・this is like a real version of the animated air - sing sang sung video. appreciate the effort that went into this!
    • ・@AndyrewD05 You've entered into a conversation that you apparently haven't been following. I know this video was posted before the earthquake. I suggest you go back and read @Fakewowguy's comments and those who have replied to him before you start calling people names.
    • ・@excellinkus not cgi! click 'show more' there is the source of the video. under 'play wood' on that side are two vids: the spot and the making. the reason some plates are out of tune is that the woods own frequency interfered with the frequency of the length (at least i figure that is why the lower tones were especially difficult to make: you simply can't hear it under the louder,high 'wood-sound', the frquency-meters worked good in high range but showed nearly random stuff for the low tones).
    • ・@fakewowguy Well you criticized a group of advertising execs for not doing something about nuclear reactors. This video was posted BEFORE the first big quake. That means it was made long before the quake. What exactly are you expecting a bunch of ad execs to do about a disaster that had not yet happened? So, I will ask again, what ***exactly*** were ad execs supposed to do about a reactor that was not yet in crisis at the time this ad was made? Can you even defend you own statements?
    • ・@juanlozanoism I don't know what country you're living in, and don't care to find out, because it's completely irrelevant. Did you know the Internet exists in other countries besides yours? But hey, you feel free to express yourself by posting negative crap that has absolutely nothing to do with the video you're responding to, just because your government won't stop you. Never mind what everyone else thinks. Party on!
    • ・This video is so amazing it made me touch wood.
    • ・How many trees died to make this video? Enough to prove that dead trees can be just as awesome as live ones! BRAVO!
    • ・For people complaining about this video being an advertisement, it's just plain silly. Yes, we live in a commercial world. But adverts are no crime. Why aren't we just happy that this is one in a very few outstanding, artisitic, well thought advert. This is pure japanese craftmanship.
    • ・If they had a 3 min ad on a video I would've skipped it. But if they made a 3 min video ad disguised cleverly I would have watched it.
    • ・Epic video i ever see, now i can see forever
    • ・That video was a pure example of total excess of human wastefulness! Yes, lets kill more trees! While we are at it, use the most high tech filming equipment to shoot an absolutely pointless video! Can't wait to see Touch Fur! Or Touch Skin!
    • ・Really Soothing to watch, this video. GREAT MASTERPIEcE!
    • ・asian video with nobody pooping on someone else or themself?? I want my money back...
    • ・O.O <--- My face after seeing this video.
    • ・Respond to this video... Oh - and species? since there are more than 1600 species of tree and I don't know what they used, no, I didn't venture that far.
    • ・I'm a marimbist and love this video. it reminds me of a primal marimba I found by chance deep in the redwoods near Larkspur, CA.
    • ・@coolbones um - making a joke - also called anthropomorphizing, a common practice - and using cut trimmed shaved sawed built wood surrounded by the trees whose wood may have provided those pieces of brilliantly tuned notes does seem a little odd, kinda like grinding meat and eggs into animal feed - but that doesn't mean I didn't enjoy the video or appreciate the work detail and the musicality. It's fun but weird.
    • ・Uau! Video muito bom, melhor ainda o final! :)
    • ・@SingerAR Wow pent up nerd rage over the internet. Calm down and relax and enjoy the video instead of getting over worked by comments of people you will never meet in person. i Lol @ your rage
    • ・This video is awesome! :) Almost makes me wanna buy the telephone!
    • ・@RobCardIV Really that's what comes to mind when looking at this video? If you think black people don't do things with art you should get out more and like other races are always great with there artistic expressions :S?
    • ・For those who don't speak Japanese,at the end of this video, it says that that the company only uses the discarded wood to manufacture this new cell phones.
    • ・whow many tree they used to do this video?
    • ・awesome video... uploaded the very day before the earthquake! :-o
    • 類似キーワード
      • ・This video
      • ・el video
      • ・your video
      • ・Great Video
      • ・the video
      • ・the video i
      • ・this video
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      • ・Very nice Video
      • ・Fantasic video
      • ・Excelente video
      • ・other videos
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      • ・that video
      • ・her video
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      • ・THATS WHAT THIS WHOLE VIDEO
      • ・a Brilliant video
      • ・my own video
      • ・Wow Great video
      • ・the funniest video
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      • ・a video
      • ・Awesome video
      • ・this particular video
      • ・video super
      • ・this vid
      • ・The video
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      • ・the related videos
      • ・that godawful Friday video
      • ・the related videos column
      • ・the animated air - sing sang sung video
      • ・the second video
      • ・a 3 min video ad
      • ・Epic video i
      • ・That video
      • ・asian video
      • ・Video muito bom
      • ・awesome video
  • ： people（　85件　）
    • ・Father: Son 50 years from now people will be watching a ball roll down the hill on the telly
    • ・Some people have a LOT of free time and money to play
    • ・Okay, WHO are these people that think up these things and then go out and build 'em???? And why didn't I get to grow up with them...oh btw...was this a FIRST take thing too?
    • ・i just realized this is like a gathering of people listening to someones cut off bones roll on other bones making a sound and then showing a phone made out of human bones
    • ・Screams of "Cultural Appropriation" when European-descended artiist take one iota of influence ... but Asian takes a Bach Cantata without giving even a citation for Johann Sebastian Bach, and the silence is deadening as the politically correct parse the web for more white people to accuse of #culturalappropriation Another instances of the #declineofliberalism and the need to rethink things in the cyber era. #JustSayin
    • ・I understand. There's a lot of change in advertising right now. People are so tired of being "sold to". A lot of companies are having companies like mine create what's known as "branded content" This is genuine value for their audience that really has nothing or at least little to do with the company or product itself, but more about just providing value to the audience (training, or entertainment, or even just art). These companies are trying all kinds of things, some of it works, some of it doesn't. Thank you for responding, it means a lot to me and my research.
    • ・Looks like a bunch of people have wood for this commercial.
    • ・Or you could thank the phone people for making cool ad's
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・@Hidole555 Or a hell of a lot worse, 'cause it would make even more people buy crap without them realizing they didn't wanna buy it.
    • ・So many people committed suicide in this Forest; my ass I buy a cellphone like this.
    • ・It's just not that simple always. All of the products and benefits do not simply require those flash-bang adverts. It's still all related to a thing itself. I once worked with some pro ad people for a serious advert for a very limited audience, and it worked all good (machining materials equipment industry). We do not even want any attention from any unwanted audience, it's just for the specifics. The ad was great though, indeed from pros to pros, what else you can ask for? I get it though.
    • ・@ShockerRed Sorry ! It was not my intention to offend you and the Japanese People. We use this word in France, like a cut in a slangy language, without ( I insist ) any scornful idéa . Many people here , using this word, are very admiring for inventions or créations from Japan . One more time : Please, forgive me if I hurt you. Also TROP FORT means TOO STRONG.
    • ・@edefournas I guess out of the 7 million plus people who watched only 380 morons isn't bad, lol! :)
    • ・Some people have way too much time on their hands. Thank god.
    • ・Many stupid comments: How come people cannot simply salute the beauty of the scenary and the ingeniosity of the artisans. Publicity is not necessarilly evil. This is very nice. Thank you
    • ・Some people have way too much fucking time on their hands....Good none the less. Bloody Brilliant.
    • ・@hellboy1976 and btw: yes - to me your paint example is very good. I understand that people paint centuries ago, when the photography was not "discovered" - there is no reason to paint anymore. I really try since years to see the value of beauty etc but I always see the functionality of something. I think I miss something but got no chance to discover this approach to me ... :-(
    • ・I just Love that in a time where making music is becoming more and more electronically driven, and easier to create on account of that technology, that some people would still take the time to conceive of this and actually make it happen. Even if it is for a commercial, there's some advertising dollars that have contributed something, rather than just adding to the noise. Bravo on all fronts. (And kudos to Bach too, for the piece in the first place!)
    • ・now this is something you can call installation art. if this is put in a museum, at least people will come, adore it, then send a ball rolling and walk down the steps side by side with the ball to hear the music. all those other "installation arts" of fucking wires and shit that people make after tripping on lsd, lulz, that;s all bullshit, but many people like to buy that bullshit, which is even bigger bullshit. this here is good shit.
    • ・People who are complaining about the wood are the probably same people that don't recycle and waste things every day of their lives.
    • ・331 people realize how many trees they probably took out of that forest to make this stupid shit for a phone commercial.
    • ・Some people think that Hip Hop and Rapp are the only music. How sad. This is wonderful and REAL music.
    • ・lol love the video and the concept, and yes, all of us "western minded people" only care about CGI, wtg narrow minded individual.
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・320 people doesn't know creativity or music
    • ・Clearly a message that displays the zen of the japanese people. So refreshing...
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・God forbid someone with the resources to do something as cool as this actually does so. When did it start that any company that's trying to make it out there is considered evil and to be ignored? I bet the people out there complaining that it was a cell phone commercial still use cell phones, and most likely iPhones. Hmmm...I wonder if there were commercials as cool as this for THEIR cell phone! I also really dig the vast number of different languages/countries represented in the comments.
    • ・@hedX89 @BassDementia This is an advertisement, but it contain an eye-opning message for japanese people. Japan has wide areas of man-maid forests. Keeping the forests require some costs, time, and man power, but the trees don't sell well because of cheaper tropical woods are coming in. Some thin woods are cut down in the process to maintain healthy forests, anyways. So, the phone and the instrument are made using those cheapest woods and the phone is sold to raise money for the forests.
    • ・This is sooo cool.... 257 people are crazyyy except that its a phone commercial :((
    • ・@RealWorldDesign Hi! In Japan, there is (was?) a TV program regarding to making this kind of toy. Domino topple-like system making is really interesting. Check this out <3 /watch?v=VD44QhKuG1U&feature=related Many people obviously are not going to read all the comments, so I write this again but they made this system using woods that were cut down to maintain healthy forests. Taking care of forests all over a country takes much money, so they want to raise money by selling the phone.
    • ・@videogamebrvs1 Yeah , people too lazy to verify anything they're tiny brain hasn't seen before, crying "fake" like yourself. Do some research first or STFU.
    • ・The meaning of "touch wood" is not known for japanese people.
    • ・This was not a waste of natural resources. We do far more damage to the nature in many other ways, like the lack of recycling. Only the Japanese people to put so much imagination to their marketing. I thought it was fantatic! Bach was perfect. Did those who criticized be happier with ACDC in the middle of a peaceful forest? That, for sure, would've been wasteful.
    • ・What people don't yet understand is that green does not equate to not cutting any trees. This is an unfortunate fallacy.
    • ・@jeremyhillaryboobphd I'm going back home right now, so that I can become a judgmental, prejudice, hater of people from other countries like you, Jeremyhillaryboobphd!
    • ・Eigentlich schade, dass es Werbung ist. Trotzdem ein unglaublich toller Film! Ich wünschte, jemand wäre ohne Werbeauftrag verrückt genug gewesen, sowas zu bauen. I love mad people.
    • ・@pritzi101 I see, I just misunderstood you. And your right, many Americans I've met aren't always huge fans of Canada, but they don't like their own country much either. And in thier defense, many of my friends back home don't like America much. Americans are really no better or worse than the rest of the people in the world.
    • ・Who "disliked" this? I don't understand what was going through those 211 people. That's so bizarre, I can't even fathom it.
    • ・so boring, amazing so many people watched this. omg people can make music with wood.zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
    • ・Wonderful, I am so glad there are people that see the value of creating things like this.... Thank YOU for your vision....
    • ・Beautiful video with excellent execution. I hope that Rube Goldberg auto-mandarin is not destroyed but placed somewhere that people can play with it.
    • ・Because of these and similar things I love Japan and Japanese people. This was amazing :))))
    • ・@anjleone well with the energy and materials needed to produce pvc or aluminum, I think its not a big difference. also this cell and especially this ad are (i think) aimed at reminding people of the importance of nature (and forests ^^")
    • ・wow, it's so captivating i had to watch it twice, it's wicked that people can pull this stuff off.
    • ・Japanese fellows are like that.... true professionals and also super creative ones. Love the Images...♪ Great takes indeed! This is true Art...True congratulations people.
    • ・very creative and well done, but I wish they wouldn't cut down trees just so people can have the sensual pleasure of touching wood on their cell phones.Otherwise they're are going to be no pretty forests left to make films like this one
    • ・@BaconMoustache, geeezzzz is that all you remember from the ad? The tag line 'touch wood'? Clearly you have a one-track mind... thinking with your small head. Do you not know the expression 'touch wood'? People use it in the hope that a good thing will continue to occur after it has been acknowledged. Eg. "touch wood, I'm much better now." Maybe the brilliance of the ad is too sophisticated for you?
    • ・This is the coolest thing i have ever seen. People can be pretty awesome
    • ・why do people have to taint EVERYTHING with negative; destructive; nasty comments. just try and appreciate it for what it is...a brilliant ad for a beautifully designed phone. there's enough fighting as it is without you crazed individuals using youtube as a battlefield.
    • ・@BillODwyer Might I add that some people conveniently forget that after Pearl Harbor, two Japanese cities were nuked into submission even though the war was practically over, resulting in around a quarter million dead, most of which civilians, and an unknown but substantial number still suffering today. If American kids want to hold indifferent, uninformed grudges for things that happened years before they were even born, they're being just as ignorant as their stereotype suggests.
    • ・who was responsible for setting up all those wood blocks the Japanese Self Defense Force??? It must have taken a battery of people for sure. Nice production!
    • ・@AndyrewD05 You've entered into a conversation that you apparently haven't been following. I know this video was posted before the earthquake. I suggest you go back and read @Fakewowguy's comments and those who have replied to him before you start calling people names.
    • ・The creation is pure genius. I am a musician. I would like to know how the instrument was constructed in terms of how far apart to place the individual pieces of wood from each other. The people on here complaining about a waste of wood are just plain crazy!
    • ・It amazes me that anyone could imagine doing such a thing. Executing it would not be that difficult, just time-consuming and labor intensive. I love Japan and the Japanese people, despite some of the horrors from their past. We all have them in our own past. Their present travail is heartbreaking. So cataclysmic and horrible. But like the incredibly brave and resilient Germans and Japanese after WWII, they'll rebound.
    • ・@fakewowguy You're either a very succesful troll, or an idiot that doesn't like to be told you're wrong, and will resort to doing nothing but insult people that are correcting you... I'm gonna go with troll. Keep at it, good sir.
    • ・For people complaining about this video being an advertisement, it's just plain silly. Yes, we live in a commercial world. But adverts are no crime. Why aren't we just happy that this is one in a very few outstanding, artisitic, well thought advert. This is pure japanese craftmanship.
    • ・It is, the Awesomest Xylophone ever attemped by man. Tuning Bamboo people. This is an Outside the box, relax yo azz, make you remember the past and see the future. Bravo. An ad I do not despise. YaY.
    • ・If that was a chicken egg, i think the future little chicken would have had some trouble standing when he got out.. Would Probably be the Special one in that chicken family.
    • ・129 people did NOT like this???
    • ・133 people are paper-makers
    • ・@TubingWithMyGnomies it's not easy: docomo (phone company) gave out the order for a commercial, their agents in the promotional company hired an other promotional company which came up with the idea of a marimba/xylophone in a forest, anyway it was only the third company (employed for realizing the marimba) who really investigated in how to do it for real and not just fake it for the spot. than they employed some original people to solve certain problems..its collaboration forget about genius!
    • ・122 people have no cell wood.
    • ・@liebkent We need to use people thinning! Revolt mother earth!
    • ・I really loved it. Beautiful and touching work. But imagine if all the people involved in this project worked on something that could really improve life of others (at least more then the joy of using a cell phone made of wood). To improve more and to improve more lives (not just the ones who can afford to buy this phone.) To build this xylophone it must have taken a lot of study, a lot of mental and handwork. It seems to me a cell phone ad is not worth all this effort.
    • ・poor japanese people, be strong you are beautiful!
    • ・@jlacocq They themselves did not kill the trees. The people who made the wooden pieces did.
    • ・@SingerAR Wow pent up nerd rage over the internet. Calm down and relax and enjoy the video instead of getting over worked by comments of people you will never meet in person. i Lol @ your rage
    • ・@SingerAR Regarding sustainable wood, purely symbolic since the energy used to plan and design this project, cut and shape the wood, drive the crew to the site, film the project, post to You Tube and for us to operate our computers to watch it far outweigh any loss of forestry. The least amount of energy would have been used by not filming a commercial at all. In fact if people were really truthful about using less energy they would stay in bed every day. Like my lazy cousin.
    • ・@anjams9ster People put more into less. After all, how much gets spent on Superbowl adverts each year?
    • ・How can people take my comment seriously? This is a fantastic example of human creativety and ingenuity, If it takes some wood to do it than I say wood well spent! the only sad part is that people who make these kind of unique things have to rely upon ad-money and big business to be (financially) able to do these kind of things.
    • ・@RobCardIV Really that's what comes to mind when looking at this video? If you think black people don't do things with art you should get out more and like other races are always great with there artistic expressions :S?
    • ・@chans387 Yeah, good point. My attempt at coming up with an example of how to waste wood was ill conceived. I was mostly trying to respond to the people saying this was a waste of wood.
    • ・I find it somewhat cruel to force all the other trees to watch and be reminded of what has happened to their tree friends who was cut up to make this contraption... People are really stupid, complaining about this being a waste when at the same time they are sitting in front of their computer WASTING hugh amounts of electricity etc. which cause global warming and all kinds of shit. So fucking shortsighted. How about you get of your lazy asses and go plant some trees you nimrods.
    • ・Who cares whether it's a phone ad or a sex offender's announcement to a neighborhood, it's fucking amazing! The comical thing is that it has received 43 dislikes...hahahah! that's like hating a puppy....a really smart puppy.... Then again, people gotta hate. They can't help themselves.... Genius shit, man!
    • ・wtf, people complaining for 2 or 3 trees used to make 1 stupid adv for one time while there are forest with millions of trees wiped away every day to make toilet paper to clean your lazy asses and only thing you can say is: Too many trees for 1 adv, oh my God, fuck off!
    • 類似キーワード
      • ・Some people
      • ・these people
      • ・people
      • ・more white people
      • ・People
      • ・the phone people
      • ・even more people
      • ・many people
      • ・some pro ad people
      • ・the Japanese People
      • ・Many people
      • ・the 7 million plus people
      • ・some people
      • ・the probably same people
      • ・331 people
      • ・western minded people
      • ・320 people
      • ・the japanese people
      • ・as many people
      • ・the people
      • ・japanese people
      • ・.... 257 people
      • ・Only the Japanese people
      • ・mad people
      • ・those 211 people
      • ・so many people
      • ・omg people
      • ・Japan and Japanese people
      • ・people names
      • ・The people
      • ・the Japanese people
      • ・Tuning Bamboo people
      • ・Probably
      • ・129 people
      • ・133 people
      • ・some original people
      • ・122 people
      • ・all the people
      • ・poor japanese people
      • ・@anjams9ster People
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  • ： the phone（　81件　）
    • ・Pitch meeting: Client: Guys - we've got this new phone. We need an ad for it. US ad agency: Cool! let's make it shouty and spendy and not tell anyone about anything except how much better their lives will be if they buy this phone and ditch their existing phone that isn't really any different from this one, but we just don't want to actually go out there and tell them what we believe about the transitory nature of the relationship between a fool and his money. Japanese ad agency: We could do that, sure. But, you know, why don't we just make something beautiful?
    • ・the advertisement cost more to produce than the phone.. probably.. o.o
    • ・Now, that... is a nice looking phone.
    • ・i want this phone! look so sick!
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・This is probably the most elaborate commercial for a phone I have ever seen.
    • ・And, I cannot completely believe in the musical/sonic experiment since, as long as it could be possible and beautiful, the goal being to sell phones, I just give myself the right to believe it was post-synched to recorded music.
    • ・@mellkiades The commercial is saying, "Let's use tree tips that otherwise would be thrown away." The mountains need maintenance, and ppl cut trees once in a while. Those trees cannot be used for houses; thus, ppl don't want to buy them. However, ppl need some money to grow healthy forests, and this phone is made to raise some money for it~
    • ・a PHONE? REALLY? THATS WHAT THIS WHOLE VIDEO WAS TRYING TO SELL? FUCK YOU, TOUCH WOOD!
    • ・LOL Touchwood phone :3 I'd get one coz it reminds me of a certain programme :D Dont think I need to say what one LOL!!!
    • ・Let me guess the first thing that was on your mind at the end: "A phone????!!!!"
    • ・Makes me want to buy the phone. o.o
    • ・what about all this cutting tree??? fuckin' phone...
    • ・some adds are really beautiful, even though I'll probably never buy that phone :D
    • ・Kinda like the organic shape of the phone, but the model shown is for the left ear only. Wonder if they have models for the right ear.
    • ・All of this for a phone????? Pfft screw that I want the xylophone
    • ・this is so relaxig, and the phone is cool:)
    • ・If I could have that as the ringtone, I would get the phone.
    • ・I honestly couldn't care less about the phone, but whoever designed that contraption is a brimming genius.
    • ・ALL THIS FOR a PHONE?!?! but still jesu joy is a good song glad they choce tht :D
    • ・does anyone else want this phone now?
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・My first thought was a CGI construct. But, it would seem it is built entirely from scrap lumber. I liked the tune, Bach’s Cantata 147 also known as “Jesu, Joy of Man’s Desire.” The commercial itself seemed to have a higher coolness level than the product attached to it. A kidney shaped wood encased phone?
    • ・yea i'm buying this phone.
    • ・This made me want to buy the phone.
    • ・Er..., this phone is sold to raise some money to maintain healthy forests, and the frame of the phone was made by the woods which were cut down for the purpose. It is written as such in Japanese.
    • ・@hedX89 @BassDementia This is an advertisement, but it contain an eye-opning message for japanese people. Japan has wide areas of man-maid forests. Keeping the forests require some costs, time, and man power, but the trees don't sell well because of cheaper tropical woods are coming in. Some thin woods are cut down in the process to maintain healthy forests, anyways. So, the phone and the instrument are made using those cheapest woods and the phone is sold to raise money for the forests.
    • ・@RealWorldDesign Hi! In Japan, there is (was?) a TV program regarding to making this kind of toy. Domino topple-like system making is really interesting. Check this out <3 /watch?v=VD44QhKuG1U&feature=related Many people obviously are not going to read all the comments, so I write this again but they made this system using woods that were cut down to maintain healthy forests. Taking care of forests all over a country takes much money, so they want to raise money by selling the phone.
    • ・The instrument and the frame of the phone are made from the woods that were cut down for thinning the forest to maintain healthy environment. Too many trees in the wet land block the sun and wind, and that could weaken the forest.
    • ・@Aquacoon this phone is made of surplus wood of trees culled during thinning operations to maintain healthy forests, thinning is not cutting for production, it means the phone is made of a wood that is cut anyway in the aim of healthier forest development. You could make a little research before posting arrogant comments. Same wood was used in the clip to make the installation...
    • ・Now I want that phone...:T BEAUTIFUL!!! Bach would've loved it! :D
    • ・Good lord, all that for a phone commercial xD Looks great!
    • ・pssshh.. of course it's an ad for a cellphone. Cool ad though.
    • ・@BPinard Do you really think that cutting a tree and using that small piece of wood for the phones is much worse for the forest or environment than the plastic or other components used otherwise?
    • ・I can't believe that was a cellphone commercial. SWEET.
    • ・I hope that's sustainable wood they're using to make that phone; otherwise, this ad just pisses me off.
    • ・Doesn't make me want to buy the phone, but what a neat concept. And a great piece, too.
    • ・All that, and I think I want the phone now. It looks so cool.
    • ・yeah too bad the phone is inferior ...
    • ・Who wants to buy a phone called Touch Wood?
    • ・I love how the phone is called "touch wood"
    • ・At first I thought they were rigging up for an awsome samuri battle. Then I thought it was some crazy artist and something really cool was going to happen. Then I thought this ball's going way too slow and not keeping the right tempo of the song. Then SHABZZZ!!!!!! A wooden phone? Really? Still a cool video.
    • ・I wonder what the phone's specs are...
    • ・Ok. thats pretty sic. I want a wood case for my phone. I don't want that phone, just a case for mine.
    • ・Bach for glamour - phone for discuss. ..this work is beautiful!
    • ・@ShinWMC Do you even know what eco-firendly means? This cellphone defines eco-friendliness. Wood rots and returns back into the cycle of nature fast. Metal rusts and so it does too, though it's a slower process. Plastic however, you can wait 500 years for it to rot and it still won't. Also, wood is a material that grows back, it is considered eco-friendly to use it and replant forests.
    • ・The phone looks like a bean.
    • ・It's beautiful. Unfortunately I can't get over the name of the phone. Who thought it should be called the "Touch Wood"? Didn't they realize we would find that funny?
    • ・This is wonderful. What an interesting way to show forest responsibility. Shame I haven't seen their phones here in the US.
    • ・im definitely buying one not the phone but that musical contraption. fucking awesome.
    • ・@TubingWithMyGnomies it's not easy: docomo (phone company) gave out the order for a commercial, their agents in the promotional company hired an other promotional company which came up with the idea of a marimba/xylophone in a forest, anyway it was only the third company (employed for realizing the marimba) who really investigated in how to do it for real and not just fake it for the spot. than they employed some original people to solve certain problems..its collaboration forget about genius!
    • ・Hey, how can I get that phone in America?
    • ・Were the shots of the forest the trees they are cutting down to make these phones?
    • ・@kidmackenzie The phone and commercial was made to raise awareness to forest conservation Materials used were part of forest thinning Please do some research before criticizing
    • ・Very cool commercial for a phone. I can't say that was expected. Great job!
    • ・I really loved it. Beautiful and touching work. But imagine if all the people involved in this project worked on something that could really improve life of others (at least more then the joy of using a cell phone made of wood). To improve more and to improve more lives (not just the ones who can afford to buy this phone.) To build this xylophone it must have taken a lot of study, a lot of mental and handwork. It seems to me a cell phone ad is not worth all this effort.
    • ・All for a wooden phone? ><
    • ・I will NOT buy this phone cuz of this commercial !!!
    • ・Wow, all that for a phone.
    • ・@SCHIZOPHRENlC But its not a wood phone case, its a phone half made of wood
    • ・Who cares whether it's a phone ad or a sex offender's announcement to a neighborhood, it's fucking amazing! The comical thing is that it has received 43 dislikes...hahahah! that's like hating a puppy....a really smart puppy.... Then again, people gotta hate. They can't help themselves.... Genius shit, man!
    • ・This video is awesome! :) Almost makes me wanna buy the telephone!
    • ・wow... ironic that a telephone ad makes me speachless
    • ・OMG! it's a phone ad? Best phone ad I've seen so far! In fact, just the best thing I've seen. period. #hypnotic
    • ・1:37 - "What is that? A phone commersial ?!? Ok, nevermind."
    • ・@masterstghm Maybe so, but it might be bad to the environment if taken from an unstable ecosystem. However, that phone pollutes more than that wood...
    • ・@Rorykdy it is creative. something was created. but is creativity necessarily worth the time? this creativity was employed towards an ad. what is the result of that action. for the designers and artists involved. for the developers and manufacturers of the phone. for those who buy the phone. for those who only watch the ad. what was it all for?
    • ・I think this is going to be the ringtone of the "wood phone"
    • ・FUCK MY DROID I'M GETTING THAT PHONE.
    • ・I wish my iphone was encased in wood rather than aluminum and glass!
    • ・wait a sec i watched a cell o=phone commercial???!!!
    • ・great commercial, but what a stupid looking phone. why is it shaped like a bean?
    • ・Anyone else think Touch Wood is the funniest name for a cellphone ever made?
    • ・Phone looks like a peanut! Good video though.
    • 類似キーワード
      • ・this phone
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      • ・phones
      • ・a PHONE
      • ・A phone????!!!!
      • ・' phone
      • ・that phone
      • ・a phone????? Pfft
      • ・a PHONE?!?!
      • ・a cellphone
      • ・the phones
      • ・A wooden phone
      • ・my phone
      • ・This cellphone
      • ・The phone
      • ・their phones
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      • ・these phones
      • ・a wooden phone
      • ・this phone cuz
      • ・a phone half
      • ・a phone ad
      • ・the telephone
      • ・a telephone ad
      • ・Best phone ad
      • ・A phone
      • ・the "wood phone
      • ・THAT PHONE
      • ・my iphone
      • ・a cell o=phone
      • ・Phone
  • ： a giant xylophone（　76件　）
    • ・Awesome! I'll have one of those phones please!
    • ・No trees were destroyed in the making of this commercial. No child labor was involved in the making of this phone. Fukushima never happened. J.S. Bach wrote advertising jingles.
    • ・Beautiful but the phone is so ugly haha
    • ・Anyone know where I could perhaps source one of these phones second hand?
    • ・Just because of this commercial, i'm gonna buy that phone now
    • ・i just realized this is like a gathering of people listening to someones cut off bones roll on other bones making a sound and then showing a phone made out of human bones
    • ・Pretty much everyone who moans about trees dying is dumb. They obviously arent aware everything they use is wooden furniture. Even their phones or computers are made of a little bit of wood
    • ・I did not see the phone ad coming. I thought it was for music purposes.
    • ・NGL I like the phone design. Nicely done. Music with gravity, yay!
    • ・Sorry, that was just bloody annoying. 3 minutes of my life I won't get back. If I was a piano teacher and one of my kids was playing like that I'd secretly want to smack them. Absolutely no kudos whatsoever for the serene woodland setting and all that - it's an advert for a mobile phone, for heaven's sake.
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・+niffum You would not see the phone and the ad at all if it told right off the bad it was trying to sell you a cellphone. At least you get something nice in exchange of leaning about the phone being sold, which is nice. It makes ads actually not boring and mostly uninteresting.
    • ・I WILL BUY THE SHIT OUT OF THAT PHONE. GIEF MI NAO!!!
    • ・i want that phone mr penut man
    • ・Much more handsome than the phone I killed by drowning; maybe it will float...
    • ・I like the phone, too!
    • ・Fantasic video - don't like that it's an advertisment for what looks like a phone - it would have been great if it had been about Nature - but still love the video itself, beautiful!
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・It's a wooden back phone - and the symbols at the end where in English - duh!
    • ・What the fuck are you talking about?? I cant read those symbols and even if I could, what does any of that video have to do with a phone?
    • ・Very cute and whimsical artwork, The casing of the telephone designed for a pleasant touch from the same wood. My guess, it is maple.
    • ・Hey Ron, I sincerely thank your interest and kind suggestion, but the Ode to Joy doesn't have the composition nor the style of this piece that is a perfect match for J.S. Bach. With all due respect I still say is Bach. I'll share with you as soon as I could confirm it. I believe is something like "Air" or another movement that Johann Sebastian Bach wrote for his Orchestral Suite No. 3 in D major, BWV 1068. Which was modified by August Wilhelm in 19th century. I'll keep you in the loop.
    • ・Very very few science, as a matter of fact. Just some basic mechanics. There are thousands of times more science in the smartphone you see at the end. But I agree with you : this is a very nice phone commercial.
    • ・I wonder what Beethoven would feel/hear experiencing this Ode to Joy. I love the creative genius of Beethoven and the individuals who created this wooden music.
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・Such an ugly phone though.
    • ・WOW! beautiful commercial! but...that is a really, really ugly phone you got there...
    • ・Cellphone looks like a piece of shit lol
    • ・So many people committed suicide in this Forest; my ass I buy a cellphone like this.
    • ・I was completely amazed until I realized it was a commercial. It ruined it for me. I hate everything that has to do with the cynical world of publicity, capable of using kids and the wonders of mature to sell us anything, incuding a goddamned phone.
    • ・Et tout ça pour une pub pour un téléphone ! Combien d'arbres abattus pour cette niaiserie ? ...
    • ・I want a wooden phone. Yeah!
    • ・THis is really well done. But, cutting bunch of trees to make this commercial and cellphones is good for the environment?
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・...well, I guess if Honda can do the Cog, then a friggen cellphone can make music out of wood.
    • ・3 days later bears have acquired a taste for xylophone music! Mother Nature surpasses man kind!
    • ・wow and sharpt !within phone smart phone . that is realy sounds woW TO2 me :) transfers realities to real realitie good becuse evrithing is for good mood . i loved the movie house of the flying drangons the name of the actris called mei. this is nice this is real love . i love the usaage in object and sounds to transer the contents concept. i mean the r is no object. its all about our perception
    • ・wow and sharpt !within phone smart phone . that is realy sounds woW TO2 me :) transfers realities to real realitie good becuse evrithing is for good mood . i loved that that is wow!!!
    • ・@jray926 But you should, this is how art is born into the world. A world without art and massive forest xylophones would be a very boring place.
    • ・in all honesty id be scared shitless if i randomly tripped a wire in a forest and that hapening, and then at the end is some random ass phone....id just be waiting for the explosion
    • ・@jray926 It's up to you to consider it time-/energy-wasting. But mentioning it as waste of natural resources is wrong. Do you know where the idea of a wood encased phone this ad is for came from? Man-made forests in Japan are now endangerd by lack of proper care and thinning due to domestic forestry decline impacted by cheaper imported woods. The manufacturer developed this product so as to utilize thinned woods to encourage the industry to thinning, thus leading to healthier forests.
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・My first thought was a CGI construct. But, it would seem it is built entirely from scrap lumber. I liked the tune, Bach’s Cantata 147 also known as “Jesu, Joy of Man’s Desire.” The commercial itself seemed to have a higher coolness level than the product attached to it. A kidney shaped wood encased phone?
    • ・It's amazing what you can do if you get bored. ... or get paid by mobile phone company.
    • ・Brilliant! And clever. I can appreciate ads when this well thought out and executed, and it is a good, "green" message. Consider this: the plastic casings for typical phones use a great deal of OIL, which is a limited non-renewable resource, and these use wood, a more beautiful, warmer to the touch renewable resource. I would buy one of these over the plastic models.
    • ・Impressive, but then to find it was all some marketing scheme for a mobile phone... I am disappoint.
    • ・That was super impressive but I feel cheated. A cellphone commercial? Really?!?
    • ・I'm shocked this was a commercial for a cellphone. Amazing piece of art!
    • ・I'm not so surprised it was a cellphone commercial. Cellphones are a huge, huge, deal in Japan, and the competition is utterly insane.
    • ・This is an advertisment for a smart phone that uses scrap wood for their phone cases that would otherwise be thrown away. Would you really expect any less from anyone who could come up with such a visionary feat of engineering?
    • ・saw this on ask a ninga link dident work so i serched for giant xylophone in the woods
    • ・I can't believe this is actually a Smartphone ad...
    • ・I'm sorry... "SH-08C" is correct! This mobile phone is sold only 15,000.
    • ・Nice idea - but sad that this is an advertising for mobile phones, which were produced with coltan and are thrown away every two years.
    • ・If a giant xylophone playes in the forest and no one is around to hear it, does it play Bach?
    • ・BUY THIS PHONE!
    • ・It is, the Awesomest Xylophone ever attemped by man. Tuning Bamboo people. This is an Outside the box, relax yo azz, make you remember the past and see the future. Bravo. An ad I do not despise. YaY.
    • ・If a ball rolls down a wodden xylophone in the forrest and no-one's around to hear it.. - does it make a sound?..
    • ・Up until the end I thought "this is beautiful." Then I found out it was an ad for a smart phone and my faith in humanity would have been shattered if it hadn't been long ago. Honestly, finding out it was just an advertisement made me very sad.
    • ・@TubingWithMyGnomies it's not easy: docomo (phone company) gave out the order for a commercial, their agents in the promotional company hired an other promotional company which came up with the idea of a marimba/xylophone in a forest, anyway it was only the third company (employed for realizing the marimba) who really investigated in how to do it for real and not just fake it for the spot. than they employed some original people to solve certain problems..its collaboration forget about genius!
    • ・That's a very nice wooden xylophone you've got there... Would be a shame if something were to happen to it. SssSssssSssSSsssSSSssSSSSS....
    • ・Finally a wooden phone! Been waiting for that sooo long. Oh right, nice project too :)
    • ・@Alucard0715 Yes I know, are you not understanding what I'm saying... whether it's a wooden case or a half wooden phone, Asia is really into wood.
    • ・I'm a percussionist, and I think this is just too cool! Who needs mallets when you got a REALLY wide xylophone and a ball? =D By the way, it looked like the ball was going to fall off at about 0:56 onward. Great stuff! =)
    • ・@SCHIZOPHRENlC But its not a wood phone case, its a phone half made of wood
    • ・@mydays2 It's essentially a huge xylophone, and the ball is the hammer that strikes the bars. The pitch (high note or low note - how fast the bar vibrates when the ball hits it) is controlled by the length of the bar, and the speed of the music is controlled by the distance between the bars and the slope of the track (how fast the ball moves and how long it takes to reach the next bar).
    • ・Okay, just taking it easy watching some random film about a long xylophone. Only to realize that the entire thing is a commercial. FFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFF-
    • ・How much wood would a woodchuck chuck if a woodchuck could....make a giant ass xylophone that plays Bach's Cantana 147 .
    • ・Ugliest phone I have ever seen.
    • 類似キーワード
      • ・this phone
      • ・the phone
      • ・these phones second hand
      • ・that phone
      • ・a phone
      • ・their phones or computers
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      • ・the phone design
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      • ・this one
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      • ・the telephone
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      • ・Such an ugly phone
      • ・a really, really ugly phone
      • ・Cellphone
      • ・a goddamned phone
      • ・tout ça pour une pub pour un téléphone
      • ・a wooden phone
      • ・cellphones
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      • ・a friggen cellphone
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      • ・some random ass phone....id
      • ・a wood encased phone
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      • ・a very nice wooden xylophone
      • ・Finally a wooden phone
      • ・a half wooden phone
      • ・a REALLY wide xylophone
      • ・its not a wood phone case
      • ・a huge xylophone
      • ・a long xylophone
      • ・a giant ass xylophone
      • ・Ugliest phone
  • ： Japan（　74件　）
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・That's why I LOVE JAPAN!
    • ・its a beautiful place here in japan...that why im back here...i like a places is very clean...and alot of food very delicious..!
    • ・Of course the japanese! lol clever ^^
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・Japan rock!
    • ・JAPANESE WTF
    • ・hats off to the creativity of the Japanese....Beautifully done!!! Bravo.
    • ・Tome to waste, japan?
    • ・@ShockerRed Sorry ! It was not my intention to offend you and the Japanese People. We use this word in France, like a cut in a slangy language, without ( I insist ) any scornful idéa . Many people here , using this word, are very admiring for inventions or créations from Japan . One more time : Please, forgive me if I hurt you. Also TROP FORT means TOO STRONG.
    • ・Just for your info, the Japanese catch copy on this video says that the necessity for obtaining the cost of timber from logging and thinning which is very important in order to maintain healthy forest environment.
    • ・I miss living in Japan.
    • ・The 147th note is a tiny bit sharp. Poor form japan, poor form.
    • ・@sakamoto3326 同感。 全てが日本の誇りです。 綺麗な自然、日本人の地道で綿密な下準備に裏づけされた緻密で繊細でスマートなアイデア This is the very pride of Japan! Beauty of Japanese forest in silence except for the murmuring of a stream. All phenomenon of the screen with elaborate, delicate, and sophisticated idea, can be carried out based on carefull calculation only by we Japanese crews of great tenacity.
    • ・@deathwarmedup111 Appreciate your attention. Through this video especially making video,(you can refer to original site of Docomo company for making video),I recognize I really love Japan just same to that you love your own country and are proud of it. I didnt mention who is smater han who at all. Looking forward to seeing more beautiful video made by others.
    • ・@KaseySuzanne Yeah, it was broadcasted only once in Japan, though, because of the quake. @REA00002 I'm sorry to say this, but I think it all sold out by now. It was a limited version.
    • ・I love this video. It is artful and amazing. Why do American commercials suck so much? For something like this, we'd probably put a guy drinking beer, or eating pizza, or something else totally unrelated. Japanese are so much more careful and precise and artful. I mean, I love the USA and all, but sometimes I think we could seriously learn a lot from the Japanese, and not just about technology.
    • ・@MrLabordan Its Japan nothing its fake :3
    • ・@ejcigars -__- By 'hurricane proof', I'm guessing you mean earthquake proof. And by the way, most of the destruction of Japan was not by the earthquake, but the tsunami.
    • ・Japanese don't have nothing to worry about; Earthquake, Tsunami? just details Japoneses não tem com o que se preocupar mesmo Terremoto,Tsunami?...apenas detalhes
    • ・@jray926 It's up to you to consider it time-/energy-wasting. But mentioning it as waste of natural resources is wrong. Do you know where the idea of a wood encased phone this ad is for came from? Man-made forests in Japan are now endangerd by lack of proper care and thinning due to domestic forestry decline impacted by cheaper imported woods. The manufacturer developed this product so as to utilize thinned woods to encourage the industry to thinning, thus leading to healthier forests.
    • ・this proofs that japaneese peole got no life :D
    • ・@hedX89 @BassDementia This is an advertisement, but it contain an eye-opning message for japanese people. Japan has wide areas of man-maid forests. Keeping the forests require some costs, time, and man power, but the trees don't sell well because of cheaper tropical woods are coming in. Some thin woods are cut down in the process to maintain healthy forests, anyways. So, the phone and the instrument are made using those cheapest woods and the phone is sold to raise money for the forests.
    • ・@arielwollinger Hi! Thanks for letting me know! I'm so bad at spelling and grammar, and I didn't notice that.... (Just like mar-maid, lol.) I found punctuation mistakes in there, though. By the way I heard the ad was aired only once in japan because of the earthquake....
    • ・Er..., this phone is sold to raise some money to maintain healthy forests, and the frame of the phone was made by the woods which were cut down for the purpose. It is written as such in Japanese.
    • ・I'm not so surprised it was a cellphone commercial. Cellphones are a huge, huge, deal in Japan, and the competition is utterly insane.
    • ・@RealWorldDesign Hi! In Japan, there is (was?) a TV program regarding to making this kind of toy. Domino topple-like system making is really interesting. Check this out <3 /watch?v=VD44QhKuG1U&feature=related Many people obviously are not going to read all the comments, so I write this again but they made this system using woods that were cut down to maintain healthy forests. Taking care of forests all over a country takes much money, so they want to raise money by selling the phone.
    • ・Ah, music: the universal language! I don't speak Japanese either, but I do get innovation, and I do get how much effort must have gone into this, and I DO get one of my favorite pieces of music of all time! BRAVO! :-)
    • ・Japanese are so crazy. Their creativity never fails to drop my jaws!!!! Amazing concept and EPICNESS!
    • ・@benbenaiai if u dont know, there are a lot of man-made forests in japan. if nobody cut trees for maintenance them, the sun light never reach on the ground. it means new lives never grow there. once we made them, we need to maintenance them and we shouldnt let it be dead-forest.
    • ・Only the Japanese would think up such a Rube Goldberg-esque contraption. Magnificent!
    • ・The Japanese get all the good commercials.
    • ・Just in case some of you don't know what this is, it is:Jesu, Joy of Man's Desiring, the English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. It is one of his most famous and enduring works. It was not composed by a Japanese person. Bach was German.
    • ・@5969ddff Sorry I don't know how to read Japanese.
    • ・@innocentquasimodo It says it was made of thinnings (3:03) If you could read Japanese.
    • ・Only the Japanese could do something like this.
    • ・Japanese fellows are like that.... true professionals and also super creative ones. Love the Images...♪ Great takes indeed! This is true Art...True congratulations people.
    • ・who was responsible for setting up all those wood blocks the Japanese Self Defense Force??? It must have taken a battery of people for sure. Nice production!
    • ・Uploaded the day before the Mar 11 earthquake in Japan. COINCIDENCE?!?!?! jk great vid.
    • ・@fakewowguy in case you weren't aware, the nuclear plant in Japan was in excellent shape with no safety lapses or bad sensors in it. You try getting slammed with a wall of water (flooding the pumps that kept it running) and then being shaken apart and keep working correctly. Also that nuclear power plant was 2 weeks from being shut down because it is 43 years old and not as safe as newer designs. I am appalled at the nature of your comments, there is no need to be insulting about any of this.
    • ・@BillODwyer - What? Are you serious? If anyone did any convincing, it was the British, not us. Japan wanted to come out of the feudal system, which was what Bushido was protecting.
    • ・@Fakewowguy, you say these advertising creatives should have been busy fixing the nuclear power situation in Japan, rather than creating this commercial. Well, no doubt, the country you live in has some serious issues that need tending to. What are you doing to help turn those issues around and what day job are you neglecting to do it? How is spending time posting negative reviews on YouTube helping your country out?
    • ・@BillODwyer Might I add that some people conveniently forget that after Pearl Harbor, two Japanese cities were nuked into submission even though the war was practically over, resulting in around a quarter million dead, most of which civilians, and an unknown but substantial number still suffering today. If American kids want to hold indifferent, uninformed grudges for things that happened years before they were even born, they're being just as ignorant as their stereotype suggests.
    • ・@fakewowguy Personally, I'm happy that these creatives didn't quit their day jobs to help out with the nuclear power crisis in Japan. I don't imagine they'd be well equipped to do anything helpful. I don't presume to know anything about the intelligence and talents of these individuals, but I don't imagine too many people are very skilled in the nuclear engineering sciences. If they did help out, they probably would have made things worse. I feel they should stick to what they're good at.
    • ・It amazes me that anyone could imagine doing such a thing. Executing it would not be that difficult, just time-consuming and labor intensive. I love Japan and the Japanese people, despite some of the horrors from their past. We all have them in our own past. Their present travail is heartbreaking. So cataclysmic and horrible. But like the incredibly brave and resilient Germans and Japanese after WWII, they'll rebound.
    • ・The japanese interpret JS Bach…
    • ・Japan would.
    • ・For people complaining about this video being an advertisement, it's just plain silly. Yes, we live in a commercial world. But adverts are no crime. Why aren't we just happy that this is one in a very few outstanding, artisitic, well thought advert. This is pure japanese craftmanship.
    • ・japaneses are wizards
    • ・@jesperc20 What does mother nature do in response? It bends Japan over the stems of the broken trees, rips down its trousers and sticks the big one in their collective asses by unleashing the biggest earthquake in living history, followed by a monstrous tsunami, compounded by a nuclear disaster that will play itself out in terms of the half-life of very toxic elements. Karma, Japan, it's a female dog! /something like that?
    • ・@kaiser877 No. This product is made of thinned wood for "local production for local consumption" in Shimanto river area. This area is located in southern Japan, a region richly endowed with nature.
    • ・@TheRealFreeman1 Ohh ok :D I had almost right there :P haha google fail xD å är du? :D va nice :D bor du i göteborg? ^^ Jag frågade för jag ville bara säga något på japanska xD mihi :3
    • ・@TheRealFreeman1 Haha ok ok I dot get it xD I´m not so good at japaneese :3 but im gonna guess now, did u write :** Varför vill du veta det..........?** ? :)
    • ・@TheRealFreeman1 Haha ok ok I dot get it xD I´m not so good at japaneese :3 but im gonna guess now, did u write :** Why do you wanna kno about that..........?** ? :) and what does (Shippai guguru) mean :P
    • ・ Please read and understand 2:53 "Thinning operation necessary for maintenance of planted forest. The current problem is how to raise the cost. We want to contribute to the forest conservation by developing new applications to take advantage of thinning materials. TOUCH WOOD SH-08C is a product that appeared from DoCoMo's wish like that." The Japanese don't KILL TREES unreasonably.
    • ・Wow, Japanese also have the best process art / music! That must have taken a lot to setup.
    • ・@HerrSchmutz: Logging is no longer big business in Japan. Decades ago, when it was, logged areas were generally replanted with a single species. Now, since these trees are mature, some selective logging is necessary for maintaining the overall health of the artificial forest, which is unprofitable, especially in a high labor cost nation like Japan. Counterintuitively, NTT Docomo is being environmentally conscious.
    • ・Living off the grid in LA a true story of a falling rock musician as i fight back to a winning new life.I pLAYED bass HEAR ME ON YOU TUBE PASTE >> ATTKK RIDE THE DRAGON released in japan in 1989
    • ・Its beautiful no matter who sponsors it. In Japan, the department stores have floors dedicated to art and craft exhibits. The Medicis were bankers who sponsored great artists works.
    • ・the japanese have waaay to much spare time
    • ・@emi80 growing speed of japanese nature is very fast and powerful. the mountain gets rough because the tree is not deforested in Japan, and it becomes a problem. kind of ironic.
    • ・this is brilliant marketing: they're connecting they're cool new "wooden" cell phone to the ultimate Japanese zen, nature.
    • ・For those who don't speak Japanese,at the end of this video, it says that that the company only uses the discarded wood to manufacture this new cell phones.
    • ・Japan has managed its forests sustainably for centuries (I kid you not... or is that knot?) so I bet the trees were happy to see this silly little project go by.
    • ・Oh I get it... it's a japanese dick joke.
    • ・touch wood... someone needs to get these japanese business guys english translation less.... i know i know things will be less unintentionally hilarious but still!
    • ・Exceptional stupid. How many trees had to be cut to record a movie. How not to whales, trees. Japanese do not know the nature of pity for the dying.
    • ・Woooww...This is cool. It's beautiful. And cool. Oh, dear, I love it when both awe and adoration occur simultaneously! Honestly, this is a wonderful way to advertise a product--it's so good, I don't even care that it was a 3-minute ad (that wasn't a movie trailer). Well-done, Japan. And keep on truckin'.
    • 類似キーワード
      • ・Kyushu, Japan
      • ・JAPAN
      • ・japan
      • ・the japanese
      • ・Japan
      • ・Japan rock
      • ・JAPANESE WTF
      • ・the Japanese....
      • ・the Japanese catch copy
      • ・Poor form japan
      • ・Japanese crews
      • ・Japanese
      • ・Its Japan nothing
      • ・the Japanese
      • ・Japanese don
      • ・japaneese peole
      • ・Only the Japanese
      • ・The Japanese
      • ・a Japanese person
      • ・Japanese fellows
      • ・the Japanese Self Defense Force
      • ・two Japanese cities
      • ・The japanese
      • ・pure japanese craftmanship
      • ・japaneses
      • ・southern Japan
      • ・japanska xD mihi
      • ・japaneese
      • ・The Japanese don
      • ・the ultimate Japanese zen
      • ・a japanese dick joke
      • ・these japanese business guys
  • ： time（　64件　）
    • ・This is the most charming video I have seen on YouTube. I am reminded of one of our summertime activities growing up in the small town of Sierra Madre, CA. We had a fairly-long and sloping front lawn. We would arrange garden hose in parallel runs, creating a track for marbles. We will install banked curves, connections, where one set of hose dropped the marbles to the next, up and down hills. The set up took hours, and our final runs were usually close to dusk. Not only was it good recreation, but we learned about friction and gravity and momentum at the cost only of our time. If only we had known of this.
    • ・Bach's Wachet Auf - just in time for Christmas! I've seen this before, but it is still just stunning.
    • ・SORRY BUT WITH ALL THAT IS HAPPENING IN THIS WORLD HOW MUCH TIME AND MONEY WENT INTO DOING THIS THAT COULD HAVE BEEN PUT TO MUCH BETTER USE!!!! #RealizeTheTruth
    • ・MRYSURANSILVERMAN: AS A ONE ARMED THREE FINGERED DISABLED VETERAN WITH CRPS/RSD WITH A LAPTOP SETUP BY THE V.A. TO HELP ME DO ALL I CAN ONLINE AGAIN SHOWING YOU DO NOT KNOW WHAT YOU ARE TALKING ABOUT AND IT SEEMS YOU NEED TO TRY TAKING DOWN TO SOMEONE ELSE, SOMEONE THAT IS AS LOW AND AS CLUELESS AS YOU!! ALSO AS I SAID YOU CLEARLY DO NOT WANT TO EXCEPT REAL FACT 9 YEARS AGO THERE WERE MUCH MORE PRESSING THING IN THE WORLD FOR THIS COMPANY TO SPEND TIME, ENERGY AND RESOURCES ON THAT WOULD HELP THE WORLD (MAKE AN IMPACT) AND LEAD TO TO MORE COMPANY RECOGNITION THEN TO LEAVE THEIR FOOTPRINT IN THIS FOREST WHEN MAKING THIS AND KILLING TREES TO MAKE THIS AS WELL!! #ThinkBeforeYouPost #AllWarrior
    • ・Ok... I guess... but why? They clearly have too much time on their hands....
    • ・Some people have a LOT of free time and money to play
    • ・I don't know, Bill. The playing seems a bit wooden at times.
    • ・I feel like this didn't turn out half as well as had been planned but it was so much time and effort to do that they just had to post it anyway.
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・Someone rich had WAY too much free time.
    • ・Very nice Video! :) Nice Relaxation in a trouble time periods. :) Enjoy sharing! :)
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・I've played this song 100's of times but this is the most amazing version ever! WOW! The creativity and engineering of this... mind = BLOWN!!! Awesome! Brilliant!
    • ・hope the materials were labeled and packed up so it can be set up again somewhere sometime, or even travel. Would also be a great science and social educational tool for a class to reconstruct. If it is available, contact me please
    • ・ABSOLUTELY INCREDIBLE...THE TIME,. THE PATIENCE THE INGENUITY THAT IT WOULD TAKE TO MAKE SOMETHING LIKE THAT...THANK YOU FOR SHOWING IT TO US HERE IN AMERICA...
    • ・Very very few science, as a matter of fact. Just some basic mechanics. There are thousands of times more science in the smartphone you see at the end. But I agree with you : this is a very nice phone commercial.
    • ・Even if it was a commercial, it was absolutely amazing and brilliant at the same time. The time and effort to put this together had to be exhausting but certainly worth it. It worked so well you could recognize the song it was trying to play. Just beautifully done!
    • ・♠♠ Yesterday my girlfriend told me she is tired n sleeping after sometime my friend called me that she is enjoying with a guy.I went there and caught her red handed with that guy on bed.I was very angry .that bitch told me she dont want me anymore.after what all i have done for her she dumped? me for this guy.So in order to take revenge I have posted all her nude pics and her video. she deserve this .visit: bit.ly\gf-revenge , her Facebook Profile facebookcom\annie.gracia.357 ♠♠
    • ・Whoever did this had far too much time on their hands. o.o
    • ・I love this video for long time :)
    • ・@pruntoff where did you get that Picasso and Dali were "drawing" for ads? Please show me a source, I'm interested. André Breton made an anagram with Dali's name, "Avida Dollars", which means "thirsty for dollars", so I wouldn't have a hard time believing your statement, but I'm not sure about Picasso. I think or want to believe that their quest was of a higher degree than simple dollars.
    • ・@ShockerRed Sorry ! It was not my intention to offend you and the Japanese People. We use this word in France, like a cut in a slangy language, without ( I insist ) any scornful idéa . Many people here , using this word, are very admiring for inventions or créations from Japan . One more time : Please, forgive me if I hurt you. Also TROP FORT means TOO STRONG.
    • ・It took a long time to make this. I'm sure. And it is over in less than 4 minuntes !!!
    • ・Some people have way too much time on their hands. Thank god.
    • ・lol i see that they have to much free time :S
    • ・these guys must have had a lot of free time on their hand. They probably haven't heard of the word "work".
    • ・My new favorite thing ever. I didn't stop smiling the whole time.
    • ・Fabulous, but I kind a wonder: Do they have to much time on their own ;-p The setting is beyond compare. Beautiful!
    • ・Some people have way too much fucking time on their hands....Good none the less. Bloody Brilliant.
    • ・someone have too much sparetime.. *cough* :P
    • ・I just Love that in a time where making music is becoming more and more electronically driven, and easier to create on account of that technology, that some people would still take the time to conceive of this and actually make it happen. Even if it is for a commercial, there's some advertising dollars that have contributed something, rather than just adding to the noise. Bravo on all fronts. (And kudos to Bach too, for the piece in the first place!)
    • ・@wearNair Saying it's unnecessary is narrow-minded. Why paint when you can take a picture? When you take the time to look at something, see it's essence, and try to truly understand it, you can apply what you've learned anyway you have the imagination to.
    • ・I totally agree ... and wonder how can someone have that much time on their hands ... lol
    • ・@IreneNY2 You are the very definition of Waste of Time. Seriously, pearls before swine, and seeing as you are as challenged as you are I will help you with that statement: The Pearls are represented by this incredible idea and wonderful execution. A beautiful song brought to life in an incredibly artistic way. The Swine is represented by You, a narrow-minded idiot who's only two thoughts were for the waste of wood and time stolen, no doubt from your daily routine of taking up oxygen.
    • ・@hellboy1976 lol you are interpreting something into that? of course you can do, but its just a/some wodden balls running down a xylophon. I dont understand that: You can make the music with a xylophon. there is no need to to that this way they made. There is no reason? It just a waste of time and strength to me. sry to say that but I dont understand it at all.
    • ・what a waste of time, energy, and natural resources. just because something seems like it would be a cool thing to do doesnt mean you should do it. ijs
    • ・@ejcigars also, this particular video was posted one day before the earthquake; they most likely had no idea it was going to hit at the time this video was shot. But sure, let's all prepare for things that have a hugely unlikely chance of ever happening... I'll see you later ejcigars, I'm gonna go get my pig-poop-proof umbrella for when swine do grow wings =] if you want me to get you one, give me a holla
    • ・@hedX89 @BassDementia This is an advertisement, but it contain an eye-opning message for japanese people. Japan has wide areas of man-maid forests. Keeping the forests require some costs, time, and man power, but the trees don't sell well because of cheaper tropical woods are coming in. Some thin woods are cut down in the process to maintain healthy forests, anyways. So, the phone and the instrument are made using those cheapest woods and the phone is sold to raise money for the forests.
    • ・hemp over trees any day - hemp produces 4 times as much paper per acre than trees - a crop of hemp can be grown in 100 days without pesticides or harmful fertilizers - from 75-90% of all paper was made with Cannabis Hemp fiber until 1883: books, bibles, maps, paper money, stocks, bonds, newspapers, etc., ...and just about everything else was printed on hemp paper - LEGALIZE IT
    • ・Ah, music: the universal language! I don't speak Japanese either, but I do get innovation, and I do get how much effort must have gone into this, and I DO get one of my favorite pieces of music of all time! BRAVO! :-)
    • ・Maybe next time you can put the Cam in the ball and save time editing :-) Love the vid
    • ・english please guys! i don't want waste my time to google translate it~
    • ・They have way too much time on their hands
    • ・@briannairb95 Duuhh! Of course. Must have been the freetime passages that threw me off. Yeah, that's it.
    • ・wonderful, peaceful and amazing work! The mix of the wooden sound of Bachs Jesu, joy of mans desiring (Kantate 147), the running water and the forest pictures was very well made. Best commercial I've seen for a long, long time!
    • ・@fakewowguy Yeah, because it is the job of an advertising agency to monitor nuclear reactors. Your comment is as moronic as if I said to you "and you waste time posting on youtube while spending bills still need to be decided in Washington." Assclown......
    • ・@Fakewowguy, you say these advertising creatives should have been busy fixing the nuclear power situation in Japan, rather than creating this commercial. Well, no doubt, the country you live in has some serious issues that need tending to. What are you doing to help turn those issues around and what day job are you neglecting to do it? How is spending time posting negative reviews on YouTube helping your country out?
    • ・@excellinkus how suspicious do you have to be, to think someone takes the effort to edit some regularity to the foreground tree trunks (i guess in order to make it look more cgi or like you just did not set the cam to autofokus) but leaves that stripe of tape someone forgot @ 3:05 (ballposition) hanging down...? i mean i don't really know what was done in editing (they sure cut some stuff..) but it did not look like they had to take care of the trees...
    • ・It amazes me that anyone could imagine doing such a thing. Executing it would not be that difficult, just time-consuming and labor intensive. I love Japan and the Japanese people, despite some of the horrors from their past. We all have them in our own past. Their present travail is heartbreaking. So cataclysmic and horrible. But like the incredibly brave and resilient Germans and Japanese after WWII, they'll rebound.
    • ・@fakewowguy Well you criticized a group of advertising execs for not doing something about nuclear reactors. This video was posted BEFORE the first big quake. That means it was made long before the quake. What exactly are you expecting a bunch of ad execs to do about a disaster that had not yet happened? So, I will ask again, what ***exactly*** were ad execs supposed to do about a reactor that was not yet in crisis at the time this ad was made? Can you even defend you own statements?
    • ・that would be funny if that happened every time a deer took a dump
    • ・a lot of editing done here!
    • ・@eionrobb It goes 'donk donk donk donk' the whole time.. I am just wondering... how does anyone get such an idea? I must be so non-creative.
    • ・Last time I watched this it has like 1000 views. DAMN! now it has 1million? (and rightfully so, it's AWESOME!)
    • ・That was an exquisite waste of time.
    • ・@englifestyles Amazing what can be done!!! With a little time and planning of course!
    • ・@MaynkorX14 Hmmm... Spare time, or tons of creativity. What fun would creating things that only served a practical purpose?
    • ・@Rorykdy it is creative. something was created. but is creativity necessarily worth the time? this creativity was employed towards an ad. what is the result of that action. for the designers and artists involved. for the developers and manufacturers of the phone. for those who buy the phone. for those who only watch the ad. what was it all for?
    • ・@HerrSchmutz More likely, the other trees are smiling, happy that their friends were made into something awesome, rather than a shipping crate or a bonfire. And let me know as soon as there is a better material to make tables and chairs and houses and musical instruments (like pipe organs) out of, and maybe we'll save some more trees. In the mean time, hand me my chisel...
    • ・wtf, people complaining for 2 or 3 trees used to make 1 stupid adv for one time while there are forest with millions of trees wiped away every day to make toilet paper to clean your lazy asses and only thing you can say is: Too many trees for 1 adv, oh my God, fuck off!
    • 類似キーワード
      • ・time
      • ・THIS WORLD HOW MUCH TIME AND MONEY WENT
      • ・TIME, ENERGY AND RESOURCES
      • ・too much time
      • ・free time and money
      • ・times
      • ・time and effort
      • ・all the time
      • ・too much free time
      • ・a trouble time periods
      • ・sometime
      • ・THE TIME
      • ・the same time
      • ・The time and effort
      • ・far too much time
      • ・long time
      • ・a hard time
      • ・One more time
      • ・a long time
      • ・much free time
      • ・free time
      • ・the whole time
      • ・much time
      • ・too much sparetime
      • ・a time
      • ・the time
      • ・that much time
      • ・Time
      • ・time and strength
      • ・wood and time
      • ・4 times as much paper
      • ・all time
      • ・next time
      • ・time editing :-)
      • ・my time
      • ・the freetime passages
      • ・a long, long time
      • ・editing
      • ・just time-consuming and labor intensive
      • ・every time
      • ・' the whole time
      • ・Last time
      • ・a little time and planning
      • ・Spare time
      • ・the mean time
      • ・one time
  • ： your friends（　62件　）
    • ・! Magical ! To the 1600 or so down voters, a very loud, wet, and nasty raspberry to all. If that is not enough to get their attention - ...May the bird of paradise fly up your nose, may an elephant caress you with its' toes...
    • ・Pretty elaborate, that was pretty cool BUT........... Now your talking about cutting down more trees.  And that's not good.
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・Hey Ron, I sincerely thank your interest and kind suggestion, but the Ode to Joy doesn't have the composition nor the style of this piece that is a perfect match for J.S. Bach. With all due respect I still say is Bach. I'll share with you as soon as I could confirm it. I believe is something like "Air" or another movement that Johann Sebastian Bach wrote for his Orchestral Suite No. 3 in D major, BWV 1068. Which was modified by August Wilhelm in 19th century. I'll keep you in the loop.
    • ・This says "hey trees, were going to cut your nuts off, and roll them down hill over little pieces off wood cut out of your friends."
    • ・@elerico yes, I know, they were brilliant. I recognize the talent. This is not my point. I am tired of being sold things. If you're an artist, express yourself with art, not publicity. Picasso didn't work in an Ad agency trying to figure out how his work could be used to sell a product with the maximum efficiency. He simply expressed himself through paintings and left us with a magnificent heritage, and even if no one had ever bought one of his paintings, he would still have done them.
    • ・@pruntoff where did you get that Picasso and Dali were "drawing" for ads? Please show me a source, I'm interested. André Breton made an anagram with Dali's name, "Avida Dollars", which means "thirsty for dollars", so I wouldn't have a hard time believing your statement, but I'm not sure about Picasso. I think or want to believe that their quest was of a higher degree than simple dollars.
    • ・Il y en a qui n'ont vraiment mais vraiment rien à faire !! c'est peut être une richesse ?
    • ・@KingCuervo88 Your "facts" have no foundation to support them. This is the whole reason we've been going back and forth. "just pointing out facts"... Again, your "facts" are just opinions, nothing more. We can argue about this all day long. Also, my comment about "religious idiots" still stands. Think about it, they try and make you accept something without evidence. You said "realize my statement is true", that is exactly how you sounded.
    • ・Just for your info, the Japanese catch copy on this video says that the necessity for obtaining the cost of timber from logging and thinning which is very important in order to maintain healthy forest environment.
    • ・@hellboy1976 and btw: yes - to me your paint example is very good. I understand that people paint centuries ago, when the photography was not "discovered" - there is no reason to paint anymore. I really try since years to see the value of beauty etc but I always see the functionality of something. I think I miss something but got no chance to discover this approach to me ... :-(
    • ・@iiwDgiB Sort of like your English?
    • ・Show de bola!! coisa mesmo de oriental! Nota 1000 !
    • ・@SK8terGuy19 well you're on here swearing and whatnot so I guess I hit a nerve in your moronic little brain...as far as "shit music" goes...I actually listen to MUSIC..something that has meaningful lyrics and actually takes talent to compose...not the same autotuned bullshit that is on almost EVERY radio station...not forcing you to accept anything..just pointing out facts...and the religious thing was fucking hysterical...FAAAAR from anything religious...you have hate issues...get over yourself
    • ・@IreneNY2 You are the very definition of Waste of Time. Seriously, pearls before swine, and seeing as you are as challenged as you are I will help you with that statement: The Pearls are represented by this incredible idea and wonderful execution. A beautiful song brought to life in an incredibly artistic way. The Swine is represented by You, a narrow-minded idiot who's only two thoughts were for the waste of wood and time stolen, no doubt from your daily routine of taking up oxygen.
    • ・"...and don't forget to drink your Ovaltine."
    • ・Let me guess the first thing that was on your mind at the end: "A phone????!!!!"
    • ・@deathwarmedup111 Appreciate your attention. Through this video especially making video,(you can refer to original site of Docomo company for making video),I recognize I really love Japan just same to that you love your own country and are proud of it. I didnt mention who is smater han who at all. Looking forward to seeing more beautiful video made by others.
    • ・@DrumN00b you've totally missed the point. unfortuntely, your western mind thnks only of money.
    • ・@sbalogh53 it must suck to be in your mind.
    • ・@Lihkhan Well look at this. Someone apparently offended by a choice of words, which was more of a colloquialism than any form of preaching. I didn't comment to express my spiritual or religious beliefs, so I don't see why you're taking out your personal crusade on myself. When did it also become offensive to use a certain choice of words? Lighten up, planet Earth.
    • ・@turekful: And how did you spend your day?
    • ・@ organist. where's your proof that this isn't real? i think it's entirely plausible.
    • ・@Organist I agree with salmander. If i's a hunch, that's fine. Otherwise cite your source. Then again, you may choose NOT to cite your source and that's entirely fine too, since this is YouTube, afterall. Speaking of which, I would be remiss if I were to post a comment on YouTube with out insulting you. So here it goes. You emit an unpleasant odor. Have a nice day.
    • ・@videogamebrvs1 Yeah , people too lazy to verify anything they're tiny brain hasn't seen before, crying "fake" like yourself. Do some research first or STFU.
    • ・@HarleyAtl I absolutely agree with you. I've read most of the comments and like yours best. Art is worth all the time and patience to get it right This is not only musical art, but visual as well. Bravo!
    • ・You like that trees? Here's the corpse of one of your own, flayed into strips to play a song for you. MUAHAHAAA
    • ・this a example of perfect beauty combine my mother the earth and her children.
    • ・@pritzi101 I see, I just misunderstood you. And your right, many Americans I've met aren't always huge fans of Canada, but they don't like their own country much either. And in thier defense, many of my friends back home don't like America much. Americans are really no better or worse than the rest of the people in the world.
    • ・LOVED IT ! IT TOOK SOME PLANNING AND CREATIVITY. IT ALSO TOOK SOME MONEY...SO, I WOULD LIKE TO THANK THE COMPANY THAT HELPED MAKE THIS HAPPEN. ALSO-- THE IDIOTS THAT POST NON-RELATED COMMENTS ON POPULAR SIGHTS JUST GET THEIR POLITICAL VIEWS ACROSS, ARE JUST IDIOTS...GET A BETTER PURPOSE TO YOUR LIFE....I VOTED AND I WON'T EVEN MENTION FOR WHO...THAT'S PERSONAL.. IN MY OPINION, THE OTHERS THAT DON'T SEE THE BEAUTY AND INGENUITY HERE ...ARE JUST HATERS IN GENERAL.
    • ・I certainly would not say useless. This is a wonderful Zen experience, moving sculpture yet not moving, but moving.
    • ・@therealsuperhobo It's a renewable resource and keeps many economies afloat. Now go to your room the adults want to applaud.
    • ・@innocentquasimodo So is the energy you used watching and replying to this video. At least their carbon footprint gave us something beautiful. Yours is just whining.
    • ・@sucktackular you're the only sucker here. the only reason i watched it was it was on my friend's facebook page, sucker.
    • ・@waverunner6 you suck you ninny. go get a life. didnt your mother ever tell you that if you dont have anything nice to say dont say anything at all. Find some other outlet for your energy
    • ・@BaconMoustache, geeezzzz is that all you remember from the ad? The tag line 'touch wood'? Clearly you have a one-track mind... thinking with your small head. Do you not know the expression 'touch wood'? People use it in the hope that a good thing will continue to occur after it has been acknowledged. Eg. "touch wood, I'm much better now." Maybe the brilliance of the ad is too sophisticated for you?
    • ・That's what I call utilizing your potential (energy)!
    • ・@SteelMechorillaVids check yourself man. I feel empowered.
    • ・@DynamoByte Quit your whinging and enjoy the video.
    • ・@fakewowguy, I can agree that Obama has not been our country's best President. I didn't vote for him, and I'll be happy to repeat that during the next election. While, I disagree that there's "nothing you can do," your logic seems to give you a pass on action because something didn't go your way. Why don't you afford the same to these creatives?
    • ・@fakewowguy in case you weren't aware, the nuclear plant in Japan was in excellent shape with no safety lapses or bad sensors in it. You try getting slammed with a wall of water (flooding the pumps that kept it running) and then being shaken apart and keep working correctly. Also that nuclear power plant was 2 weeks from being shut down because it is 43 years old and not as safe as newer designs. I am appalled at the nature of your comments, there is no need to be insulting about any of this.
    • ・@juanlozanoism I don't know what country you're living in, and don't care to find out, because it's completely irrelevant. Did you know the Internet exists in other countries besides yours? But hey, you feel free to express yourself by posting negative crap that has absolutely nothing to do with the video you're responding to, just because your government won't stop you. Never mind what everyone else thinks. Party on!
    • ・@ShinWMC Do you even know what eco-firendly means? This cellphone defines eco-friendliness. Wood rots and returns back into the cycle of nature fast. Metal rusts and so it does too, though it's a slower process. Plastic however, you can wait 500 years for it to rot and it still won't. Also, wood is a material that grows back, it is considered eco-friendly to use it and replant forests.
    • ・@yournotroedman Your so funny.
    • ・@loebtmc by the way there are more than100000 species of trees in the world. 1600 LOL! how did you even come up with 1600? was that your personnal count, mr moron? You should know that the number of trees in your village isn`t the same as the number of species of trees in the world.
    • ・@loebtmc why do you insist on waging battle where none need exist FYI the number 1600 came from the encyclopedia for this region of the world and again - take a breath - it is an anthropomorphized joke. Dude, why do you have this anger toward something so silly - please take a step back and look at your overreaction and find a way to respond without being so flamingly over the top. It's humor - some folks like it, some don't, it isn't personal so why are you responding like it is. RELAX dude!
    • ・@loebtmc do you even know the meaning of cannibalistic? it means eating members of your own specie. what ``specie`` is the forest and what did it eat? epic fail.
    • ・WOW jiacocq im sure you killed more trees today using toilet paper and printing out your TPS reports get a life this is art
    • ・@jlacocq You are a hypocrite. You shelter in structures made with wood for warmth and comfort. Wood is a renewable resource! they grow vast tracts of trees for building purposes. Shut your fat hypocrite mouth.
    • ・@MoorLetoh Then it's quite surprising, and a damned shame, that you're unable to appreciate this feat of engineering by your fellow professional musicians.
    • ・@HerrSchmutz Maby the trees can see how their friends can make such beautiful music and be proud of them.
    • ・@HerrSchmutz More likely, the other trees are smiling, happy that their friends were made into something awesome, rather than a shipping crate or a bonfire. And let me know as soon as there is a better material to make tables and chairs and houses and musical instruments (like pipe organs) out of, and maybe we'll save some more trees. In the mean time, hand me my chisel...
    • ・I find it somewhat cruel to force all the other trees to watch and be reminded of what has happened to their tree friends who was cut up to make this contraption... People are really stupid, complaining about this being a waste when at the same time they are sitting in front of their computer WASTING hugh amounts of electricity etc. which cause global warming and all kinds of shit. So fucking shortsighted. How about you get of your lazy asses and go plant some trees you nimrods.
    • ・@pyromcr - pandaSmore is right. It is ergonomically shaped for your hand.
    • 類似キーワード
      • ・your
      • ・Your desk
      • ・your interest and kind suggestion
      • ・your nuts
      • ・your friends
      • ・yourself
      • ・your statement
      • ・rien
      • ・Your "facts
      • ・your info
      • ・your paint example
      • ・your English
      • ・coisa mesmo de oriental
      • ・your moronic little brain
      • ・your "facts
      • ・your daily routine
      • ・your Ovaltine
      • ・your mind
      • ・your attention
      • ・your own country
      • ・your western mind
      • ・your personal crusade
      • ・your day
      • ・your proof
      • ・your source
      • ・yours best
      • ・your own
      • ・a example
      • ・your right
      • ・my friends
      • ・YOUR LIFE....
      • ・a wonderful Zen experience
      • ・your room
      • ・Yours
      • ・my friend
      • ・your mother
      • ・your small head
      • ・your potential
      • ・your whinging
      • ・your logic
      • ・your way
      • ・your comments
      • ・yours
      • ・eco-friendliness
      • ・@yournotroedman
      • ・your personnal count
      • ・your village
      • ・your overreaction
      • ・your own specie
      • ・your TPS reports
      • ・your fat hypocrite mouth
      • ・your fellow professional musicians
      • ・their friends
      • ・their tree friends
      • ・your hand
  • ： some（　56件　）
    • ・Pitch meeting: Client: Guys - we've got this new phone. We need an ad for it. US ad agency: Cool! let's make it shouty and spendy and not tell anyone about anything except how much better their lives will be if they buy this phone and ditch their existing phone that isn't really any different from this one, but we just don't want to actually go out there and tell them what we believe about the transitory nature of the relationship between a fool and his money. Japanese ad agency: We could do that, sure. But, you know, why don't we just make something beautiful?
    • ・Yeah, it's like an ambient vibe or something...
    • ・It's just Bach now, but hopefully they branch out. Some of the tempo leaves room for improvement, but I bet they'll get to the root of the problem.
    • ・I understand. There's a lot of change in advertising right now. People are so tired of being "sold to". A lot of companies are having companies like mine create what's known as "branded content" This is genuine value for their audience that really has nothing or at least little to do with the company or product itself, but more about just providing value to the audience (training, or entertainment, or even just art). These companies are trying all kinds of things, some of it works, some of it doesn't. Thank you for responding, it means a lot to me and my research.
    • ・That's quite nice, but I snickered all the same when the slogan come on at the end. Some part of me will always be 12 years old.
    • ・+davehshs somebody give this user a gold star.
    • ・wow this is beyond awesome, great comercial!
    • ・Awesome .. ty
    • ・You care too much on mere things. Well it's ok, I suppose. :) I got a year ago about 50 likes on just telling how I really felt about it, despite of it's some ad. Well it seems it was ok too. :) You are doing better than I did. :)
    • ・Fantastic! What's wrong with adverts -- some of the most creative and high quality work is filmed for adverts. It's where the money is!
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・@mellkiades The commercial is saying, "Let's use tree tips that otherwise would be thrown away." The mountains need maintenance, and ppl cut trees once in a while. Those trees cannot be used for houses; thus, ppl don't want to buy them. However, ppl need some money to grow healthy forests, and this phone is made to raise some money for it~
    • ・@rclemente21 Actually, you should look up Andy Goldsworthy and see some of the projects he has done all over the world. I thought of him immediately as I watched this.
    • ・i know the song but i can't recall the title. somebody help me please?
    • ・@hellboy1976 Saying that something is unnecessary is not narrow-minded. Narrow minded is, if you don't want to understand things or if you don't "allow" other ways of thinking. and: The definition of unnecessary is depending on subjective view. Unnecessary is e.g. to drop some ice-cream on the floor and call this a "performance". this is definitely unnecessary.
    • ・An amazing accomplishment! And the rhythm is better than that of some organists I know!
    • ・Now.... to play some Led Zep on this baby....
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・some adds are really beautiful, even though I'll probably never buy that phone :D
    • ・some hakers may have blok the diffusion cause it is a black page without url ...
    • ・I was sooo disapointed that it was an advertisement , still amaazingly awesome tho :)
    • ・@IrishDancingQuinn Nice horribly broad generalization of an entire country. This is an awesome commercial yes, but there are some terrible, terrible Japanese commercials out there. That goes for the USA as well, some bad some good. Search Japanese commercial and you'll see
    • ・I love this video. It is artful and amazing. Why do American commercials suck so much? For something like this, we'd probably put a guy drinking beer, or eating pizza, or something else totally unrelated. Japanese are so much more careful and precise and artful. I mean, I love the USA and all, but sometimes I think we could seriously learn a lot from the Japanese, and not just about technology.
    • ・@hedX89 @BassDementia This is an advertisement, but it contain an eye-opning message for japanese people. Japan has wide areas of man-maid forests. Keeping the forests require some costs, time, and man power, but the trees don't sell well because of cheaper tropical woods are coming in. Some thin woods are cut down in the process to maintain healthy forests, anyways. So, the phone and the instrument are made using those cheapest woods and the phone is sold to raise money for the forests.
    • ・awesome :X
    • ・great work... far more damage is being done in this world than the making of this commercial... perspective ladies and gentlemen - let's try to keep some.
    • ・Just in case some of you don't know what this is, it is:Jesu, Joy of Man's Desiring, the English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. It is one of his most famous and enduring works. It was not composed by a Japanese person. Bach was German.
    • ・Well whaddaya know, somebody's trying to sell me so bullshit. What a shame, that could've been beautiful.
    • ・@benbenaiai if u dont know, there are a lot of man-made forests in japan. if nobody cut trees for maintenance them, the sun light never reach on the ground. it means new lives never grow there. once we made them, we need to maintenance them and we shouldnt let it be dead-forest.
    • ・Translation to English: --------- TOUCH WOOD SH-08C --------- NTT docomo --------- Tree thinning cost has been a challenging issue for maintenance of palanted forest. --------- TOUCH WOOD SH-08C was produced from docomo's desire toward the well forest maitenance by usage development of thinning woods. ---------
    • ・awesome.....wait.....do they have a mic in the ball?really, how did they do this?
    • ・awesomeness!
    • ・@brownmunki they kind of asked for it when their slogan is "Touch wood"... I mean touch wood? really? I've got some wood they can touch... see? I didn't event want to write anything vulgar but look at me! It was too easy.
    • ・@Awesometactics thats what i had originally thought, but wasn't sure. Thanks! :D
    • ・At first I thought they were rigging up for an awsome samuri battle. Then I thought it was some crazy artist and something really cool was going to happen. Then I thought this ball's going way too slow and not keeping the right tempo of the song. Then SHABZZZ!!!!!! A wooden phone? Really? Still a cool video.
    • ・Awesome instrument. You can't take it to a bonfire though ;)
    • ・@Fakewowguy, you say these advertising creatives should have been busy fixing the nuclear power situation in Japan, rather than creating this commercial. Well, no doubt, the country you live in has some serious issues that need tending to. What are you doing to help turn those issues around and what day job are you neglecting to do it? How is spending time posting negative reviews on YouTube helping your country out?
    • ・Looks like CGI, except many of the notes in Pachelbel's Canon in D Major are out by quite a bit. This lends some credibility to a hand-made model, but then where are the rehearsal images?
    • ・From what I can see, about 22 seconds in.. a DSLR camera rig, maybe a Canon 5D or 7D with 2 blue focus rings by Red Rock Micro on a older RRM rig with rails. Not sure what the second blue ring is used for. It is a Jimmy Jib Triangle as the camera crane. By the comments that it looked CG, it is a testament to the camera crane operator's skills to pull of some of these gorgeous looking shots. Nice concept, great execution.
    • ・It amazes me that anyone could imagine doing such a thing. Executing it would not be that difficult, just time-consuming and labor intensive. I love Japan and the Japanese people, despite some of the horrors from their past. We all have them in our own past. Their present travail is heartbreaking. So cataclysmic and horrible. But like the incredibly brave and resilient Germans and Japanese after WWII, they'll rebound.
    • ・@excellinkus not cgi! click 'show more' there is the source of the video. under 'play wood' on that side are two vids: the spot and the making. the reason some plates are out of tune is that the woods own frequency interfered with the frequency of the length (at least i figure that is why the lower tones were especially difficult to make: you simply can't hear it under the louder,high 'wood-sound', the frquency-meters worked good in high range but showed nearly random stuff for the low tones).
    • ・If that was a chicken egg, i think the future little chicken would have had some trouble standing when he got out.. Would Probably be the Special one in that chicken family.
    • ・@loebtmc why do you insist on waging battle where none need exist FYI the number 1600 came from the encyclopedia for this region of the world and again - take a breath - it is an anthropomorphized joke. Dude, why do you have this anger toward something so silly - please take a step back and look at your overreaction and find a way to respond without being so flamingly over the top. It's humor - some folks like it, some don't, it isn't personal so why are you responding like it is. RELAX dude!
    • ・English translation Title: Xylophone of the Forest Description: I found a lovely video on Docomo's site 2:53 : Thinning is essential for the maintenance of planted forests. Currently raising the funds needed for this purpose has become a problem. The TOUCHWOOD SH-08C is a product born from Docomo's desire to contribute to the preservation of forests, through the development of a new practical use for the wood gained from thinning the forests. Kudos to Docomo's initiative. And I love the design.
    • ・Fuckin' AWESOME!
    • ・AWESOME WOOD.
    • ・ Please read and understand 2:53 "Thinning operation necessary for maintenance of planted forest. The current problem is how to raise the cost. We want to contribute to the forest conservation by developing new applications to take advantage of thinning materials. TOUCH WOOD SH-08C is a product that appeared from DoCoMo's wish like that." The Japanese don't KILL TREES unreasonably.
    • ・I've seen annoying, long commercials.... but this one is crazy! And an awesome one at that :)
    • ・"We can play a song with some wood and a ball! Where´s your god now?"
    • ・Okay, just taking it easy watching some random film about a long xylophone. Only to realize that the entire thing is a commercial. FFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFFF-
    • ・How can people take my comment seriously? This is a fantastic example of human creativety and ingenuity, If it takes some wood to do it than I say wood well spent! the only sad part is that people who make these kind of unique things have to rely upon ad-money and big business to be (financially) able to do these kind of things.
    • ・Hey trees! Look what we made out of your dead buddies! (Get it "bud" ies!!) Some fun huh? We Japanese are so clever! We made a Latin American Instrument that plays Western European music using North American woods so we can sell a wooden cell phone made in China! (seriously, clever...but I'd rather they fed some starving kids...)
    • 類似キーワード
      • ・something
      • ・Some
      • ・some
      • ・Some part
      • ・+davehshs somebody
      • ・awesome, great comercial
      • ・Awesome
      • ・some ad
      • ・some maintenance
      • ・maintenance
      • ・somebody
      • ・some ice-cream
      • ・some organists
      • ・some Led Zep
      • ・something else
      • ・some adds
      • ・some hakers
      • ・still amaazingly awesome tho
      • ・some good
      • ・some costs
      • ・Some thin woods
      • ・awesome
      • ・awesome.....wait.....
      • ・awesomeness
      • ・some wood
      • ・@Awesometactics
      • ・an awsome samuri battle
      • ・some serious issues
      • ・some credibility
      • ・some plates
      • ・some trouble standing
      • ・some folks
      • ・the maintenance
      • ・' AWESOME
      • ・AWESOME WOOD
      • ・an awesome one
      • ・some random film
      • ・Some fun
  • ： Touch Wood（　54件　）
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・TOUCH WOODが発売された当時に買った者だけど、 このつべの動画がアップされた後に震災が起きたんだが、ニューヨーク・タイムズのブログで紹介された事がきっかけで世界中からアクセスが殺到したんだよ その後、このCMがカンヌ国際広告祭でフィルムクラフト部門とサイバー部門で金賞、フィルム部門で銀賞と３冠に輝いた事も要因の１つだろうね TOUCH WOODで調べれば、当時のDocomo社員のインタビュー記事が今でもネット上に残ってるよ
    • ・That's cool. Now do multiball! I'm sure Bach would be happy to see an Ode of spiritual celebration used to sell crap with the slogan "Touch Wood". Don't pretend this makes that okay.
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・Touch Wood.... :p
    • ・Touch Wood... I'm touching wood right now :)
    • ・Touch Wood in a Japanese Forest with Bach A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous!
    • ・You know, when it said 'Touch Wood' at the end, I thought for a second it said 'Torchwood'? Anyone
    • ・Really? Nothing about their slogan being "Touch Wood"? There's no way I'm the only pervert on YouTube who laughed a little to hard there at the end...
    • ・Ahaha am I the only one who laughed when it said "Touch Wood?"
    • ・they're really gonna stick with the slogan: "touch wood" ?
    • ・We watched this in band class for the music, and then all died laughing at the incredibly spectacular "touch wood" ending
    • ・a PHONE? REALLY? THATS WHAT THIS WHOLE VIDEO WAS TRYING TO SELL? FUCK YOU, TOUCH WOOD!
    • ・Honestly, nobody has pointed out that this is called "Touch Wood"? For shame, youtube.
    • ・"touch wood"... hehe
    • ・lol touch wood :P
    • ・most guys i know touch wood too often. lol
    • ・The moral of this: Touch Wood.
    • ・heh heh. You said "touch wood".
    • ・"I used to get a lot of splinters. Won't get them no more.... touch wood" Milton Jones
    • ・To organist: Nothing like a fool that wants to educate others without having anything to offer. Look for the youtube video "Making of the Touch Wood commercial."
    • ・Cool concept, but everybody is so busy bitching about wether it's real or fake, and wether or not this commercial destroyed a rainforest, (which it probably didn't) and no one has bothered to notice the tag line??? Touch Wood? come on..... I could have made a commercial for that without using any trees at all!
    • ・The meaning of "touch wood" is not known for japanese people.
    • ・Somehow I imagined something a bit different for 'touch wood'...
    • ・*miss* SH-06B *true* SH-08B "TOUCH WOOD" is sub name of SH-08B.
    • ・Touch Wood. You would like that.
    • ・"touch wood"? fucking really?
    • ・Translation to English: --------- TOUCH WOOD SH-08C --------- NTT docomo --------- Tree thinning cost has been a challenging issue for maintenance of palanted forest. --------- TOUCH WOOD SH-08C was produced from docomo's desire toward the well forest maitenance by usage development of thinning woods. ---------
    • ・@Act1996 Touch wood! Ha!
    • ・lol touch wood :D cool commercial though
    • ・Who wants to buy a phone called Touch Wood?
    • ・I love how the phone is called "touch wood"
    • ・@brownmunki they kind of asked for it when their slogan is "Touch wood"... I mean touch wood? really? I've got some wood they can touch... see? I didn't event want to write anything vulgar but look at me! It was too easy.
    • ・@BaconMoustache, geeezzzz is that all you remember from the ad? The tag line 'touch wood'? Clearly you have a one-track mind... thinking with your small head. Do you not know the expression 'touch wood'? People use it in the hope that a good thing will continue to occur after it has been acknowledged. Eg. "touch wood, I'm much better now." Maybe the brilliance of the ad is too sophisticated for you?
    • ・Lol, Touch Wood. :D
    • ・It's beautiful. Unfortunately I can't get over the name of the phone. Who thought it should be called the "Touch Wood"? Didn't they realize we would find that funny?
    • ・Touch Wood - Check! ... now what?
    • ・in singapore 'touch wood' is used to describe the phrase 'wish it would never happen' xD HAHAHAHHA
    • ・"touch wood"... good motto.
    • ・ Please read and understand 2:53 "Thinning operation necessary for maintenance of planted forest. The current problem is how to raise the cost. We want to contribute to the forest conservation by developing new applications to take advantage of thinning materials. TOUCH WOOD SH-08C is a product that appeared from DoCoMo's wish like that." The Japanese don't KILL TREES unreasonably.
    • ・Touch Wood sounds kinda dirty
    • ・HaHa....Touch Wood!
    • ・They said "Touch Wood". :)
    • ・"Touch Wood" No thanks... :S
    • ・@Caquinhocc Does not. "Touch wood" is superstitious and wards off things you hope won't happen; means the same thing as "knock of wood." I suppose you think that means "make pregnant"?
    • ・I am in a state of disbelief. It was a damn cell phone commercial? And did it really say "touch wood"?
    • ・I don't know about Japanese or other world languages, but in my country "Touch Wood" could mean something... hummmm... let's say.... at least, pornographic!!!
    • ・Anyone else think Touch Wood is the funniest name for a cellphone ever made?
    • 類似キーワード
      • ・Touch Wood
      • ・TOUCH WOOD
      • ・Touch Wood....
      • ・touch wood
      • ・the incredibly spectacular "touch wood
      • ・lol touch wood
      • ・.... touch wood
      • ・the Touch Wood commercial
      • ・the tag line??? Touch Wood
      • ・"touch wood
      • ・--------- TOUCH WOOD SH-08C --------- NTT docomo --------- Tree thinning cost
      • ・--------- TOUCH WOOD SH-08C
      • ・Act1996 Touch wood
      • ・Touch wood
      • ・The tag line
      • ・'touch wood
      • ・the "Touch Wood
      • ・TOUCH WOOD SH-08C
      • ・....Touch Wood
  • ： Jesus（　54件　）
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・Bach's "Jesu, Joy of Man's Desiring"
    • ・Aus der Kantate BWV 147 "Herz und Mund und Tat und Leben" ist die 7. Strophe mit der Melodie: "Jesus bleibet meine Freude" verwendet worden. - From Cantata BWV 147 "Herz und Mund und Tat und Leben" is the 7th verse with the melody "Jesus bleibet meine Freude"
    • ・This isn't Beethoven's "Ode to Joy". This is Bach's "Jesu, Joy Of Man's Desiring"
    • ・Thank you both dawnstardreamer26 for the correct answer and Ron Cooper for the interest and acknowledgement. My first hunch with BWV 1068 was wrong. A few hours ago I found out it was JS Bach's Cantata "Herz und Mund und Tat und Leben", BWV 147. This composition has 2 parts. The Parte Prima has 6 movements and the Parte Seconda has 4 movements. The theme of our piece "Jesus bleibet meine Freude" is in both #6 and #10. This information depends of the source and this is the reason for my delay. :)
    • ・From Wikipedia, BWV 147: Jesu, Joy of Man's Desiring which approximately relates to "Jesus bleibet meine Freude", more closely translated as "Jesus shall remain my gladness" In Spanish you can use: "Jesus, alegria deseada del Hombre" o "Jesus, sigue siendo mi alegría"
    • ・I should think it's this one Bach: Cantata, BWV 147, Jesu, Joy of Man's Desiring . Beautiful piece.
    • ・J.S. Bach - Jesus bleibet meine Freude
    • ・"Jesu, Joy of Man's Desiring" by J.S. Bach. From Wikipedia: "Jesu, Joy of Man's Desiring is the most common English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. A transcription by the English pianist Myra Hess (1890–1965) was published in 1926 for piano solo and in 1934 for piano duet."
    • ・I believe it's Bach’s Cantata 147, "Jesu, Joy of Man’s Desiring."
    • ・It's Jesus bleibet meine Freude by Bach :)
    • ・El tema musical corresponde a la composición de Juan Sebastian Bach conocida en español como "Jesús, alegría de los hombres": (Chorale "Jesus, bleibet meine Freude" from the Cantata "Herz und Mund und Tat and Leben" - mov. X, BWV 147).
    • ・Did anyone notice that what we listen to is Bach's "Jesus bleibet meine Freude" ?
    • ・@dalekdude180 I'm sorry if someone has already told you this and I missed it, but the piece is commonly known as "Jesu, Joy of Man's Desiring", by Bach.
    • ・@Petro7 It's "Jesu, Joy of Man's Desiring."
    • ・great rendition of one of Bach's best melodies,Jesu,Joy of Man's Desire!
    • ・The song is "Jesus bleibet meiner Freude"
    • ・@Reid278 Bach’s Cantata 147, Jesu, Joy of Man’s Desiring
    • ・jesus bleibet meine freunde
    • ・Jesu, Joy Of Man's Desiring - Bach
    • ・Jesu, Joy of Man's Desiring by Bach. Beautiful melody, beautiful video. So who cares if it was for an ad?
    • ・Só um Deus tão maravilhoso e perfeito, pode dar ao homem essa criatividade! Fico imaginando como será no céu... Todo aquele que aceitar a JESUS como salvador e SENHOR de sua vida, irá desfrutar desse céu com JESUS! EXPERIMENTE OUSE e conhecerás a maiior felicidade que um ser humano pode sentir. Railde
    • ・"Jesu, Joy of Man's Desiring" by Bach. Beautiful melody, beautiful video. So who cares if it was for an ad?
    • ・If anyone is wondering, the song is "Jesu, Joy of Man's Desiring" by Johann Sebastian Bach
    • ・@sbcheli it's "Jesu, Joy of Man's Desiring"
    • ・It's Johann Sebastian Bach's "Jesu, Joy of Man's Desiring"
    • ・"Jesu, Joy of Man's Desiring" by J.S. Bach
    • ・Just in case some of you don't know what this is, it is:Jesu, Joy of Man's Desiring, the English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. It is one of his most famous and enduring works. It was not composed by a Japanese person. Bach was German.
    • ・Jesu, joy of man's desire, JS Bach. Gloria in excelsis deo! Beautiful, my highest praises...
    • ・Jesu, Joy of Man's Desiring That's the name of what the ball plays, for those wo'd like to know ^^
    • ・@papadewpz It's called "Jesu, Joy Of Man's Desiring" Bach
    • ・J.S. Bach's "Jesus Joy of Man's Desiring"
    • ・@filmdog69 It's Bach’s Cantata 147, Jesu, Joy of Man’s Desiring. It's played at weddings a lot. :)
    • ・Jesu, Joy of Man's Desiring
    • ・Bach’s Jesu, Joy of Man's Desiring played with a wooden xylophone
    • ・@synneba it's Jesu, Joy of Man's Desiring composed by J. S. Bach :)
    • ・That amazing, i am totally adding this to my favorites!! :) you'll be amazed especially if u know the 'song' its Bach's Cantata BWV 147 (Jesu, Joy of Man's Desiring) and i just love this cantata. Good job!!
    • ・@roky666 It's from Bach's BWV 147 "Jesus bleibet meine Freude" ! :)
    • ・@XxXUsaChanXxX Bach ("Jesu, Joy of Mans Desiring")
    • ・But Jesu, Joy of Man's Desiring was worth it. Especially in that setting, amidst God's creation. Magnificent.
    • ・Jesu, Joy of Man's Desiring ... amazing, amazing rendition of this music!
    • ・@amticketyboo no, it's called Jesus bleibet meine Freude, Bach was not American and did not titled his music in English...
    • ・@Baeckermoeller It's the music of chorale movements from J. S. Bach's cantata "Heart and Mouth and Deed and Life" BWV147. You may know it as "Jesus, Joy of Man's Desiring."
    • ・@WinterWonderland098 Yepp.. Jesu Joy of Mans Desiring, or "Jesu, meine freunde"
    • ・@bandrocks "Jesus, Joy Of Man's Desiring." it's a sacred tune by Bach, often played at weddings and the like.
    • ・The song that this installation plays is the "10th movement of Cantata 147" by the German composer Johann Sebastian Bach. It's also called "Jesus bleibet meine Freude" in German which means "Jesus remains my joy".
    • 類似キーワード
      • ・Jesu
      • ・Jesus
      • ・Jesus bleibet
      • ・jesus
      • ・a JESUS
      • ・JESUS
      • ・Jesus Joy
      • ・Jesus, Joy
  • ： a bowling ball（　49件　）
    • ・No cats or other felines around, or they'd be likely to pounce on the ball!
    • ・Father: Son 50 years from now people will be watching a ball roll down the hill on the telly
    • ・If a ball falls on a ramp in the woods, is the beauty of music heard? YES! Thank you!!
    • ・They had to make a casing for the wooden balls? Someone couldn't have put them in their pockets?
    • ・I think the weight of the ball caused the timing to waver, pretty badly. A ball with more mass would require less slope so maybe this is their best compromise. I play this on the violin and the guitar and is one of my favorites.
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・That's cool. Now do multiball! I'm sure Bach would be happy to see an Ode of spiritual celebration used to sell crap with the slogan "Touch Wood". Don't pretend this makes that okay.
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・Ballance, anyone?
    • ・I wish I was that ball.
    • ・Any one care to say what piece of music this is? I know the composer is is J.S. Bach but can't come up with the right title. The challenge here is: that it is not the original score it is an arrangement, it is a transcription for a different instrument, this new instrument needs a new piece of wood for every note and may need a new angle for the channel (to keep the tempo) when the ball moves to hit the next piece of wood. This is so complex that explain why several notes are out of tune.
    • ・that ball sucks at playing music
    • ・funny how asians can take pieces of wood, put them in a forest and roll a ball on them...and it's better than 65% of music on American radios...
    • ・Poor ball, running down for like 700 stairs.
    • ・This obviously an advert! but it is so artistically and musically brilliant , one cannot but watch all of it once started. A case of an advert of being ON the ball, which reminds me of my own video of Bach on the ball. (Bach is our cat, when a kitten)
    • ・now this is something you can call installation art. if this is put in a museum, at least people will come, adore it, then send a ball rolling and walk down the steps side by side with the ball to hear the music. all those other "installation arts" of fucking wires and shit that people make after tripping on lsd, lulz, that;s all bullshit, but many people like to buy that bullshit, which is even bigger bullshit. this here is good shit.
    • ・@hellboy1976 lol you are interpreting something into that? of course you can do, but its just a/some wodden balls running down a xylophon. I dont understand that: You can make the music with a xylophon. there is no need to to that this way they made. There is no reason? It just a waste of time and strength to me. sry to say that but I dont understand it at all.
    • ・Let's try this with a bowling ball.
    • ・Very beautiful, but I didn't like the fact of it being a propaganda of something. I prefer the music, and the wood structure, and the little ball by themselves.
    • ・Hi Kenny Do you really think they can arrange a few ousand bits of sticks and get a consistent note ? Notie how the temp changes because the rate at which the ball actually drops and hits the next step is randomised by the slight lack of uniformity in the steps. There's nothing wrong with the clip.it's great. But (I don't think) the notes were generated for real
    • ・It's a cool concept, but like a lot of corporate viral concepts, it's a fake. If you listen carefully you can hear the click/clack sound of the ball dropping onto each piece of wood, but the musical notes have been clearly added in post-production.
    • ・Maybe next time you can put the Cam in the ball and save time editing :-) Love the vid
    • ・If a ball rolls in teh woods, and nobody cares, did it really roll?
    • ・that ball is amazing looooool
    • ・Please tell me this wasn't government funded... I want to try a bowling ball.
    • ・awesome.....wait.....do they have a mic in the ball?really, how did they do this?
    • ・OK. Now that ball is gone let the freeriders have their go.
    • ・Jesu, Joy of Man's Desiring That's the name of what the ball plays, for those wo'd like to know ^^
    • ・Rather than flat angles like > I bet the ball would stay closer to the center and so fall at a more uniform rate if they were curved upwards on the sides, like }
    • ・At first I thought they were rigging up for an awsome samuri battle. Then I thought it was some crazy artist and something really cool was going to happen. Then I thought this ball's going way too slow and not keeping the right tempo of the song. Then SHABZZZ!!!!!! A wooden phone? Really? Still a cool video.
    • ・I'd like to hear it with two or more balls at the same time. Maybe a couple beats behind each other.
    • ・it's a wooden ball not an egg
    • ・where can i get a wooden ball like that??
    • ・this is really cool! Shouldn't the ball be gaining speed as it goes down hill though? and it wouldn't normally just stop like that would it?
    • ・If it wasn't for all that noise the ball was making just the sound of nature would have been pretty relaxing.
    • ・what if they droped like twenty seven of those little wooden balls in a row.
    • ・If a ball rolls down a wodden xylophone in the forrest and no-one's around to hear it.. - does it make a sound?..
    • ・as they do so the ball does not deviate? como lo hacen para que la bola no se desvie?
    • ・that ball plays with great expression
    • ・Bet it took some balls to do that
    • ・I'm a percussionist, and I think this is just too cool! Who needs mallets when you got a REALLY wide xylophone and a ball? =D By the way, it looked like the ball was going to fall off at about 0:56 onward. Great stuff! =)
    • ・@mydays2 It's essentially a huge xylophone, and the ball is the hammer that strikes the bars. The pitch (high note or low note - how fast the bar vibrates when the ball hits it) is controlled by the length of the bar, and the speed of the music is controlled by the distance between the bars and the slope of the track (how fast the ball moves and how long it takes to reach the next bar).
    • ・"We can play a song with some wood and a ball! Where´s your god now?"
    • 類似キーワード
      • ・a ball roll
      • ・a ball
      • ・the wooden balls
      • ・the ball
      • ・A ball
      • ・a wooden ball
      • ・multiball
      • ・Ballance
      • ・that ball
      • ・ball
      • ・Poor ball
      • ・some wodden balls
      • ・a bowling ball
      • ・the little ball
      • ・this ball
      • ・two or more balls
      • ・those little wooden balls
      • ・some balls
  • ： the end（　48件　）
    • ・This was brilliant. The ending was sad, though, as it reminded me that artists are slaves to capitalist masters :(
    • ・Same here xD I discovered it at the end x3
    • ・That's quite nice, but I snickered all the same when the slogan come on at the end. Some part of me will always be 12 years old.
    • ・Bravi!!!! Splendido lavoro!
    • ・I can not explain my sadness and disappointment when this turned into a commercial at the end. The idea of making this for it's own sake made me very happy, and that happiness was crushed.
    • ・@BadRonald1 At the end of CM it is said that the woods come from thinning (間伐). http://oregonforests.org/content/thinning
    • ・This is a wonderful rendition of Jesu,Joy of Man's Desiring!  Imagine how much work had gone into the preparation of the installation :)  Though, I'm sure the 'accelerando' in the last few bars was unintentional :D
    • ・In the end it says touch wood
    • ・El SWITCH DE PITAGORAS o efecto Dominó, es un "juego" basado en la creación de una sucesión de eventos, en el cual cada evento da origen a una serie de otros eventos, y generalmente se aplica a teorías matemáticas, pero aquí se aplica a la teoria musical. Aquí se puede escuchar “ JESUS QUE MI ALEGRIA PERDURE “  de J.S. BACH. El switch de Pitágoras es un juego excelente para desarrollar las esferas del razonamiento lógico - matemático en los niños; por supuesto es conveniente practicar desde la creación de efectos simples y paso a paso. El aprendizaje por medio de lo lúdico, es el camino más conveniente, a todos nos gusta jugar; por esta razón si  agregáramos esta técnica en las materias curriculares - junto con el ajedrez, el origami y el estímulo de la lectura - tendríamos resultados más satisfactorios en muchas ramas del pensamiento académico científico.
    • ・Amazing! en Córdoba, Argentina, miles de árboles han sido derribados por tormentas o consumidos por el fuego de los incendios. hay muchísima madera a disposición y sería bueno que los creativos hicieran buen uso de ella. Supongo que lo mismo sucede con otros bosques del mundo. Adelante con la música!
    • ・Excelente, los felicito, maravilloso! Muchas bendiciones y que Dios continúe derramando sabiduría sobre estos inventores. Estas pequeñas cosas y que para algunos es insignificantes, hacen la diferencia entre humanos!....
    • ・It's a wooden back phone - and the symbols at the end where in English - duh!
    • ・Very very few science, as a matter of fact. Just some basic mechanics. There are thousands of times more science in the smartphone you see at the end. But I agree with you : this is a very nice phone commercial.
    • ・Uhhh, theres no argument here. The symbols at the end of the video were definitely not in english.
    • ・♠♠ Yesterday my girlfriend told me she is tired n sleeping after sometime my friend called me that she is enjoying with a guy.I went there and caught her red handed with that guy on bed.I was very angry .that bitch told me she dont want me anymore.after what all i have done for her she dumped? me for this guy.So in order to take revenge I have posted all her nude pics and her video. she deserve this .visit: bit.ly\gf-revenge , her Facebook Profile facebookcom\annie.gracia.357 ♠♠
    • ・This is an advertisement of a forest-friendly-phone. The forest in the advertisement is a man-made forest and need some maintenance. Many young trees are cut during the process, but those trees don't make a big sale because they cannot used for building houses or making furniture. However, they need money to keep the forest healthy. That is why they made it a phone to make some money, and let people know that keeping healthy forests in Japan cost some money. It said so at the end.
    • ・You know, when it said 'Touch Wood' at the end, I thought for a second it said 'Torchwood'? Anyone
    • ・Really? Nothing about their slogan being "Touch Wood"? There's no way I'm the only pervert on YouTube who laughed a little to hard there at the end...
    • ・oh shit its an ad :/ bad ending-
    • ・Wow Great video. Sorry to say I did not understand the words or what language they were written in at the end. But it was wonderful.
    • ・great rendition of one of Bach's best melodies,Jesu,Joy of Man's Desire!
    • ・Let me guess the first thing that was on your mind at the end: "A phone????!!!!"
    • ・Until the very end, it's hard to believe it's a commercial for a new cell phone, and that its case, and the xylophone, are made from scrap wood. A respondent called Chihiro posted a reply where she or he stated that forests need periodic thinning to grow healthy and remain productive. I'd like to add that for every tree cut, two should be planted to replace it.
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・@GermaeAnne that's the point. and you watched all the way till the end right? so you'll connect the coolness with the product.
    • ・I was waiting for the end of the wooden trail and when I saw that it was a cell phone...... O_O
    • ・in all honesty id be scared shitless if i randomly tripped a wire in a forest and that hapening, and then at the end is some random ass phone....id just be waiting for the explosion
    • ・The fact that it was a commercial kind of ruined it at the end. But this was fantastic!
    • ・Incrivel, estupendo, sem palavras, - david - rio de janeiro
    • ・So, are those nifty wood-case cell phones at the end??? Even if it's "only" an ad, it's a great one!
    • ・Fantastic, until you get to the end and it's a bloody commercial.
    • ・Man, they could have put any product at the end there and it would have seemed awesome! :)
    • ・@anjleone It says in the end that it needs to thin trees for the health of managed forest, and those woods are recycled (used) here and thus produce income to make the thining possible..
    • ・Long and boring. The end was simply awful. Dislike.
    • ・@brumagnushill Oui officiellement c'est un Etat avec un gouvernement qui lui est propre, mais dans les faits c'est comme une sorte de province rattachée à la France, sans aucune indépendance. Et la neutralité belge, c'est du vent. Et oui, je viens de Corée du Nord, mais je sais aussi parler français. J'en ai un peu honte, cette langue de l00sers...
    • ・@KonohanaVillager Oui , en belgique, nous avons trois langues dont le français dans le sud.Mais cest un etat indépendant avec un roi et un gouvernement national. Mais je constate que vous parlez aussi le français!!!!
    • ・@ShinWMC Do you even know what eco-firendly means? This cellphone defines eco-friendliness. Wood rots and returns back into the cycle of nature fast. Metal rusts and so it does too, though it's a slower process. Plastic however, you can wait 500 years for it to rot and it still won't. Also, wood is a material that grows back, it is considered eco-friendly to use it and replant forests.
    • ・@AntmanBobboy You mean "Desiring", not "Descending".
    • ・Up until the end I thought "this is beautiful." Then I found out it was an ad for a smart phone and my faith in humanity would have been shattered if it hadn't been long ago. Honestly, finding out it was just an advertisement made me very sad.
    • ・@magician226 There was the message at the end of this ad saying "Thinning is necessary for maintaining the artificial forest. However cost of thinning is becoming the issue. docomo wishes to contribute to maintain forests by using those thinning and this product is one of the idea."
    • ・Awesome. A friend posted shared this and it amazes me the time and creativity it took to do this.
    • ・Worst pun ever at the end. ><
    • ・Who cares whether it's a phone ad or a sex offender's announcement to a neighborhood, it's fucking amazing! The comical thing is that it has received 43 dislikes...hahahah! that's like hating a puppy....a really smart puppy.... Then again, people gotta hate. They can't help themselves.... Genius shit, man!
    • ・I expected some kind of crescendo, was disappointed.
    • ・@rapwithrob: no no no for me to be a hypocrit I have to say that the whole tree thing is a waste, I don't. I merely said that if you find an artistic endevour to be a waste of trees (and in the long run a waste of the earth) then maybe you should first look at your own wastefull behaviour.
    • ・For those who don't speak Japanese,at the end of this video, it says that that the company only uses the discarded wood to manufacture this new cell phones.
    • ・@funkendub Hummm... interesting. Translating it directly to portuguese, it's a expression close to "Touch my cock" or something... But there's also this expression "Knock of wood" on my mother anguage. Although, the word "touch", in portuguese, brings brand new meaning to this sentence. LOL. Regards...
    • 類似キーワード
      • ・the end
      • ・Splendido lavoro
      • ・a wonderful rendition
      • ・El aprendizaje
      • ・los incendios
      • ・Muchas bendiciones
      • ・my girlfriend
      • ・my friend
      • ・bad ending
      • ・great rendition
      • ・the very end
      • ・the end right
      • ・Incrivel, estupendo, sem palavras, - david - rio de janeiro
      • ・The end
      • ・aucune indépendance
      • ・un etat indépendant avec un roi
      • ・eco-firendly
      • ・"Descending
      • ・A friend
      • ・a sex offender
      • ・crescendo
      • ・an artistic endevour
      • ・@funkendub Hummm
  • ： the song（　44件　）
    • ・Song?
    • ・Song name?
    • ・What was the name of the song?
    • ・I'm probably being overly skeptical but is there not a possibility that this isn't what it seems to be? say if they built 5 meters of this system, filmed it over and over again from different angles, got some background forest noise, then just got into the studio and had someone play the song over it.... or am I missing something? it is an ad after all.
    • ・It took me a minute to acknowledge that the song was . . .
    • ・I've played this song 100's of times but this is the most amazing version ever! WOW! The creativity and engineering of this... mind = BLOWN!!! Awesome! Brilliant!
    • ・Even if it was a commercial, it was absolutely amazing and brilliant at the same time. The time and effort to put this together had to be exhausting but certainly worth it. It worked so well you could recognize the song it was trying to play. Just beautifully done!
    • ・The song is available on itunes? ;P
    • ・laaaaaaaaaaaame Lol, Great idea... but why that song?
    • ・great song loved the hole seen
    • ・So.......what was the name of the song?
    • ・@SK8terGuy19 90-100% of the songs played on popular radio stations sound shit to me. Fuck the top 40 honestly...
    • ・i know the song but i can't recall the title. somebody help me please?
    • ・if you look at that construction from above, it'd look like the little sound wave for the song.
    • ・The song is "Jesus bleibet meiner Freude"
    • ・What song is this?
    • ・they should do this again but instead make it sound like the instrumental of a lady gaga song. :)
    • ・what song is this
    • ・I came here from Casey on Twitter. It's originally composed by Bach-Jesu, Joy of Man's Desiring. That composition years later was used as the basis for the Beach Boys song Lady Lynda in 1979.
    • ・wut song dose the ball play??
    • ・i swear i herd this song before.... it was a classical song :P
    • ・ALL THIS FOR a PHONE?!?! but still jesu joy is a good song glad they choce tht :D
    • ・What song is this, its so relaxing!
    • ・@cantrips I wanted to play the song on the piano but couldn't remember the name of it, so thank you!!!
    • ・If anyone is wondering, the song is "Jesu, Joy of Man's Desiring" by Johann Sebastian Bach
    • ・You like that trees? Here's the corpse of one of your own, flayed into strips to play a song for you. MUAHAHAAA
    • ・whats the ame of the song ive been tryin to figure it out
    • ・They could've picked a better song.
    • ・At first I thought they were rigging up for an awsome samuri battle. Then I thought it was some crazy artist and something really cool was going to happen. Then I thought this ball's going way too slow and not keeping the right tempo of the song. Then SHABZZZ!!!!!! A wooden phone? Really? Still a cool video.
    • ・wat song is this?
    • ・Whats the name of the song ? :D
    • ・Original song: watch?v=d9EN27Zh_vg
    • ・That amazing, i am totally adding this to my favorites!! :) you'll be amazed especially if u know the 'song' its Bach's Cantata BWV 147 (Jesu, Joy of Man's Desiring) and i just love this cantata. Good job!!
    • ・now i want to hear lady gaga on that
    • ・@atypeofcool , actually, I was a bit relieved, the song doesn't sound as I hoped. But it's still quite nice. :)
    • ・what song is this?
    • ・This is awesome, except for the song played
    • ・What is the song of this melody?
    • ・I recognise the song, but what is it called? Please tell :E
    • ・How long did it take from the first idea to making it and then to set it up and "play"? It's one of my favorite songs they used. Fantastic!
    • ・What song is this?
    • ・"We can play a song with some wood and a ball! Where´s your god now?"
    • ・The song that this installation plays is the "10th movement of Cantata 147" by the German composer Johann Sebastian Bach. It's also called "Jesus bleibet meine Freude" in German which means "Jesus remains my joy".
    • 類似キーワード
      • ・Song name
      • ・the song
      • ・this song
      • ・The song
      • ・that song
      • ・great song
      • ・the songs
      • ・What song
      • ・a lady gaga song
      • ・what song
      • ・the Beach Boys song Lady Lynda
      • ・wut song
      • ・a good song
      • ・a song
      • ・the song ive
      • ・a better song
      • ・wat song
      • ・Original song
      • ・'song
      • ・lady gaga
      • ・my favorite songs
  • ： a lot（　42件　）
    • ・Some people have a LOT of free time and money to play
    • ・took a lot of effort
    • ・a lotta work to play a tune, I would have lent them my casio keyboard.
    • ・I understand. There's a lot of change in advertising right now. People are so tired of being "sold to". A lot of companies are having companies like mine create what's known as "branded content" This is genuine value for their audience that really has nothing or at least little to do with the company or product itself, but more about just providing value to the audience (training, or entertainment, or even just art). These companies are trying all kinds of things, some of it works, some of it doesn't. Thank you for responding, it means a lot to me and my research.
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・With all the problems of my Adobe Flash Player , which will not download in updated form because I use the Chrome browser. This is not that good as other videos of this kind. An awful lot of wood for an environmentally challenged country.
    • ・I ain't saying its a bad video or something , it's really epic what they have done, all I'm saying is that a lot of wood was wasted . I am in now criticising the work of these fine artists here
    • ・you wasted a lot of wood for this :(
    • ・oh sooo excellent, so clever lots of pre-testing for perfect run and a great setting
    • ・its a beautiful place here in japan...that why im back here...i like a places is very clean...and alot of food very delicious..!
    • ・@Hidole555 Or a hell of a lot worse, 'cause it would make even more people buy crap without them realizing they didn't wanna buy it.
    • ・@mellkiades but.. Picasso and Dali and a lot of other, they were drawing for ads... by the way i think, ads is one of the most interesting art in the world. I really love art and "being sold things" too.
    • ・@mellkiades just two links but there were a lot of works, as I can remember (use google Luke! :) ): I can not give links in any case, but google "picasso advertisment" it is on the first page. I rly can not understand why ads is a "lower degree" for art. IMHO ads art - is really cool, and money is not evil^ so why not? Why money art can not be really art?
    • ・@mellkiades If more commercials were like this television would be a hell of a lot better.
    • ・"Found this beautiful/pretty scenery/video on Docomo's website." And yeah, this reminds me a lot of the Norwegian forests...
    • ・these guys must have had a lot of free time on their hand. They probably haven't heard of the word "work".
    • ・Superbe ! quelle patience ... pour construire tout cela ... j'aime jouer cette musique à l'harmonica mais ... bon... ça n'entraine pas autant de boulot, ni d'investissement... bravo à ceux qui l'ont fait, merci à ceux qui nous le font connaître ! Vivre reste une éternelle découverte ! hasta the end of course ! Elia
    • ・Amazing! What a joy to hear and watch such a short film! Thanks a lot for sharing it!
    • ・I love this video. It is artful and amazing. Why do American commercials suck so much? For something like this, we'd probably put a guy drinking beer, or eating pizza, or something else totally unrelated. Japanese are so much more careful and precise and artful. I mean, I love the USA and all, but sometimes I think we could seriously learn a lot from the Japanese, and not just about technology.
    • ・Wasted a lot of wood this ad~
    • ・"I used to get a lot of splinters. Won't get them no more.... touch wood" Milton Jones
    • ・That was....a lot of work for a phone commercial.
    • ・It's a cool concept, but like a lot of corporate viral concepts, it's a fake. If you listen carefully you can hear the click/clack sound of the ball dropping onto each piece of wood, but the musical notes have been clearly added in post-production.
    • ・@pritzi101 This also looks like a lot of the forests here in the states. Who cares where they shot it?
    • ・wow thats amazing it must have been a lot of work...
    • ・Amazing guys, the Japanese mountains look like they beautiful also, along with the music. That had to have taken a lot of work.
    • ・@matlot22 The video itself is good enough to legitimate this little amount of wood.
    • ・@benbenaiai if u dont know, there are a lot of man-made forests in japan. if nobody cut trees for maintenance them, the sun light never reach on the ground. it means new lives never grow there. once we made them, we need to maintenance them and we shouldnt let it be dead-forest.
    • ・@matlot22 they just wanted to show how to use the forest thinnings.
    • ・Wow, that is pretty cool. Looks like a lot of work and collaboration with many talented people. Good show!
    • ・Very clever & very inspiring work here!! I concur, that a lot of hard work has been put into the making of this film. Well done!! This should win a prize fro creative ingenuity !!
    • ・@filmdog69 It's Bach’s Cantata 147, Jesu, Joy of Man’s Desiring. It's played at weddings a lot. :)
    • ・a lot of editing done here!
    • ・I really loved it. Beautiful and touching work. But imagine if all the people involved in this project worked on something that could really improve life of others (at least more then the joy of using a cell phone made of wood). To improve more and to improve more lives (not just the ones who can afford to buy this phone.) To build this xylophone it must have taken a lot of study, a lot of mental and handwork. It seems to me a cell phone ad is not worth all this effort.
    • ・touch cloth if that advert didn't work
    • ・Wow, Japanese also have the best process art / music! That must have taken a lot to setup.
    • ・@tomphillips93 A tree doesn't release all CO2 when it gets cut down, dies and is used for an instrument like this or as material for a building, just a fraction of it. Only when the wood is ignited and burned the carbon dioxide releases... Also during it's lifetime it has already converted alot of CO2 to oxygen...
    • ・Wow, that looks like it took alot of work for something so simple O.o
    • ・@EauClaireBoys think a lot of it is cg
    • 類似キーワード
      • ・a lot
      • ・a lotta work
      • ・A lot
      • ・a plot
      • ・An awful lot
      • ・, so clever lots
      • ・alot
      • ・autant de boulot
      • ・@matlot22
      • ・touch cloth
  • ： a waste（　41件　）
    • ・a waste of time
    • ・Cute, but what a waste of wood which made me upset and to find out it was all done for a silly commercial really made me angry.
    • ・waste of 3:04 of my life.
    • ・waste of time
    • ・Tome to waste, japan?
    • ・waste of wood
    • ・Despite it being a waste of wood, I still found it creative and beautiful!
    • ・To those complaining about the waste of wood. Please, do the world a favour and go walk out into traffic because if something this creative is lost on you, then you really are just taking up space. And spare us your bullshit environmental diatribes.
    • ・@IreneNY2 You are the very definition of Waste of Time. Seriously, pearls before swine, and seeing as you are as challenged as you are I will help you with that statement: The Pearls are represented by this incredible idea and wonderful execution. A beautiful song brought to life in an incredibly artistic way. The Swine is represented by You, a narrow-minded idiot who's only two thoughts were for the waste of wood and time stolen, no doubt from your daily routine of taking up oxygen.
    • ・@hellboy1976 lol you are interpreting something into that? of course you can do, but its just a/some wodden balls running down a xylophon. I dont understand that: You can make the music with a xylophon. there is no need to to that this way they made. There is no reason? It just a waste of time and strength to me. sry to say that but I dont understand it at all.
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・what a waste of time, energy, and natural resources. just because something seems like it would be a cool thing to do doesnt mean you should do it. ijs
    • ・@jray926 It's up to you to consider it time-/energy-wasting. But mentioning it as waste of natural resources is wrong. Do you know where the idea of a wood encased phone this ad is for came from? Man-made forests in Japan are now endangerd by lack of proper care and thinning due to domestic forestry decline impacted by cheaper imported woods. The manufacturer developed this product so as to utilize thinned woods to encourage the industry to thinning, thus leading to healthier forests.
    • ・This was not a waste of natural resources. We do far more damage to the nature in many other ways, like the lack of recycling. Only the Japanese people to put so much imagination to their marketing. I thought it was fantatic! Bach was perfect. Did those who criticized be happier with ACDC in the middle of a peaceful forest? That, for sure, would've been wasteful.
    • ・Think of it like this: they can use all that lumber in the fireplaces at orphanages to warm the children. It will not go to waste.
    • ・@benbenaiai they are not cutting rotting trees. They are using wood waste that would originally be thrown away, which is all the product and this clip are about. Learn Japanese
    • ・this was the GAYEST commercial i have ever seen. biggest waste of 3:05 of my life !!!!!!!!
    • ・too bad is just and advertisement to sell something useless, not like all the wasted wood they used to do this ....too bad and what a shame..
    • ・The creation is pure genius. I am a musician. I would like to know how the instrument was constructed in terms of how far apart to place the individual pieces of wood from each other. The people on here complaining about a waste of wood are just plain crazy!
    • ・SUCH A HUGE WASTE OF WOOD!
    • ・What a waste of fucking trees
    • ・That video was a pure example of total excess of human wastefulness! Yes, lets kill more trees! While we are at it, use the most high tech filming equipment to shoot an absolutely pointless video! Can't wait to see Touch Fur! Or Touch Skin!
    • ・epic waste of time lol.
    • ・I hope this thing was obliterated in the earthquake. What a waste of time, space, wood and human patience
    • ・This is the stupidest, most pointless, waste of time and energy. It is not interesting or clever, just stupid.;
    • ・close but no cigar, needed a director and editor, some parts touched me but overall a wasted opportunity :)
    • ・That was an exquisite waste of time.
    • ・I don't consider this a "waste of trees", since it's art, but with it being in a forest, passing trees, it DOES make me wonder how many of them it actually took to make that whole contraption.
    • ・@rapwithrob: no no no for me to be a hypocrit I have to say that the whole tree thing is a waste, I don't. I merely said that if you find an artistic endevour to be a waste of trees (and in the long run a waste of the earth) then maybe you should first look at your own wastefull behaviour.
    • ・@chans387 Yeah, good point. My attempt at coming up with an example of how to waste wood was ill conceived. I was mostly trying to respond to the people saying this was a waste of wood.
    • ・I find it somewhat cruel to force all the other trees to watch and be reminded of what has happened to their tree friends who was cut up to make this contraption... People are really stupid, complaining about this being a waste when at the same time they are sitting in front of their computer WASTING hugh amounts of electricity etc. which cause global warming and all kinds of shit. So fucking shortsighted. How about you get of your lazy asses and go plant some trees you nimrods.
    • ・@rizikm Well.... not exactly. A violin, guitar, etc will normally be used for many years. This can only do one thing, and once it's been recorded, no longer has any purpose. I still wouldn't call it a waste, but it's not at all the same.
    • ・Who's saying this is a waste of wood, wood is better to use than plastic. Plastic pollutes, wood doesn't.
    • ・This is no more a waste of wood than a violin or a guitar is a waste of wood, or the Lincoln memorial is a waste of stone, or a roller coaster is a waste of metal.
    • 類似キーワード
      • ・a waste
      • ・waste
      • ・the waste
      • ・Waste
      • ・the waste wood
      • ・waste wood
      • ・wood waste
      • ・biggest waste
      • ・all the wasted wood
      • ・SUCH A HUGE WASTE
      • ・human wastefulness
      • ・epic waste
      • ・the stupidest, most pointless, waste
      • ・a wasted opportunity
      • ・an exquisite waste
      • ・a "waste
  • ： them（　40件　）
    • ・Pitch meeting: Client: Guys - we've got this new phone. We need an ad for it. US ad agency: Cool! let's make it shouty and spendy and not tell anyone about anything except how much better their lives will be if they buy this phone and ditch their existing phone that isn't really any different from this one, but we just don't want to actually go out there and tell them what we believe about the transitory nature of the relationship between a fool and his money. Japanese ad agency: We could do that, sure. But, you know, why don't we just make something beautiful?
    • ・Okay, WHO are these people that think up these things and then go out and build 'em???? And why didn't I get to grow up with them...oh btw...was this a FIRST take thing too?
    • ・Ah the irony of cutting down a whole bunch of trees and wood only to put them back into the forest to make music and make humans feel good!
    • ・They had to make a casing for the wooden balls? Someone couldn't have put them in their pockets?
    • ・a lotta work to play a tune, I would have lent them my casio keyboard.
    • ・Sorry, that was just bloody annoying. 3 minutes of my life I won't get back. If I was a piano teacher and one of my kids was playing like that I'd secretly want to smack them. Absolutely no kudos whatsoever for the serene woodland setting and all that - it's an advert for a mobile phone, for heaven's sake.
    • ・this is really evil. cutting up trees to make the instrument and then playing it in front of the living ones. i wonder how many of them died to make it.
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・Thank you both dawnstardreamer26 for the correct answer and Ron Cooper for the interest and acknowledgement. My first hunch with BWV 1068 was wrong. A few hours ago I found out it was JS Bach's Cantata "Herz und Mund und Tat und Leben", BWV 147. This composition has 2 parts. The Parte Prima has 6 movements and the Parte Seconda has 4 movements. The theme of our piece "Jesus bleibet meine Freude" is in both #6 and #10. This information depends of the source and this is the reason for my delay. :)
    • ・Fantastic , must have taken them a few days to get that right
    • ・This says "hey trees, were going to cut your nuts off, and roll them down hill over little pieces off wood cut out of your friends."
    • ・@Hidole555 Or a hell of a lot worse, 'cause it would make even more people buy crap without them realizing they didn't wanna buy it.
    • ・@mellkiades The commercial is saying, "Let's use tree tips that otherwise would be thrown away." The mountains need maintenance, and ppl cut trees once in a while. Those trees cannot be used for houses; thus, ppl don't want to buy them. However, ppl need some money to grow healthy forests, and this phone is made to raise some money for it~
    • ・@elerico yes, I know, they were brilliant. I recognize the talent. This is not my point. I am tired of being sold things. If you're an artist, express yourself with art, not publicity. Picasso didn't work in an Ad agency trying to figure out how his work could be used to sell a product with the maximum efficiency. He simply expressed himself through paintings and left us with a magnificent heritage, and even if no one had ever bought one of his paintings, he would still have done them.
    • ・This kind of precision and attention to detail is why the S.E. Asians will someday rule the world. I hope I'm reincarnated as one of them (preferably an affluent one) in a future life so that i can more easily learn their language from an early age, rather than struggle thru school as an old fart like I am now.
    • ・funny how asians can take pieces of wood, put them in a forest and roll a ball on them...and it's better than 65% of music on American radios...
    • ・@KingCuervo88 Your "facts" have no foundation to support them. This is the whole reason we've been going back and forth. "just pointing out facts"... Again, your "facts" are just opinions, nothing more. We can argue about this all day long. Also, my comment about "religious idiots" still stands. Think about it, they try and make you accept something without evidence. You said "realize my statement is true", that is exactly how you sounded.
    • ・and the best part is...it can drop calls with the best of them!
    • ・"I used to get a lot of splinters. Won't get them no more.... touch wood" Milton Jones
    • ・I appreciate the artistic beauty, the planning and organisation, and even the mathematical brilliance, but I cant help to think that the minds behind this could be used for far greater purposes. Like world hunger or finding Justin Bieber's musical talent.
    • ・Very beautiful, but I didn't like the fact of it being a propaganda of something. I prefer the music, and the wood structure, and the little ball by themselves.
    • ・@benbenaiai if u dont know, there are a lot of man-made forests in japan. if nobody cut trees for maintenance them, the sun light never reach on the ground. it means new lives never grow there. once we made them, we need to maintenance them and we shouldnt let it be dead-forest.
    • ・Such heartfelt communion - wood - sound created - dedication to the gift. Thank them for me - should you meet.
    • ・@innocentquasimodo dude, if you want to keep forest healthy, you NEED to cut down certain amount of trees. These woods are often NOT USED, because it's not large enough for making furniture or etc. Wouldn't it be better to use them dont you think.
    • ・@beefygreenapples yeah but if it wasn't for the add you would have never have seen it. its a cool thing and if they pay for I say let them advertise it dosn't matter to me one bit, the there should have done something big at he end there really wasn't a payoff
    • ・@AudioVisualOverload - The was hardly over. There was still a very strong contingent of military officers that tried a coup to over throw the Emperor. They still had a very large army in China & Korea. The nukes just convinced them of their folly.
    • ・It amazes me that anyone could imagine doing such a thing. Executing it would not be that difficult, just time-consuming and labor intensive. I love Japan and the Japanese people, despite some of the horrors from their past. We all have them in our own past. Their present travail is heartbreaking. So cataclysmic and horrible. But like the incredibly brave and resilient Germans and Japanese after WWII, they'll rebound.
    • ・@kortesmakifan We who? English is not the mother tongue of all the nations of the World. And those who speak it as their first/second foreign language (like myself) probably don't understand what that metaphor means, at least a high percentage of them don't. So who's we again and why would the world care if you do?
    • ・and then the tsunami came and killed them all
    • ・@420rach3l So what you're trying to point out is that wood technology has negative aspects? This implies that metal and plastic have nothing wrong with them. What a joke.
    • ・@jlacocq They themselves did not kill the trees. The people who made the wooden pieces did.
    • ・I wonder how long it took them to rigg this up, this is amazing
    • ・@HerrSchmutz Maby the trees can see how their friends can make such beautiful music and be proud of them.
    • ・I don't consider this a "waste of trees", since it's art, but with it being in a forest, passing trees, it DOES make me wonder how many of them it actually took to make that whole contraption.
    • ・Who cares whether it's a phone ad or a sex offender's announcement to a neighborhood, it's fucking amazing! The comical thing is that it has received 43 dislikes...hahahah! that's like hating a puppy....a really smart puppy.... Then again, people gotta hate. They can't help themselves.... Genius shit, man!
    • ・@EmoraChan13 The elves of Middle Earth did it. However, they weren't humans. (They built around the trees)
    • ・@EauClaireBoys Trees and other plants have been making art our of dead humans (and other dead animals) for millenia... Until we decided we needed to pump the dead humans full of chemicals and make them poison. :-(
    • 類似キーワード
      • ・them
      • ・The theme
      • ・even the mathematical brilliance
      • ・themselves
      • ・The elves
  • ： 's Desiring（　40件　）
    • ・Touch Wood in a Japanese Forest with Bach April 03, 2013 A spectacular feat of engineering and creativity that you have to see to believe. And just guess what inspired its making. Just marvelous! Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach’s treatment of a traditional church hymn! Namely, “Jesu, Joy of Man’s Desiring.” And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, “Touch Wood.” I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it’s a year old.
    • ・+劉柏暉 Jesu, Joy of Man's Desiring, composed by Johann Sebastian Bach.
    • ・It's awesome, but why not give credit to the composer of the piece ("Jesu, Joy of Man's Desiring" by Johann Sebastian Bach)?
    • ・It's "Jesu, Joy of Man's Desiring" by Johann Sebastian Bach.
    • ・This is a wonderful rendition of Jesu,Joy of Man's Desiring!  Imagine how much work had gone into the preparation of the installation :)  Though, I'm sure the 'accelerando' in the last few bars was unintentional :D
    • ・Go to the woods of Kyushu, Japan. Engineer a massive xylophone (or is it a marimba?) to run down the slope of a forested hill. Take a wooden ball, place it at the top of said instrument, and push it. What do you get? Bach's treatment of a traditional church hymn! Namely, "Jesu, Joy of Man's Desiring." And, all this for a Japanese commercial for a kidney-shaped smartphone with the tagline, "Touch Wood." I may be late to the party on this one, but when I think of all the time it took to set this up, the precision and measurements used to adjust it and actually make each piece, and how many takes the film crew shot, it continues to inspire even if it's a year old. And, here you can see how it was made:
    • ・From Wikipedia, BWV 147: Jesu, Joy of Man's Desiring which approximately relates to "Jesus bleibet meine Freude", more closely translated as "Jesus shall remain my gladness" In Spanish you can use: "Jesus, alegria deseada del Hombre" o "Jesus, sigue siendo mi alegría"
    • ・I should think it's this one Bach: Cantata, BWV 147, Jesu, Joy of Man's Desiring . Beautiful piece.
    • ・"Jesu, Joy of Man's Desiring" by J.S. Bach. From Wikipedia: "Jesu, Joy of Man's Desiring is the most common English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. A transcription by the English pianist Myra Hess (1890–1965) was published in 1926 for piano solo and in 1934 for piano duet."
    • ・I believe it's Bach’s Cantata 147, "Jesu, Joy of Man’s Desiring."
    • ・Jesu, Joy of Man's Desiring is the song
    • ・@dalekdude180 I'm sorry if someone has already told you this and I missed it, but the piece is commonly known as "Jesu, Joy of Man's Desiring", by Bach.
    • ・@Petro7 It's "Jesu, Joy of Man's Desiring."
    • ・@dalekdude180: it's Jesu Joy of Man's Desiring by JS Bach
    • ・I came here from Casey on Twitter. It's originally composed by Bach-Jesu, Joy of Man's Desiring. That composition years later was used as the basis for the Beach Boys song Lady Lynda in 1979.
    • ・This is all right, but it cannot compare with Jesu Joy of Man's Desiring played on the organ or by a symphony orchestra.
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach.
    • ・"Jesu, Joy of Man's Desiring" by Bach. Beautiful melody, beautiful video. So who cares if it was for an ad?
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach. (on a Xylophone)
    • ・If anyone is wondering, the song is "Jesu, Joy of Man's Desiring" by Johann Sebastian Bach
    • ・The tune is JS Bach's "Jesu, Joy of Man's Desiring."
    • ・@sbcheli it's "Jesu, Joy of Man's Desiring"
    • ・@MaxChaplin RE: "It's Johann Sebastian Bach's 'Jesu, Joy of Man's Desiring' " OMG, thank you, I knew it was Bach, but couldn't think of the name!
    • ・It's Johann Sebastian Bach's "Jesu, Joy of Man's Desiring"
    • ・"Jesu, Joy of Man's Desiring" by J.S. Bach
    • ・Just in case some of you don't know what this is, it is:Jesu, Joy of Man's Desiring, the English title of the 10th movement of the cantata Herz und Mund und Tat und Leben, BWV 147 composed by Johann Sebastian Bach. It is one of his most famous and enduring works. It was not composed by a Japanese person. Bach was German.
    • ・This melody is from "Jesu Joy of Man's Desiring", a part of a cantata by J.S.Bach. The rhythm is pretty messed up though.
    • ・Jesu Joy of Man's Desiring?
    • ・J.S. Bach's "Jesus Joy of Man's Desiring"
    • ・@AntmanBobboy You mean "Desiring", not "Descending".
    • ・Bach’s Jesu, Joy of Man's Desiring played with a wooden xylophone
    • ・@alecnovella3 "Jesu, Joy of Man's Desiring" by Johann Sebastian Bach.
    • ・@synneba it's Jesu, Joy of Man's Desiring composed by J. S. Bach :)
    • ・That amazing, i am totally adding this to my favorites!! :) you'll be amazed especially if u know the 'song' its Bach's Cantata BWV 147 (Jesu, Joy of Man's Desiring) and i just love this cantata. Good job!!
    • ・But Jesu, Joy of Man's Desiring was worth it. Especially in that setting, amidst God's creation. Magnificent.
    • ・@XxXUsaChanXxX It is J.S. Bach's Jesu, Joy of Man's Desiring.
    • ・Jesu, Joy of Man's Desiring ... amazing, amazing rendition of this music!
    • ・@Baeckermoeller It's the music of chorale movements from J. S. Bach's cantata "Heart and Mouth and Deed and Life" BWV147. You may know it as "Jesus, Joy of Man's Desiring."
    • ・This isn't wasting wood. Burning wood is wasting wood. This is also known as the melody Jesu Joy of Man's Desiring.
    • 類似キーワード
      • ・'s Desiring
      • ・Desiring
      • ・'s desiring
  • ： things（　37件　）
    • ・Pitch meeting: Client: Guys - we've got this new phone. We need an ad for it. US ad agency: Cool! let's make it shouty and spendy and not tell anyone about anything except how much better their lives will be if they buy this phone and ditch their existing phone that isn't really any different from this one, but we just don't want to actually go out there and tell them what we believe about the transitory nature of the relationship between a fool and his money. Japanese ad agency: We could do that, sure. But, you know, why don't we just make something beautiful?
    • ・@Dogman For one,.Trees clean the air and help us breath.When trees are cut down they don't do anything.Cutting down trees can cause soil erosion.Trees are important to the water cycle. They absorb rain fall and produce water vapor that is released into the atmosphere. Trees also lessen the pollution in water. How old are you ?  16 , 18.?  
    • ・Was this done with CGI or did they actually build this thing?
    • ・Nice way to waste wood in nothing. How many trees to make this gravity based musical instrument?
    • ・The things I watch at 4am...
    • ・the things they do to sell stuff.....but that was epic! I WANT ONE!
    • ・As cool as this is, and I don't deny it's coolness, I can just hear the trees looking at this saying, "Wow, you killed HOW MANY of us to make that thing??? Is not the music WE make not good enough for you humans?"
    • ・Really? Nothing about their slogan being "Touch Wood"? There's no way I'm the only pervert on YouTube who laughed a little to hard there at the end...
    • ・@mellkiades but.. Picasso and Dali and a lot of other, they were drawing for ads... by the way i think, ads is one of the most interesting art in the world. I really love art and "being sold things" too.
    • ・It's just not that simple always. All of the products and benefits do not simply require those flash-bang adverts. It's still all related to a thing itself. I once worked with some pro ad people for a serious advert for a very limited audience, and it worked all good (machining materials equipment industry). We do not even want any attention from any unwanted audience, it's just for the specifics. The ad was great though, indeed from pros to pros, what else you can ask for? I get it though.
    • ・@elerico yes, I know, they were brilliant. I recognize the talent. This is not my point. I am tired of being sold things. If you're an artist, express yourself with art, not publicity. Picasso didn't work in an Ad agency trying to figure out how his work could be used to sell a product with the maximum efficiency. He simply expressed himself through paintings and left us with a magnificent heritage, and even if no one had ever bought one of his paintings, he would still have done them.
    • ・I was completely amazed until I realized it was a commercial. It ruined it for me. I hate everything that has to do with the cynical world of publicity, capable of using kids and the wonders of mature to sell us anything, incuding a goddamned phone.
    • ・this may just be the single greatest advertisement for anything that i've ever seen...
    • ・@hellboy1976 Saying that something is unnecessary is not narrow-minded. Narrow minded is, if you don't want to understand things or if you don't "allow" other ways of thinking. and: The definition of unnecessary is depending on subjective view. Unnecessary is e.g. to drop some ice-cream on the floor and call this a "performance". this is definitely unnecessary.
    • ・@SK8terGuy19 well you're on here swearing and whatnot so I guess I hit a nerve in your moronic little brain...as far as "shit music" goes...I actually listen to MUSIC..something that has meaningful lyrics and actually takes talent to compose...not the same autotuned bullshit that is on almost EVERY radio station...not forcing you to accept anything..just pointing out facts...and the religious thing was fucking hysterical...FAAAAR from anything religious...you have hate issues...get over yourself
    • ・@hellboy1976 I agree, that stretching of a mindset is needed to break boundaries. I wouldnt say that not understanding this approach is narrow minded. narrow minded is, if you are not able to see possibilities. To me, you could reach the the same goal with a xylophon. why making it complicated by this approach? its true, art is something i probably will never understand, even I try to accept arts. I see things as they are - this is and advantage and a disadvantage - depending on the situation.
    • ・@wearNair Exactly. You don't understand it, because you see things as they are and not as they could be. Narrow minded and lacking any artistic clue. It's the stretching of a mindset, to break boundaries and see what can be accomplished with a little thought. This is art, but that mindset can be spread across any discipline.
    • ・People who are complaining about the wood are the probably same people that don't recycle and waste things every day of their lives.
    • ・@ejcigars also, this particular video was posted one day before the earthquake; they most likely had no idea it was going to hit at the time this video was shot. But sure, let's all prepare for things that have a hugely unlikely chance of ever happening... I'll see you later ejcigars, I'm gonna go get my pig-poop-proof umbrella for when swine do grow wings =] if you want me to get you one, give me a holla
    • ・Japanese don't have nothing to worry about; Earthquake, Tsunami? just details Japoneses não tem com o que se preocupar mesmo Terremoto,Tsunami?...apenas detalhes
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach.
    • ・OK - so I was wrong about it being an animation - so they wasted a load of money making the thing - when they could have done it by animation like the "Amazing Musical Machine" - do a search for it...
    • ・Don't any of you realise that this is a clever piece of computer graphics? Nobody constructed the thing, no trees were cut down for the wood, it is all clever animation. The soundtrack is someone playing "Jesu Joy of man's desiring" by J.S. Bach. (on a Xylophone)
    • ・Wonderful, I am so glad there are people that see the value of creating things like this.... Thank YOU for your vision....
    • ・@brownmunki they kind of asked for it when their slogan is "Touch wood"... I mean touch wood? really? I've got some wood they can touch... see? I didn't event want to write anything vulgar but look at me! It was too easy.
    • ・@fakewowguy Personally, I'm happy that these creatives didn't quit their day jobs to help out with the nuclear power crisis in Japan. I don't imagine they'd be well equipped to do anything helpful. I don't presume to know anything about the intelligence and talents of these individuals, but I don't imagine too many people are very skilled in the nuclear engineering sciences. If they did help out, they probably would have made things worse. I feel they should stick to what they're good at.
    • ・@BillODwyer Might I add that some people conveniently forget that after Pearl Harbor, two Japanese cities were nuked into submission even though the war was practically over, resulting in around a quarter million dead, most of which civilians, and an unknown but substantial number still suffering today. If American kids want to hold indifferent, uninformed grudges for things that happened years before they were even born, they're being just as ignorant as their stereotype suggests.
    • ・All I could think about was that the deer couldn't cross because some idiot forgot to clean up their campsite and left a novelty instrument in the way. Bambi's mother is on the other side of that thing, man.
    • ・I hope this thing was obliterated in the earthquake. What a waste of time, space, wood and human patience
    • ・How many trees were killed to build that thing. Kind of ironic.
    • ・@RobCardIV Really that's what comes to mind when looking at this video? If you think black people don't do things with art you should get out more and like other races are always great with there artistic expressions :S?
    • ・@MaynkorX14 Hmmm... Spare time, or tons of creativity. What fun would creating things that only served a practical purpose?
    • ・How can people take my comment seriously? This is a fantastic example of human creativety and ingenuity, If it takes some wood to do it than I say wood well spent! the only sad part is that people who make these kind of unique things have to rely upon ad-money and big business to be (financially) able to do these kind of things.
    • ・@Caquinhocc Does not. "Touch wood" is superstitious and wards off things you hope won't happen; means the same thing as "knock of wood." I suppose you think that means "make pregnant"?
    • ・touch wood... someone needs to get these japanese business guys english translation less.... i know i know things will be less unintentionally hilarious but still!
    • 類似キーワード
      • ・anything
      • ・this thing
      • ・nothing
      • ・The things
      • ・the things
      • ・that thing???
      • ・Nothing
      • ・things
      • ・a thing
      • ・anything religious
      • ・the thing
      • ・anything vulgar
      • ・that thing
      • ・unique things
  • ： others（　36件　）
    • ・i just realized this is like a gathering of people listening to someones cut off bones roll on other bones making a sound and then showing a phone made out of human bones
    • ・@mellkiades but.. Picasso and Dali and a lot of other, they were drawing for ads... by the way i think, ads is one of the most interesting art in the world. I really love art and "being sold things" too.
    • ・Mother F... DuKaralhooooooooooooooooooooo!!!!
    • ・@hellboy1976 Saying that something is unnecessary is not narrow-minded. Narrow minded is, if you don't want to understand things or if you don't "allow" other ways of thinking. and: The definition of unnecessary is depending on subjective view. Unnecessary is e.g. to drop some ice-cream on the floor and call this a "performance". this is definitely unnecessary.
    • ・@deathwarmedup111 Appreciate your attention. Through this video especially making video,(you can refer to original site of Docomo company for making video),I recognize I really love Japan just same to that you love your own country and are proud of it. I didnt mention who is smater han who at all. Looking forward to seeing more beautiful video made by others.
    • ・3 days later bears have acquired a taste for xylophone music! Mother Nature surpasses man kind!
    • ・Oh crap an ad for another stupid phone :(
    • ・@09austin09 The other half was cut down to make your toilet paper
    • ・Please post another one without the commercial ending!
    • ・To organist: Nothing like a fool that wants to educate others without having anything to offer. Look for the youtube video "Making of the Touch Wood commercial."
    • ・This was not a waste of natural resources. We do far more damage to the nature in many other ways, like the lack of recycling. Only the Japanese people to put so much imagination to their marketing. I thought it was fantatic! Bach was perfect. Did those who criticized be happier with ACDC in the middle of a peaceful forest? That, for sure, would've been wasteful.
    • ・this a example of perfect beauty combine my mother the earth and her children.
    • ・mother of mary i dont speak Japanese!!!!!!!!!!!!
    • ・@jeremyhillaryboobphd I'm going back home right now, so that I can become a judgmental, prejudice, hater of people from other countries like you, Jeremyhillaryboobphd!
    • ・@BPinard Do you really think that cutting a tree and using that small piece of wood for the phones is much worse for the forest or environment than the plastic or other components used otherwise?
    • ・LOVED IT ! IT TOOK SOME PLANNING AND CREATIVITY. IT ALSO TOOK SOME MONEY...SO, I WOULD LIKE TO THANK THE COMPANY THAT HELPED MAKE THIS HAPPEN. ALSO-- THE IDIOTS THAT POST NON-RELATED COMMENTS ON POPULAR SIGHTS JUST GET THEIR POLITICAL VIEWS ACROSS, ARE JUST IDIOTS...GET A BETTER PURPOSE TO YOUR LIFE....I VOTED AND I WON'T EVEN MENTION FOR WHO...THAT'S PERSONAL.. IN MY OPINION, THE OTHERS THAT DON'T SEE THE BEAUTY AND INGENUITY HERE ...ARE JUST HATERS IN GENERAL.
    • ・@waverunner6 you suck you ninny. go get a life. didnt your mother ever tell you that if you dont have anything nice to say dont say anything at all. Find some other outlet for your energy
    • ・genius on another level!
    • ・I'd like to hear it with two or more balls at the same time. Maybe a couple beats behind each other.
    • ・The creation is pure genius. I am a musician. I would like to know how the instrument was constructed in terms of how far apart to place the individual pieces of wood from each other. The people on here complaining about a waste of wood are just plain crazy!
    • ・@juanlozanoism I don't know what country you're living in, and don't care to find out, because it's completely irrelevant. Did you know the Internet exists in other countries besides yours? But hey, you feel free to express yourself by posting negative crap that has absolutely nothing to do with the video you're responding to, just because your government won't stop you. Never mind what everyone else thinks. Party on!
    • ・@drizzt3737 Are you really that surprised? See "Sony Bravia Colour Like No Other" and "Honda Musical Road" for other examples of tastefully done advertising.
    • ・@kortesmakifan We who? English is not the mother tongue of all the nations of the World. And those who speak it as their first/second foreign language (like myself) probably don't understand what that metaphor means, at least a high percentage of them don't. So who's we again and why would the world care if you do?
    • ・I really loved it. Beautiful and touching work. But imagine if all the people involved in this project worked on something that could really improve life of others (at least more then the joy of using a cell phone made of wood). To improve more and to improve more lives (not just the ones who can afford to buy this phone.) To build this xylophone it must have taken a lot of study, a lot of mental and handwork. It seems to me a cell phone ad is not worth all this effort.
    • ・All I could think about was that the deer couldn't cross because some idiot forgot to clean up their campsite and left a novelty instrument in the way. Bambi's mother is on the other side of that thing, man.
    • ・Killed trees? Oh please, it's a friggin' commercial! Between computer graphics and who knows what other tricks the only trees killed were those used to make the xylophone assuming that wasn't CG as well. Grow up!
    • ・jlacocq- the other trees were inspired.
    • ・@HerrSchmutz More likely, the other trees are smiling, happy that their friends were made into something awesome, rather than a shipping crate or a bonfire. And let me know as soon as there is a better material to make tables and chairs and houses and musical instruments (like pipe organs) out of, and maybe we'll save some more trees. In the mean time, hand me my chisel...
    • ・I find it somewhat cruel to force all the other trees to watch and be reminded of what has happened to their tree friends who was cut up to make this contraption... People are really stupid, complaining about this being a waste when at the same time they are sitting in front of their computer WASTING hugh amounts of electricity etc. which cause global warming and all kinds of shit. So fucking shortsighted. How about you get of your lazy asses and go plant some trees you nimrods.
    • ・@RobCardIV Really that's what comes to mind when looking at this video? If you think black people don't do things with art you should get out more and like other races are always great with there artistic expressions :S?
    • ・@EauClaireBoys Trees and other plants have been making art our of dead humans (and other dead animals) for millenia... Until we decided we needed to pump the dead humans full of chemicals and make them poison. :-(
    • ・I don't know about Japanese or other world languages, but in my country "Touch Wood" could mean something... hummmm... let's say.... at least, pornographic!!!
    • ・@funkendub Hummm... interesting. Translating it directly to portuguese, it's a expression close to "Touch my cock" or something... But there's also this expression "Knock of wood" on my mother anguage. Although, the word "touch", in portuguese, brings brand new meaning to this sentence. LOL. Regards...
    • 類似キーワード
      • ・other
      • ・Mother F
      • ・other ways
      • ・others
      • ・Mother Nature
      • ・another stupid phone
      • ・The other half
      • ・another one
      • ・many other ways
      • ・my mother
      • ・mother
      • ・other countries
      • ・other components
      • ・THE OTHERS THAT DON
      • ・some other outlet
      • ・another level
      • ・each other
      • ・No Other
      • ・other examples
      • ・the mother tongue
      • ・'s mother
      • ・the other side
      • ・other tricks
      • ・the other trees
      • ・all the other trees
      • ・other races
      • ・other plants
      • ・Japanese or other world languages
      • ・other dead animals
      • ・my mother anguage
  • ： nature（　36件　）
    • ・Pitch meeting: Client: Guys - we've got this new phone. We need an ad for it. US ad agency: Cool! let's make it shouty and spendy and not tell anyone about anything except how much better their lives will be if they buy this phone and ditch their existing phone that isn't really any different from this one, but we just don't want to actually go out there and tell them what we believe about the transitory nature of the relationship between a fool and his money. Japanese ad agency: We could do that, sure. But, you know, why don't we just make something beautiful?
    • ・This is by far the most un-ecological advert , promoting a return to nature . All this wood wasted for that shit . Congrats Docomo, leave it to Asia to be so nature unfriendly .
    • ・Oh my Gosh! Congratulations!!: What a gift! You makes me happy. This is a treasure, a jewel hidden for me until now. I have opened your gift today! You are playing the promise to get our world something better. No barriers for good feelings… inner feelings on the depth of our hearts. That is been a prayer for everyone being a better human being. Mr. MusicMaker Carpenter: Congratulations for your lesson of love trough music. I love your finest musical-natural architecture with such as great melody from Bach. All at the right balance. Thanks to the nature… it was a magical place for music works. God Blessed Bach before you we know that. May God bless you… or maybe you are blessed already. Thank you so much.
    • ・quel boulot pour tant de gratuité musicale! mille fois merci pour l'idée, la réalisation, le résultat sonore et le décor naturel. pour une fois la pub passe au dernier plan.
    • ・Bravo!   Engineers and Musicians and Mother Nature we bow to you in appreciation.   Magnificent production.
    • ・Fantasic video - don't like that it's an advertisment for what looks like a phone - it would have been great if it had been about Nature - but still love the video itself, beautiful!
    • ・nice way of showing to the forest what we do with the wood we chop off there. spirit of mother nature vibrating at its finest..lol. terrible fail in my opinion.
    • ・So human...Instead of hearing the nature`s music, carry our noise to mother earth!
    • ・music and nature , a real pleasant commercial !
    • ・nature AMAZING
    • ・@mellkiades obvious typo: "wonders of nature" not "mature" hehehehe.
    • ・hahaha damned ipad keyboard...I meant "wonders of nature".
    • ・Certains commentaires me font poser la question pourquoi bouder son admiration? Oui c'est une pub et alors? Je préfère celle là à d'autres qui montrent des être humains dans des positions sexuellement suggestives, ou la pub de jeux violents... Cette pub est belle, c'est une belle réalisation technique. Du point de vue écolo, cela pertubera moins la nature que notre simple utilisation d'Internet ...
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・Como é linda e exuberante a Natureza! Boa escolha na música, sublime e conhecida quase por todo o Planeta.
    • ・@AmeliaChavesss ...provavelmente foram derrubadas tantas árvores quantas as necessárias para se construir, também, uma flauta, um piano, a batuta de um Maestro ou o arco de um violino...ou um baloiço para uma criança...ou as portas interiores de uma casa, que a maioria é inútil, visto que estão sempre abertas...não vejo que a Natureza tenha sido agredida...um xilofone é feito de madeira...a diferença é que neste clip o xilofone é um pouco mais longo...mas é um xilofone...hum ? :-)
    • ・This was not a waste of natural resources. We do far more damage to the nature in many other ways, like the lack of recycling. Only the Japanese people to put so much imagination to their marketing. I thought it was fantatic! Bach was perfect. Did those who criticized be happier with ACDC in the middle of a peaceful forest? That, for sure, would've been wasteful.
    • ・Lindo! Simples como a natureza.
    • ・This forest was made by DOCOMO, cellular carrier to protect nature. A forest sometimes needs cut down own trees to grow up other trees. This is CM of SH-06B, mobilephone made with that wood. This art is made with the rest of that wood.
    • ・I like the irony of telling the woods "this is how you're gonna end up, wood for worthless thing by humans". Don't get me wrong, its an inspiring/cool video, if you don't care about the nature.
    • ・Mais ils ne peuvent pas foutre la paix à la nature, non ??
    • ・@amato283 Peuvent pas foutre la paix à la nature,non????
    • ・Mother Nature came after watching this (tsunami & earthquake)
    • ・@anjleone well with the energy and materials needed to produce pvc or aluminum, I think its not a big difference. also this cell and especially this ad are (i think) aimed at reminding people of the importance of nature (and forests ^^")
    • ・@fakewowguy in case you weren't aware, the nuclear plant in Japan was in excellent shape with no safety lapses or bad sensors in it. You try getting slammed with a wall of water (flooding the pumps that kept it running) and then being shaken apart and keep working correctly. Also that nuclear power plant was 2 weeks from being shut down because it is 43 years old and not as safe as newer designs. I am appalled at the nature of your comments, there is no need to be insulting about any of this.
    • ・@ShinWMC Do you even know what eco-firendly means? This cellphone defines eco-friendliness. Wood rots and returns back into the cycle of nature fast. Metal rusts and so it does too, though it's a slower process. Plastic however, you can wait 500 years for it to rot and it still won't. Also, wood is a material that grows back, it is considered eco-friendly to use it and replant forests.
    • ・If it wasn't for all that noise the ball was making just the sound of nature would have been pretty relaxing.
    • ・Very originell and impressive event in the forrest +++ But for me this doesn't fit in our nature forrest and I donn't think the deer like it....
    • ・@jesperc20 What does mother nature do in response? It bends Japan over the stems of the broken trees, rips down its trousers and sticks the big one in their collective asses by unleashing the biggest earthquake in living history, followed by a monstrous tsunami, compounded by a nuclear disaster that will play itself out in terms of the half-life of very toxic elements. Karma, Japan, it's a female dog! /something like that?
    • ・@kaiser877 No. This product is made of thinned wood for "local production for local consumption" in Shimanto river area. This area is located in southern Japan, a region richly endowed with nature.
    • ・WHAT THE FUCK is this meant to be?!!! 'let's carry heavy equipment and a forrest worth of perfectly good wood into nature to create an out-of-tune peace of completely non-creative shit that'll probably be left in place after the cameras gone to rot away... in order to sell a mobile where you have to knock on wood for it work?!!! Makes me want to strap one of those corporate arseholes to their construction and play a tune on his botty...! But it's so cuuuuute, isn't it? NO, IT IS NOT
    • ・if this actually built for this demo. incredible and painstakingly well-done. the elements in nature pure.
    • ・@emi80 growing speed of japanese nature is very fast and powerful. the mountain gets rough because the tree is not deforested in Japan, and it becomes a problem. kind of ironic.
    • ・this is brilliant marketing: they're connecting they're cool new "wooden" cell phone to the ultimate Japanese zen, nature.
    • ・Exceptional stupid. How many trees had to be cut to record a movie. How not to whales, trees. Japanese do not know the nature of pity for the dying.
    • 類似キーワード
      • ・nature
      • ・the nature
      • ・le décor naturel
      • ・Engineers and Musicians and Mother Nature
      • ・Nature
      • ・mother nature
      • ・music and nature
      • ・la nature
      • ・a Natureza
      • ・a natureza
      • ・Mother Nature
      • ・our nature forrest
      • ・japanese nature
  • ： Great art（　35件　）
    • ・Great art has always required patronage from the wealthy.
    • ・Arigato gozaimashita. Great work.
    • ・Great!
    • ・great ! waaaaaaaaaaaaaw
    • ・@sakamoto3326 同感。 全てが日本の誇りです。 綺麗な自然、日本人の地道で綿密な下準備に裏づけされた緻密で繊細でスマートなアイデア This is the very pride of Japan! Beauty of Japanese forest in silence except for the murmuring of a stream. All phenomenon of the screen with elaborate, delicate, and sophisticated idea, can be carried out based on carefull calculation only by we Japanese crews of great tenacity.
    • ・Absolutely wonderful. What a great piece of engineering and musical genius. Relaxing, beautiful and joyful. I can hardly believe this is a commercial.
    • ・Brilliant! And clever. I can appreciate ads when this well thought out and executed, and it is a good, "green" message. Consider this: the plastic casings for typical phones use a great deal of OIL, which is a limited non-renewable resource, and these use wood, a more beautiful, warmer to the touch renewable resource. I would buy one of these over the plastic models.
    • ・@hoodiesue no its Lady Lynda by The Beach Boys. great song :)
    • ・great work!
    • ・Very creative and time consuming to build this wood path for the presentation...******Great work!
    • ・I appreciate the artistic beauty, the planning and organisation, and even the mathematical brilliance, but I cant help to think that the minds behind this could be used for far greater purposes. Like world hunger or finding Justin Bieber's musical talent.
    • ・great work... far more damage is being done in this world than the making of this commercial... perspective ladies and gentlemen - let's try to keep some.
    • ・Great...........This is ..... Great.
    • ・great ad. but touch wood? LOL
    • ・So, are those nifty wood-case cell phones at the end??? Even if it's "only" an ad, it's a great one!
    • ・Very beautiful, I work for Honda and there are no greater people that I admire. Simple inspiring.
    • ・Great job!
    • ・Great cinematography.Brilliant and clever story idea.Congrats to the hard working souls who put this together.
    • ・Japanese fellows are like that.... true professionals and also super creative ones. Love the Images...♪ Great takes indeed! This is true Art...True congratulations people.
    • ・Great song...too bad a few of the notes were off. :/ Excellently done, nonetheless.
    • ・Uploaded the day before the Mar 11 earthquake in Japan. COINCIDENCE?!?!?! jk great vid.
    • ・From what I can see, about 22 seconds in.. a DSLR camera rig, maybe a Canon 5D or 7D with 2 blue focus rings by Red Rock Micro on a older RRM rig with rails. Not sure what the second blue ring is used for. It is a Jimmy Jib Triangle as the camera crane. By the comments that it looked CG, it is a testament to the camera crane operator's skills to pull of some of these gorgeous looking shots. Nice concept, great execution.
    • ・AMAZING idea, execution, and cinematography.
    • ・great job!
    • ・Very cool commercial for a phone. I can't say that was expected. Great job!
    • ・Great video, great project!
    • ・@jlacocq Maybe the dead trees' greatest joy was to give their life in celebration of Bach's music?
    • ・great shots but overdrawn,boring,excessive you get it
    • ・Well done advert. I'm guessing we'll hear about great things from this director.
    • ・I'm a percussionist, and I think this is just too cool! Who needs mallets when you got a REALLY wide xylophone and a ball? =D By the way, it looked like the ball was going to fall off at about 0:56 onward. Great stuff! =)
    • ・Great stuff, very well done, filmed well and held me for the full clip. Not sure why the negative stuff on this?
    • ・Its beautiful no matter who sponsors it. In Japan, the department stores have floors dedicated to art and craft exhibits. The Medicis were bankers who sponsored great artists works.
    • ・great viral ad. thumb up for the creative department!
    • 類似キーワード
      • ・Great
      • ・great
      • ・great tenacity
      • ・a great piece
      • ・a great deal
      • ・great song
      • ・great work
      • ・far greater purposes
      • ・great ad
      • ・a great one
      • ・no greater people
      • ・Great job
      • ・Great cinematography
      • ・♪ Great
      • ・Great song
      • ・great vid
      • ・great execution
      • ・cinematography
      • ・great job
      • ・Great video
      • ・great project
      • ・' greatest joy
      • ・great shots
      • ・great things
      • ・Great stuff
      • ・great artists works
      • ・great viral ad
  • ： a cell phone（　33件　）
    • ・Spoiler Alert! After almost 3 minutes of music, you find out it's an advertisement for a cell phone! Still worth watching, though.
    • ・you know, i thought it was really awesome and i thought the point of the video was just about the creative take on music. i was very dissapointed to see that this was another cell phone comercial......
    • ・+Jordan Nicholson well when i watched the video i thought someone had done it just for its own sake, however now that you put it that way i do notice that the supplies that it must have taken and work hours put into this would not have been able to be completed just for art's sake. I think what annoyed me about it then now that i think about it is that the cell phone company created an advertisement that was nearly completely unrelated to what it was trying to sell. i think i would have been more satisfied with it if you knew it was a cell phone commercial going into it and as it was going, make more connections to the product.
    • ・+niffum I understand your disappointment. As a content creator myself, I'm curious, who would you rather see pay the professionals that put this together? If this video doesn't suit your tastes, how could a modern cell phone company promote it's message in a way that you would listen?
    • ・omg! all that for a cell phone made of wood? you Asians so funny lol
    • ・Hey, whoever mentioned "publicity" - which is PR - Public Relations. This is ADVERTISING and a good Ad at that. And, by the way, what's WRONG with selling a cell phone made out of wood...? Also, Advertising is NOT cynical - unless you live in Russia, that is...
    • ・Cell phone comercial level: ASIAN!
    • ・level: ASIAN
    • ・Difficulty level: Asian
    • ・Until the very end, it's hard to believe it's a commercial for a new cell phone, and that its case, and the xylophone, are made from scrap wood. A respondent called Chihiro posted a reply where she or he stated that forests need periodic thinning to grow healthy and remain productive. I'd like to add that for every tree cut, two should be planted to replace it.
    • ・I was waiting for the end of the wooden trail and when I saw that it was a cell phone...... O_O
    • ・God forbid someone with the resources to do something as cool as this actually does so. When did it start that any company that's trying to make it out there is considered evil and to be ignored? I bet the people out there complaining that it was a cell phone commercial still use cell phones, and most likely iPhones. Hmmm...I wonder if there were commercials as cool as this for THEIR cell phone! I also really dig the vast number of different languages/countries represented in the comments.
    • ・It took time, talent and patience to complete this project; I am not the least put off by the fact that it is a cell phone commercial. How else could a project like this be funded? I enjoyed it and did not have to pay anything to have the privilege of seeing it. I feel it would not have been available at all otherwise.
    • ・i dont care that its a cell phone commercial...this is a work of pure engineering genius. :)
    • ・Absolutely amazing on so many levels. Wow
    • ・All just for a cell phone commercial unreal.
    • ・So, are those nifty wood-case cell phones at the end??? Even if it's "only" an ad, it's a great one!
    • ・And all this JUST... for want to sell us a cell phone.
    • ・Why not wood? Looks great...nice to touch/hold! Sure more elegant than most cell phones. Really nice ad, too!!!
    • ・@anjleone well with the energy and materials needed to produce pvc or aluminum, I think its not a big difference. also this cell and especially this ad are (i think) aimed at reminding people of the importance of nature (and forests ^^")
    • ・very creative and well done, but I wish they wouldn't cut down trees just so people can have the sensual pleasure of touching wood on their cell phones.Otherwise they're are going to be no pretty forests left to make films like this one
    • ・I really loved it. Beautiful and touching work. But imagine if all the people involved in this project worked on something that could really improve life of others (at least more then the joy of using a cell phone made of wood). To improve more and to improve more lives (not just the ones who can afford to buy this phone.) To build this xylophone it must have taken a lot of study, a lot of mental and handwork. It seems to me a cell phone ad is not worth all this effort.
    • ・creative projects have to be paid for, yeah? i'm okay with three seconds of a cell phone at the end
    • ・In Asia, wood cell phone cases are big right now... even wood MacBook Pro cases are big.
    • ・@ydane The discarded wood comes from a process called "Kanbatsu". It is to make cedar forest healthy. Some random smaller trees are cut down to maintain the forest. The demand for these thin short wood is small (I heard some companies make chop sticks out of it... ), and they are often discarded. The commercial claims that the "Kanbatsu" wood was used to make the instrument and the cell phones.
    • ・this is brilliant marketing: they're connecting they're cool new "wooden" cell phone to the ultimate Japanese zen, nature.
    • ・I am in a state of disbelief. It was a damn cell phone commercial? And did it really say "touch wood"?
    • ・For those who don't speak Japanese,at the end of this video, it says that that the company only uses the discarded wood to manufacture this new cell phones.
    • ・Hey trees! Look what we made out of your dead buddies! (Get it "bud" ies!!) Some fun huh? We Japanese are so clever! We made a Latin American Instrument that plays Western European music using North American woods so we can sell a wooden cell phone made in China! (seriously, clever...but I'd rather they fed some starving kids...)
    • 類似キーワード
      • ・another cell phone comercial
      • ・the cell phone company
      • ・a cell phone commercial
      • ・a modern cell phone company
      • ・a cell phone
      • ・Cell phone comercial level
      • ・level
      • ・Difficulty level
      • ・a new cell phone
      • ・cell phones
      • ・THEIR cell phone
      • ・so many levels
      • ・those nifty wood-case cell phones
      • ・most cell phones
      • ・this cell
      • ・their cell phones
      • ・a cell phone ad
      • ・wood cell phone cases
      • ・the cell phones
      • ・new "wooden" cell phone
      • ・a damn cell phone
      • ・this new cell phones
      • ・a wooden cell phone
  • ： which（　32件　）
    • ・+niffum You would not see the phone and the ad at all if it told right off the bad it was trying to sell you a cellphone. At least you get something nice in exchange of leaning about the phone being sold, which is nice. It makes ads actually not boring and mostly uninteresting.
    • ・@BadRonald1 yes trees do all that. Trees can also be planted, and they regrow. Trees also provide very valuable lumber when they are cut down. Which can be used to build houses, structures, transportation, tools, and fuel. Most of the structures around you about made of mostly wood. Your desk, the floors, the studs in the walls. You require "cut-down" trees to survive, just as you require living trees to survive. The best thing about this wonder material is it is a RENEWABLE resource. You understand when you cut down trees, they dont send a crew into a city and start chopping trees down. What they do is lease or buy a plot of land covered in trees, and systematically cut down trees while replanting them. Its called a sustainable business! In this video, cutting down 5 trees within hundreds of thousands is called statically insignificant. Basically, you're bitching about nothing....
    • ・With all the problems of my Adobe Flash Player , which will not download in updated form because I use the Chrome browser. This is not that good as other videos of this kind. An awful lot of wood for an environmentally challenged country.
    • ・So which one could you build faste...this or the garage...hahah
    • ・Basic mechanics is the base of physics, which is the base of *all* sciences.
    • ・Hey Ron, I sincerely thank your interest and kind suggestion, but the Ode to Joy doesn't have the composition nor the style of this piece that is a perfect match for J.S. Bach. With all due respect I still say is Bach. I'll share with you as soon as I could confirm it. I believe is something like "Air" or another movement that Johann Sebastian Bach wrote for his Orchestral Suite No. 3 in D major, BWV 1068. Which was modified by August Wilhelm in 19th century. I'll keep you in the loop.
    • ・From Wikipedia, BWV 147: Jesu, Joy of Man's Desiring which approximately relates to "Jesus bleibet meine Freude", more closely translated as "Jesus shall remain my gladness" In Spanish you can use: "Jesus, alegria deseada del Hombre" o "Jesus, sigue siendo mi alegría"
    • ・Cute, but what a waste of wood which made me upset and to find out it was all done for a silly commercial really made me angry.
    • ・Hey, whoever mentioned "publicity" - which is PR - Public Relations. This is ADVERTISING and a good Ad at that. And, by the way, what's WRONG with selling a cell phone made out of wood...? Also, Advertising is NOT cynical - unless you live in Russia, that is...
    • ・It's a music which BIO!! :-)
    • ・@pruntoff where did you get that Picasso and Dali were "drawing" for ads? Please show me a source, I'm interested. André Breton made an anagram with Dali's name, "Avida Dollars", which means "thirsty for dollars", so I wouldn't have a hard time believing your statement, but I'm not sure about Picasso. I think or want to believe that their quest was of a higher degree than simple dollars.
    • ・This obviously an advert! but it is so artistically and musically brilliant , one cannot but watch all of it once started. A case of an advert of being ON the ball, which reminds me of my own video of Bach on the ball. (Bach is our cat, when a kitten)
    • ・Just for your info, the Japanese catch copy on this video says that the necessity for obtaining the cost of timber from logging and thinning which is very important in order to maintain healthy forest environment.
    • ・now this is something you can call installation art. if this is put in a museum, at least people will come, adore it, then send a ball rolling and walk down the steps side by side with the ball to hear the music. all those other "installation arts" of fucking wires and shit that people make after tripping on lsd, lulz, that;s all bullshit, but many people like to buy that bullshit, which is even bigger bullshit. this here is good shit.
    • ・@Lihkhan Well look at this. Someone apparently offended by a choice of words, which was more of a colloquialism than any form of preaching. I didn't comment to express my spiritual or religious beliefs, so I don't see why you're taking out your personal crusade on myself. When did it also become offensive to use a certain choice of words? Lighten up, planet Earth.
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・Brilliant! And clever. I can appreciate ads when this well thought out and executed, and it is a good, "green" message. Consider this: the plastic casings for typical phones use a great deal of OIL, which is a limited non-renewable resource, and these use wood, a more beautiful, warmer to the touch renewable resource. I would buy one of these over the plastic models.
    • ・Er..., this phone is sold to raise some money to maintain healthy forests, and the frame of the phone was made by the woods which were cut down for the purpose. It is written as such in Japanese.
    • ・@Organist I agree with salmander. If i's a hunch, that's fine. Otherwise cite your source. Then again, you may choose NOT to cite your source and that's entirely fine too, since this is YouTube, afterall. Speaking of which, I would be remiss if I were to post a comment on YouTube with out insulting you. So here it goes. You emit an unpleasant odor. Have a nice day.
    • ・Cool concept, but everybody is so busy bitching about wether it's real or fake, and wether or not this commercial destroyed a rainforest, (which it probably didn't) and no one has bothered to notice the tag line??? Touch Wood? come on..... I could have made a commercial for that without using any trees at all!
    • ・Hi Kenny Do you really think they can arrange a few ousand bits of sticks and get a consistent note ? Notie how the temp changes because the rate at which the ball actually drops and hits the next step is randomised by the slight lack of uniformity in the steps. There's nothing wrong with the clip.it's great. But (I don't think) the notes were generated for real
    • ・So beautiful! Who cares if it was made for a commercial, beauty is still beauty, regardless of the package from which it is presented.
    • ・@kotea5453 Why do you keep asking "...but does it blend???????" Don't you know by now that there is only one think that does not blend in this entire universe? which is chuck norris
    • ・@benbenaiai they are not cutting rotting trees. They are using wood waste that would originally be thrown away, which is all the product and this clip are about. Learn Japanese
    • ・Nice idea - but sad that this is an advertising for mobile phones, which were produced with coltan and are thrown away every two years.
    • ・so much wood was chopped just to make that music which could have been done with an electronic keyboard. save the enviornment!!
    • ・@BillODwyer - What? Are you serious? If anyone did any convincing, it was the British, not us. Japan wanted to come out of the feudal system, which was what Bushido was protecting.
    • ・@BillODwyer Might I add that some people conveniently forget that after Pearl Harbor, two Japanese cities were nuked into submission even though the war was practically over, resulting in around a quarter million dead, most of which civilians, and an unknown but substantial number still suffering today. If American kids want to hold indifferent, uninformed grudges for things that happened years before they were even born, they're being just as ignorant as their stereotype suggests.
    • ・@TubingWithMyGnomies it's not easy: docomo (phone company) gave out the order for a commercial, their agents in the promotional company hired an other promotional company which came up with the idea of a marimba/xylophone in a forest, anyway it was only the third company (employed for realizing the marimba) who really investigated in how to do it for real and not just fake it for the spot. than they employed some original people to solve certain problems..its collaboration forget about genius!
    • ・@HerrSchmutz: Logging is no longer big business in Japan. Decades ago, when it was, logged areas were generally replanted with a single species. Now, since these trees are mature, some selective logging is necessary for maintaining the overall health of the artificial forest, which is unprofitable, especially in a high labor cost nation like Japan. Counterintuitively, NTT Docomo is being environmentally conscious.
    • ・I find it somewhat cruel to force all the other trees to watch and be reminded of what has happened to their tree friends who was cut up to make this contraption... People are really stupid, complaining about this being a waste when at the same time they are sitting in front of their computer WASTING hugh amounts of electricity etc. which cause global warming and all kinds of shit. So fucking shortsighted. How about you get of your lazy asses and go plant some trees you nimrods.
    • ・The song that this installation plays is the "10th movement of Cantata 147" by the German composer Johann Sebastian Bach. It's also called "Jesus bleibet meine Freude" in German which means "Jesus remains my joy".
    • 類似キーワード
      • ・Which
      • ・which
      • ・which one
  • ： esta belleza（　31件　）
    • ・Surprenant et quelle patience. Combien de mètres et de tablettes de bois? Bravo
    • ・C qu'elle chansons svp
    • ・Can we all take a moment and appreciate the excellence of Japanese woodworking?
    • ・+Arielle H. thank you very much😀
    • ・Let Everything Praise the LORD: “Praise the LORD! Praise God in his sanctuary; praise him in his mighty heavens! Praise him for his mighty deeds; praise him according to his excellent greatness! Praise him with trumpet sound; praise him with lute and harp! Praise him with tambourine and dance; praise him with strings and pipe! Praise him with sounding cymbals; praise him with loud clashing cymbals! Let everything that has breath praise the LORD! Praise the LORD!” Psalm 150
    • ・Tenia que ser Bach el inspirador de esta belleza! 
    • ・Claro ¡¡¡¡ esta es otra manera de perder el tiempo,como otras muchas que hay,pero si cierto esta curioso el invento.Alguien me puede decir para que vale esto¿¿
    • ・Excellent work.
    • ・El SWITCH DE PITAGORAS o efecto Dominó, es un "juego" basado en la creación de una sucesión de eventos, en el cual cada evento da origen a una serie de otros eventos, y generalmente se aplica a teorías matemáticas, pero aquí se aplica a la teoria musical. Aquí se puede escuchar “ JESUS QUE MI ALEGRIA PERDURE “  de J.S. BACH. El switch de Pitágoras es un juego excelente para desarrollar las esferas del razonamiento lógico - matemático en los niños; por supuesto es conveniente practicar desde la creación de efectos simples y paso a paso. El aprendizaje por medio de lo lúdico, es el camino más conveniente, a todos nos gusta jugar; por esta razón si  agregáramos esta técnica en las materias curriculares - junto con el ajedrez, el origami y el estímulo de la lectura - tendríamos resultados más satisfactorios en muchas ramas del pensamiento académico científico.
    • ・Sembla mentida que aquesta música s'hagi pogut reproduir d'aquesta forma i enmig del bosc. Felicitacions al artista que ho ha aconseguit !
    • ・Esta pieza de Juan S. Bach es maravillosa y aquí la han captado tal cual, los felicito.!!!
    • ・sí, claro es espectacular, pero no es más que una concienzuda labor de dar con la nota exacta en cada momento, pero ¿cuántos metros cúbicos de madera han tenido que emplear para esta "hazaña" y cuántos han tenido que estropear y desechar?. A mí me parece una solemne pérdida de tiempo, pero, claro con la cantidad de chorradas que se suben a internet ¿qué más da una más?
    • ・Cuantos árboles se cargaron para hacer esta "chapuza" ?
    • ・La dernière note rompt le charme poétique du parcours de la petite balle , mais bravo pour la réalisation qui vaut mieux que celle des dominos de sucres dont le dernier atterrit prosaïquement dans une tasse de café!
    • ・Quelle réalisation superbe !!!
    • ・quelle musique !c 'est génial !!!!merci evelyne
    • ・@pruntoff where did you get that Picasso and Dali were "drawing" for ads? Please show me a source, I'm interested. André Breton made an anagram with Dali's name, "Avida Dollars", which means "thirsty for dollars", so I wouldn't have a hard time believing your statement, but I'm not sure about Picasso. I think or want to believe that their quest was of a higher degree than simple dollars.
    • ・Sencillamente, ¡hermoso! Pero sólo las mentes y corazones sensibles y de espíritu elevado disfrutarán de esta creación dulce y tierna. Saludos desde Ecuador. Simply beautiful! But only the minds and hearts sensitive and high-spirited creation enjoy this sweet and tender. Greetings from Ecuador.
    • ・Certains commentaires me font poser la question pourquoi bouder son admiration? Oui c'est une pub et alors? Je préfère celle là à d'autres qui montrent des être humains dans des positions sexuellement suggestives, ou la pub de jeux violents... Cette pub est belle, c'est une belle réalisation technique. Du point de vue écolo, cela pertubera moins la nature que notre simple utilisation d'Internet ...
    • ・Superbe !!!! quelle recherche,,,, et surtout quelle patience ! BRAVO
    • ・Superbe ! quelle patience ... pour construire tout cela ... j'aime jouer cette musique à l'harmonica mais ... bon... ça n'entraine pas autant de boulot, ni d'investissement... bravo à ceux qui l'ont fait, merci à ceux qui nous le font connaître ! Vivre reste une éternelle découverte ! hasta the end of course ! Elia
    • ・Forma inédita de produzir sons e música ... Arte , inovação e técnica ... e a paciência e persistência dos Chineses !!!!
    • ・@xanglat Extremement delicat comme vous dites..elle est incroyable la force d'un seul son! Merci beaucoup pour le joli partage chere amie,bonjour:-)
    • ・Beautiful video with excellent execution. I hope that Rube Goldberg auto-mandarin is not destroyed but placed somewhere that people can play with it.
    • ・Awesome. And an excellent way to sell something without saying anything substantial about the product.
    • ・@fakewowguy in case you weren't aware, the nuclear plant in Japan was in excellent shape with no safety lapses or bad sensors in it. You try getting slammed with a wall of water (flooding the pumps that kept it running) and then being shaken apart and keep working correctly. Also that nuclear power plant was 2 weeks from being shut down because it is 43 years old and not as safe as newer designs. I am appalled at the nature of your comments, there is no need to be insulting about any of this.
    • ・QUE ORIGINALIDAD, que belleza!!!
    • 類似キーワード
      • ・elle
      • ・the excellence
      • ・+Arielle H.
      • ・his excellent greatness
      • ・esta belleza
      • ・esta
      • ・Excellent
      • ・esta razón
      • ・esta técnica
      • ・aquesta música
      • ・aquesta forma i
      • ・Esta pieza
      • ・esta "hazaña"
      • ・esta "chapuza"
      • ・celle des dominos de sucres
      • ・Quelle réalisation superbe
      • ・quelle musique
      • ・their quest
      • ・esta creación dulce
      • ・celle là
      • ・des positions sexuellement suggestives
      • ・une belle réalisation technique
      • ・quelle recherche
      • ・une éternelle découverte
      • ・técnica
      • ・excellent execution
      • ・an excellent way
      • ・excellent shape
      • ・belleza
  • ： this advert（　29件　）
    • ・Fantasic video - don't like that it's an advertisment for what looks like a phone - it would have been great if it had been about Nature - but still love the video itself, beautiful!
    • ・So how many trees were chopped down to make this advert?
    • ・Fantastic! What's wrong with adverts -- some of the most creative and high quality work is filmed for adverts. It's where the money is!
    • ・I still don't see whats wrong with it though? Whether or not they turn it into an amazing advert or not, they will still be publicizing their products. So why not just praise the efforts they went through to make it more entertaining for the public.
    • ・It's just not that simple always. All of the products and benefits do not simply require those flash-bang adverts. It's still all related to a thing itself. I once worked with some pro ad people for a serious advert for a very limited audience, and it worked all good (machining materials equipment industry). We do not even want any attention from any unwanted audience, it's just for the specifics. The ad was great though, indeed from pros to pros, what else you can ask for? I get it though.
    • ・@mellkiades just two links but there were a lot of works, as I can remember (use google Luke! :) ): I can not give links in any case, but google "picasso advertisment" it is on the first page. I rly can not understand why ads is a "lower degree" for art. IMHO ads art - is really cool, and money is not evil^ so why not? Why money art can not be really art?
    • ・Ok, how much Carbon Tax should this advert have to pay?
    • ・This obviously an advert! but it is so artistically and musically brilliant , one cannot but watch all of it once started. A case of an advert of being ON the ball, which reminds me of my own video of Bach on the ball. (Bach is our cat, when a kitten)
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・If advertizing were an art, this ought to be Mona Lisa.
    • ・So what if it's an advert? You will never see anything this clever or creative on American TV, IMO. Not to mention subtle and understated in comparison. I rather enjoyed this.
    • ・dissapointed that its an advert... good though
    • ・This is an advertisment for a smart phone that uses scrap wood for their phone cases that would otherwise be thrown away. Would you really expect any less from anyone who could come up with such a visionary feat of engineering?
    • ・AMAZING! just purely love this adv...
    • ・For people complaining about this video being an advertisement, it's just plain silly. Yes, we live in a commercial world. But adverts are no crime. Why aren't we just happy that this is one in a very few outstanding, artisitic, well thought advert. This is pure japanese craftmanship.
    • ・Very originell and impressive event in the forrest +++ But for me this doesn't fit in our nature forrest and I donn't think the deer like it....
    • ・Lol what a weird advert.
    • ・Good advert for a shit phone
    • ・This is really beautiful. It's kinda sad that's an advertisment. By the way, Mitchell Davis sent me. livelavalive.
    • ・touch cloth if that advert didn't work
    • ・Well done advert. I'm guessing we'll hear about great things from this director.
    • ・@anjams9ster People put more into less. After all, how much gets spent on Superbowl adverts each year?
    • ・That advert is Deeeecent!
    • ・That advert is Deeeecent!
    • ・If a tree fall in a forest and a cellphone advert is there to hear it, does it make a symphony?
    • 類似キーワード
      • ・this advert
      • ・adverts
      • ・an amazing advert
      • ・those flash-bang adverts
      • ・a serious advert
      • ・"picasso advertisment
      • ・an advert
      • ・advertizing
      • ・an advertisment
      • ・this adv
      • ・a very few outstanding, artisitic, well thought advert
      • ・Very
      • ・a weird advert
      • ・Good advert
      • ・that advert
      • ・advert
      • ・Superbowl adverts
      • ・That advert
      • ・a cellphone advert
  • ： a work（　28件　）
    • ・@ShockerRed Sorry ! It was not my intention to offend you and the Japanese People. We use this word in France, like a cut in a slangy language, without ( I insist ) any scornful idéa . Many people here , using this word, are very admiring for inventions or créations from Japan . One more time : Please, forgive me if I hurt you. Also TROP FORT means TOO STRONG.
    • ・these guys must have had a lot of free time on their hand. They probably haven't heard of the word "work".
    • ・@KingCuervo88 yes clearly this is work only asians can do
    • ・that`s why adobe after effects exists ! good work :)
    • ・Wow Great video. Sorry to say I did not understand the words or what language they were written in at the end. But it was wonderful.
    • ・Forests need periodic thinning to grow healthy woods and remain productive. Docomo used the waste wood for its cellphones shown at the end of the CM. The wood used for the xylophone was also from waste wood, re-used for something else later.　It shows the beauty of nature and a group of people collaboratively producing art from nature by relying on their imagination and careful hard work, a message for all of us. This was an un-aired phantom CM that won three prizes at the Cannes.
    • ・This is a work of ART....so creative and relaxing!
    • ・@Lihkhan Well look at this. Someone apparently offended by a choice of words, which was more of a colloquialism than any form of preaching. I didn't comment to express my spiritual or religious beliefs, so I don't see why you're taking out your personal crusade on myself. When did it also become offensive to use a certain choice of words? Lighten up, planet Earth.
    • ・@MrHymeedesign @Nowzies Look, we can all at least agree this is impressive but lets be honest, not as many people would have been interested If this video had said mobile phone advert in its title. Just tell me what this advert has to do with a mobile phone (apart from the fact the phone looks like its made out of wood) Its simply greedy marketing scheme, which takes away from how impressive and pure it COULD have been if say a community of people came together just to make this work of art.
    • ・too much work for one lousy song
    • ・i dont care that its a cell phone commercial...this is a work of pure engineering genius. :)
    • ・That was....a lot of work for a phone commercial.
    • ・A work of geniuses truly.
    • ・saw this on ask a ninga link dident work so i serched for giant xylophone in the woods
    • ・wow thats amazing it must have been a lot of work...
    • ・Amazing guys, the Japanese mountains look like they beautiful also, along with the music. That had to have taken a lot of work.
    • ・superb work :)
    • ・wonderful, peaceful and amazing work! The mix of the wooden sound of Bachs Jesu, joy of mans desiring (Kantate 147), the running water and the forest pictures was very well made. Best commercial I've seen for a long, long time!
    • ・Very clever & very inspiring work here!! I concur, that a lot of hard work has been put into the making of this film. Well done!! This should win a prize fro creative ingenuity !!
    • ・Wow, that is pretty cool. Looks like a lot of work and collaboration with many talented people. Good show!
    • ・Great cinematography.Brilliant and clever story idea.Congrats to the hard working souls who put this together.
    • ・Bach for glamour - phone for discuss. ..this work is beautiful!
    • ・@TubingWithMyGnomies it's not easy: docomo (phone company) gave out the order for a commercial, their agents in the promotional company hired an other promotional company which came up with the idea of a marimba/xylophone in a forest, anyway it was only the third company (employed for realizing the marimba) who really investigated in how to do it for real and not just fake it for the spot. than they employed some original people to solve certain problems..its collaboration forget about genius!
    • ・I really loved it. Beautiful and touching work. But imagine if all the people involved in this project worked on something that could really improve life of others (at least more then the joy of using a cell phone made of wood). To improve more and to improve more lives (not just the ones who can afford to buy this phone.) To build this xylophone it must have taken a lot of study, a lot of mental and handwork. It seems to me a cell phone ad is not worth all this effort.
    • ・Wow, that looks like it took alot of work for something so simple O.o
    • 類似キーワード
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      • ・a ninga link dident work
      • ・superb work
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      • ・very inspiring work